YouTube Opens 6,000 Seat 'YouTube Theater' Where it Will Host a Range of IRL Events
Social Media Today
AUGUST 28, 2021
The venue while provide a significant physical presence for YouTube-aligned events.
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Getting Started With Social Media Marketing for Virtual Events ?
Ignite Social Media
JUNE 1, 2022
We get it — almost everything is hosted online, from social gatherings, conferences, and events. . The pandemic has shaken up some of the ways we have done events in the past, but it also opens many opportunities to fuel our desire to learn, stay connected, and witness events at your four-cornered screens.
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The complete guide to YouTube Live in 2021
Sprout Social
NOVEMBER 17, 2021
With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live?
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9 YouTube trends for your content strategy in 2022
Sprout Social
AUGUST 2, 2022
More than half of consumers anticipate using YouTube in the coming year , trailing only Facebook, according to the latest Sprout Social Index™. One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. This list will help.
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15 YouTube Video Ideas to Inspire Your Brand’s Channel
Sprout Social
JULY 5, 2022
Your brand can (and should) leverage YouTube to grow your community, maximize your SEO value and help reach your larger business goals. Use these inspiring, educational and entertaining YouTube video ideas to supercharge your brand’s channel. Behind the scenes” of YouTube’s influence. Live events. Meet the team.
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YouTube At A Crossroads: Social Media Network or Streaming Service?
Ignite Social Media
APRIL 22, 2021
As our teams dove into Q4 research at the beginning of the year, we notice that our data partner, GWI (formerly known as GlobalWebIndex), recently moved YouTube out of the ‘social media network’ category and into the ‘streaming service’ category. YouTube As A Social Media Network. YouTube Stories.
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Auseh Britt on Navigating the Return of Events
Oktopost
AUGUST 26, 2021
Listen to the podcast: For more thought leadership on growth marketing, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Catch all episodes here.
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Extend the Life of Your Event with Post-Event Planning
Waxing UnLyrical
SEPTEMBER 18, 2013
Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate.
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The Complete Guide to LinkedIn Events
Oktopost
APRIL 30, 2020
Stating that now is a tough time to be planning events would be a wild understatement. In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. How can LinkedIn Events help you connect with them?
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Best YouTube Documentaries
SocialFish
OCTOBER 10, 2019
Many people love watching documentaries, and if you’re one of them, you’ll be surprised at how many there are on YouTube. YouTube’s documentary rabbit hole hosts a great variety of documentaries that bring incredible value to their watchers. Benefits of watching Youtube documentaries. Ten best YouTube documentaries.
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How to Use YouTube Live to Engage Your Audience: A Step-by-Step Guide
Hootsuite
APRIL 1, 2020
YouTube Live transforms online video into an interactive experience. But, don’t just release a product reel or host a static tutorial. Make it a virtual event. Learn how to go live on YouTube, plus tips, tricks, and ideas for making your broadcast successful. How to start streaming with YouTube Live. On desktop.
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103 YouTube Video Ideas for When You’re Out of Inspiration
Hootsuite
MAY 11, 2023
Are you struggling to come up with new, engaging, and creative YouTube video ideas? If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing. Don’t worry.
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How To Get YouTube Channel Name Ideas
Keyhole.co
AUGUST 25, 2023
In this post, we will talk about all the different ways you can pick your YouTube channel name and make it stand out. Pick a name appropriate for YouTube community guidelines Prior to choosing a channel name, first, ensure that the name is an appropriate pick for YouTube. 3 Tips to generate Youtube channel name ideas 1.
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The Complete Guide to YouTube Marketing in 2020
Hootsuite
SEPTEMBER 9, 2020
YouTube marketing is often overlooked by social media marketers. Some think YouTube counts as a social media network. Either way, there are countless marketing opportunities on YouTube—especially if your audience is on the platform and your competitors aren’t. 10-step YouTube marketing strategy. Source: YouTube.
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Testing Zaraz to Set Up Facebook Conversions API
Jon Loomer
APRIL 5, 2023
But I’ve heard consistently that its AWS hosting prices many small businesses out. What I do know is that among its capabilities is sending web events for Facebook Conversions API. Something I didn’t immediately understand is that Zaraz isn’t a replacement for Google Tag Manager’s client-side events.
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Airbnb Social Media Strategy: Sharing Stories, Building Community
Keyhole.co
MARCH 24, 2024
million listings and a community of reliable hosts around the world ready to welcome guests with open arms. Besides showing the aesthetic rental interiors, their Instagram reels highlight the fraternity Airbnb creates between the hosts and their guests. The general public was naturally skeptical of letting strangers share their homes.
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How to Run YouTube Ad Campaigns That Convert
agora pulse
MARCH 14, 2018
Many businesses flock to Facebook and Instagram for their video ad campaigns, but YouTube Ads is a powerhouse brands shouldn’t ignore. YouTube Ad campaigns are created and processed through the Google AdWords powerhouse system. Why Should I Run YouTube Ads? Types of YouTube Ads To Choose From. Next, set your budget.
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10 Higher Ed Marketers You Should Follow
Social Media Strategies Summit
AUGUST 15, 2023
How are external trends and events going to affect your broader marketing strategy? Josie has a website , a YouTube channel, and Instagram , Facebook , and Twitter accounts. He also co-hosts the Higher Ed Marketer Podcast. Have you missed an important update to a key tool? Figuring that stuff out can be tough. Everywhere!
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B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success
Oktopost
FEBRUARY 10, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community. Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Catch all episodes here.
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116 13 Ways to Use Facebook Events for Your Brand
Sprout Social
MAY 16, 2016
Now you have to dive into other features like Facebook ads to comply with their algorithm, but what about Facebook events? How to Create Effective Facebook Events. Facebook events are the perfect way to get users’ attention and keep it. But it’s not just about creating great Facebook events. Name Your Event.
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3 Social Commerce Trends for 2022 Planning
Ignite Social Media
OCTOBER 14, 2021
Facebook, Instagram, TikTok, and now YouTube, all currently have this functionality that allows audiences to view products, save items, and make purchases all while viewing a live video on the networks. This tactic is ideal if you’re conducting a tutorial, revealing a new product, hosting a Q&A session, and more.
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Our Predictions for the Future of Live Streaming
Likeable
OCTOBER 4, 2021
According to a survey conducted by GlobalWebIndex in Q3 2020, 32 percent of YouTube users worldwide had watched a live streamed video on the platform within the past month. Now, as those in-person events have slowly been integrated back into our lives, many artists are continuing to stream live. Make it a recurring event.
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Should Your Brand Be on Clubhouse?
Ignite Social Media
MARCH 4, 2021
Users can create or join Clubs (like groups or communities) or rooms where speakers can discuss whatever the host decides to allow. Rooms in