Expert insights. Personalized for you.
With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Successful Twitter marketing is powerful. What Makes Twitter Different. Twitter Video. MORE
Wondering if Twitter could be the marketing tool your business needs? Thinking your company needs a larger Twitter following? If no, then figure out your buyer persona before attempting this strategy. Even the real people on Twitter are too busy for you. MORE
In an age of Twitter streams and Facebook news feeds, it’s no longer enough to post the right content in the right place. Tags: best practices facebook strategy Tweet Are you focusing your Facebook investment in the right place? MORE
Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed? MORE
Posting content on a regular basis is critical to showing up on users’ cluttered social media feeds. While Facebook is getting all the negative publicity for low (or no) exposure, the problem is especially compounded when it comes to Twitter. MORE
Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. Twitter jumped onto the algorithm bandwagon only last month and has received its own amount of backlash from it. MORE
What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral. MORE
If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? Follow him on Twitter @LM_Strain. MORE
An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. Here are five steps that every B2B company trying to implement a social media marketing strategy should take. Make More Than One Twitter Feed. MORE
Twitter does one thing right that Facebook isn't doing. No, it's definitely not how Twitter handle trolls and harassment. Facebook allows you to search for things like this, but the interface and feed doesn't pull it all together well, and the algorithm messes with how information appears. Still, let's think about how easy it would be for Facebook to kill Twitter (you know, just for fun!). . First, Facebook could simply pull in Twitter's entire feed. MORE
From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. MORE
Twitter’s 200 million users collectively tap out a billion tweets per week. Nearly 3/4 of active Twitter users are bloggers. Twitter users are twice as likely to purchase from companies they follow than are Facebook users. How can Twitter to used to support SEO efforts? MORE
Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss. MORE
Want to build an amazing IGTV strategy for your business? We sat down with Jon Youshaei , Product Marketing Manager of IGTV from Instagram HQ to get his best tips on how to create a successful IGTV strategy! Here’s what we learned: Why Your Business Needs an IGTV Strategy. MORE
Grab your Seat -> 7 Steps to Develop a Profitable Social Media Plan and Strategy . It is going to be jam packed with actionable strategies and tactics you can implement immediately. 7 Essential steps to develop a profitable social media strategy & plan that delivers results. MORE
Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. From a marketing perspective, there are certainly reasons to be skeptical of Twitter. MORE
What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral. MORE
Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. MORE
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. With this in mind, it is beneficial for news and content sites to take a diversified approach to Twitter, offering a range options for users to subscribe to. MORE
World-famous YouTube expert Sean Cannell offers solid advice and tips for your video strategy. We asked him to teach us how to build an incredible YouTube strategy for this year and beyond. What’s working for you these days in terms of your social media strategy? MORE
But on Twitter, $5 can buy you something a lot more valuable — a data mine that you can use to redefine your entire digital strategy. Here is our “$5 Twitter Ad Three-Step Method” to optimize your brand’s Facebook advertising strategy. MORE
How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? Every where we turn, every device we turn on, every social network feed we scroll, there is noise. MORE
Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Many digital and brand marketers hop on Twitter with the hopes of grabbing quick attention of their target customer and audience. MORE
——— Have you ever thought about all the goals your association has and how Twitter can help you achieve those goals? For many, the association Twitter account is treated like just another promotional channel. Guest post by SocialFish contributor Amanda Kaiser. MORE
Automated responses, particularly on Twitter are quite common, though not always accurate. The tool lets you schedule multiple posts for your Facebook, LinkedIn and Twitter accounts simultaneously. Followerwonk is a Twitter analytics tool. Guest Post by Vasudha Veeranna. MORE
Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. Here’s what you need to know about the News Feed changes: Story Bumping. MORE
In the coming year, expect to see Facebook, Instagram and Twitter to be treated (and referred to) as more of a news platform and less of a personal network for users. consider how YouTube plays a part in your overall social media marketing strategy. MORE
The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Journalists on Twitter. MORE
The absolute worst thing your Twitter account can be is boring. If you’re not engaged, and using Twitter to its full potential, your enthusiasm for Twitter will plummet along with your follower numbers. The Twitter discover tab is there to help you. MORE
It was only a small part of a social media RTM strategy that Oreo had decided to implement. However, like any new idea, real-time marketing has matured, and B2B businesses are in an excellent position to incorporate real-time marketing into their marketing strategy. MORE
Many brands struggle to grow or adopt Instagram as part of their social strategy and we totally understand why. You need a clear-cut, actionable Instagram strategy if you want to grow a presence and attract customers. Either way, your Instagram marketing strategy starts with your goals. MORE
You’ve realized that Twitter isn’t just people sharing what they ate for breakfast and that there might be some real value to engaging with the 100 million active users that might give you valuable insights about your products, services, and competitors. MORE
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. I have all of my blogs pushing their RSS feeds through Feedburner. 12) Analyzing your RSS feed [.] ¬ MORE
If you were to login to your Twitter account right now, I know I can safely assume that 90% of the messages you’re seeing in your feed are irrelevant to you as everyone is chaotically trying to tell their own story, promoting their own opinions, ideas, newest blog post, etc. MORE
Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. Currently, Google must crawl Twitter to obtain the content within tweets. MORE
Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? MORE
For years, Twitter has rolled out new features to make its service more like Facebook. But here’s why even a Jack Attack might not save the company from eventual MySpace-ization : Facebook is slowly strangling Twitter at every turn. Twitter rolls out Vine. MORE
If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Fast Forward One Week To Mark Zuckerberg’s News Feed Announcement . MORE
If you’re familiar with Facebook ads, or Google ads, or any other platforms ad network, and you think you’re ready for Twitter promoted ads …think again. Twitter is a very unique social media platform and needs to be approached as one. MORE
Your social media strategy is what is going to separate you from the average user who just tweets, shares, and comments whenever they feel like it. With that sorted, your social media strategy will start to become apparent! Do they have live Twitter feeds? MORE
The Instagram chronological feed could be making a comeback! A new “Latest Posts” feature has been spotted deep in the app’s code and could reveal the return of the Instagram chronological feed. This sounds like the chronological feed people are asking for. MORE
A social media strategy is a summary of everything you plan to do and hope to achieve on social media. In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. How to create a social media strategy. MORE
Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. The recent news that Twitter is overrun with fake accounts delivered a massive blow to Twitter’s reputation. MORE
A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. MORE
Later
FEBRUARY 17, 2020
The Instagram chronological feed could be making a comeback! A new “Latest Posts” feature has been spotted deep in the app’s code and could reveal the return of the Instagram chronological feed. This sounds like the chronological feed people are asking for.
Pam Moore
MARCH 4, 2018
Are you tired of looking for the magic easy button to help you get your business content to the top of the News Feed? Do you dream about your content showing up on top of the Facebook, Instagram, Twitter or LinkedIn News Feed?
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Pam Moore
FEBRUARY 24, 2018
Mark Zuckerberg recently announced that the news feed algorithm will be changing in a way that impacts brands and publishers. He made it crystal clear that we all will see less brand content in our news feed. 10 Power Tips to Create Facebook Content That Owns the News Feed Like a Boss.
Pam Moore
FEBRUARY 6, 2018
Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook.
Myrland Marketing
JANUARY 12, 2018
If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Fast Forward One Week To Mark Zuckerberg’s News Feed Announcement .
Sprout Social
OCTOBER 10, 2019
With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Successful Twitter marketing is powerful. What Makes Twitter Different. Twitter Video.
Webbiquity SMM
AUGUST 5, 2014
If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? Follow him on Twitter @LM_Strain.
yMarketingMatters
JULY 20, 2016
What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral.
Likeable
SEPTEMBER 24, 2019
Ah, Twitter. Arguably the most polarizing social platform, Twitter has had its share of ups and downs in recent years, but for better or worse has become a main forum for public discourse. From a marketing perspective, there are certainly reasons to be skeptical of Twitter.
Ignite Social Media
DECEMBER 20, 2016
In the coming year, expect to see Facebook, Instagram and Twitter to be treated (and referred to) as more of a news platform and less of a personal network for users. consider how YouTube plays a part in your overall social media marketing strategy.
Later
SEPTEMBER 25, 2019
Want to build an amazing IGTV strategy for your business? We sat down with Jon Youshaei , Product Marketing Manager of IGTV from Instagram HQ to get his best tips on how to create a successful IGTV strategy! Here’s what we learned: Why Your Business Needs an IGTV Strategy.
Pam Moore
APRIL 3, 2018
Grab your Seat -> 7 Steps to Develop a Profitable Social Media Plan and Strategy . It is going to be jam packed with actionable strategies and tactics you can implement immediately. 7 Essential steps to develop a profitable social media strategy & plan that delivers results.
Pam Moore
MARCH 19, 2019
Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals?
Dave Fleet
OCTOBER 29, 2010
In an age of Twitter streams and Facebook news feeds, it’s no longer enough to post the right content in the right place. Tags: best practices facebook strategy Tweet Are you focusing your Facebook investment in the right place?
Convince & Convert
OCTOBER 20, 2015
For years, Twitter has rolled out new features to make its service more like Facebook. But here’s why even a Jack Attack might not save the company from eventual MySpace-ization : Facebook is slowly strangling Twitter at every turn. Twitter rolls out Vine.
SocialFish
AUGUST 13, 2014
An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies. Here are five steps that every B2B company trying to implement a social media marketing strategy should take. Make More Than One Twitter Feed.
Convince & Convert
NOVEMBER 22, 2016
Wondering if Twitter could be the marketing tool your business needs? Thinking your company needs a larger Twitter following? If no, then figure out your buyer persona before attempting this strategy. Even the real people on Twitter are too busy for you.
Hootsuite
MAY 27, 2020
A social media strategy is a summary of everything you plan to do and hope to achieve on social media. In this post, we’ll walk you through an eight-step plan to create a winning social media marketing strategy of your own. How to create a social media strategy.
SocialFish
OCTOBER 9, 2014
If you were to login to your Twitter account right now, I know I can safely assume that 90% of the messages you’re seeing in your feed are irrelevant to you as everyone is chaotically trying to tell their own story, promoting their own opinions, ideas, newest blog post, etc.
Devumi
JULY 18, 2014
If you’re familiar with Facebook ads, or Google ads, or any other platforms ad network, and you think you’re ready for Twitter promoted ads …think again. Twitter is a very unique social media platform and needs to be approached as one.
Jon Loomer
AUGUST 23, 2015
But on Twitter, $5 can buy you something a lot more valuable — a data mine that you can use to redefine your entire digital strategy. Here is our “$5 Twitter Ad Three-Step Method” to optimize your brand’s Facebook advertising strategy.
Pam Moore
JUNE 14, 2017
Every where we turn, every device we turn on, every social network feed we scroll, there is noise. Many digital and brand marketers hop on Twitter with the hopes of grabbing quick attention of their target customer and audience.
SocialFish
AUGUST 12, 2013
Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. Here’s what you need to know about the News Feed changes: Story Bumping.
Sprout Social
JULY 10, 2019
Many brands struggle to grow or adopt Instagram as part of their social strategy and we totally understand why. You need a clear-cut, actionable Instagram strategy if you want to grow a presence and attract customers. Either way, your Instagram marketing strategy starts with your goals.
SocialFish
FEBRUARY 3, 2014
——— Have you ever thought about all the goals your association has and how Twitter can help you achieve those goals? For many, the association Twitter account is treated like just another promotional channel. Guest post by SocialFish contributor Amanda Kaiser.
Mindjumpers
MARCH 23, 2016
Last week, it introduced its very own algorithm, following in the footsteps of Twitter and its parent company Facebook. Twitter jumped onto the algorithm bandwagon only last month and has received its own amount of backlash from it.
Pam Moore
NOVEMBER 3, 2019
How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? Every where we turn, every device we turn on, every social network feed we scroll, there is noise.
SocMed Sean
NOVEMBER 27, 2011
You’ve realized that Twitter isn’t just people sharing what they ate for breakfast and that there might be some real value to engaging with the 100 million active users that might give you valuable insights about your products, services, and competitors.
Adam Sherk
AUGUST 7, 2009
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Diversified Twitter Strategies for News Sites by Adam Sherk on August 7, 2009 This week’s Sysomos study of the 5% most active users on Twitter includes a list of the top 25 users (with more than 50,000 followers) ranked by average tweets per day. With this in mind, it is beneficial for news and content sites to take a diversified approach to Twitter, offering a range options for users to subscribe to.
Devumi
JANUARY 30, 2015
The absolute worst thing your Twitter account can be is boring. If you’re not engaged, and using Twitter to its full potential, your enthusiasm for Twitter will plummet along with your follower numbers. The Twitter discover tab is there to help you.
Convince & Convert
DECEMBER 31, 2015
Posting content on a regular basis is critical to showing up on users’ cluttered social media feeds. While Facebook is getting all the negative publicity for low (or no) exposure, the problem is especially compounded when it comes to Twitter.
Oktopost
MARCH 5, 2019
It was only a small part of a social media RTM strategy that Oreo had decided to implement. However, like any new idea, real-time marketing has matured, and B2B businesses are in an excellent position to incorporate real-time marketing into their marketing strategy.
agora pulse
APRIL 29, 2020
World-famous YouTube expert Sean Cannell offers solid advice and tips for your video strategy. We asked him to teach us how to build an incredible YouTube strategy for this year and beyond. What’s working for you these days in terms of your social media strategy?
Twist Image
NOVEMBER 10, 2017
Twitter does one thing right that Facebook isn't doing. No, it's definitely not how Twitter handle trolls and harassment. Facebook allows you to search for things like this, but the interface and feed doesn't pull it all together well, and the algorithm messes with how information appears. Still, let's think about how easy it would be for Facebook to kill Twitter (you know, just for fun!). . First, Facebook could simply pull in Twitter's entire feed.
Webbiquity SMM
JANUARY 9, 2012
Twitter’s 200 million users collectively tap out a billion tweets per week. Nearly 3/4 of active Twitter users are bloggers. Twitter users are twice as likely to purchase from companies they follow than are Facebook users. How can Twitter to used to support SEO efforts?
Webbiquity SMM
MARCH 3, 2015
From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time.
Koka Sexton
NOVEMBER 22, 2008
Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Analyse your RSS Feed Your RSS readership is just as important as tracking your visitors with Google Analytics. I have all of my blogs pushing their RSS feeds through Feedburner. 12) Analyzing your RSS feed [.] ¬
Proactive Report
FEBRUARY 24, 2017
The major social networks (Facebook, LinkedIn and Twitter) have been fairly stable for the past five or six years. That might be about to change -Twitter just reported a dismal Q4 for 2016: 16 cents per share on revenue of $717 million. Journalists on Twitter.
Waxing UnLyrical
DECEMBER 9, 2015
Automated responses, particularly on Twitter are quite common, though not always accurate. The tool lets you schedule multiple posts for your Facebook, LinkedIn and Twitter accounts simultaneously. Followerwonk is a Twitter analytics tool. Guest Post by Vasudha Veeranna.
Devumi
MAY 8, 2015
Your social media strategy is what is going to separate you from the average user who just tweets, shares, and comments whenever they feel like it. With that sorted, your social media strategy will start to become apparent! Do they have live Twitter feeds?
yMarketingMatters
JULY 19, 2016
What Makes Twitter Different. On Twitter, you’ll find friends and family as well as celebrities, companies and strangers who may share your interests. Like any social network, what you get out of Twitter is based on what you put in and how active you are. Twitter is Viral.
Convince & Convert
FEBRUARY 25, 2015
Image via BigStockPhoto.com On February 4, Bloomberg broke the news about a deal between Google and Twitter , allowing tweets to appear in Google’s search results as soon as they are posted. Currently, Google must crawl Twitter to obtain the content within tweets.
Convince & Convert
SEPTEMBER 11, 2015
A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there.
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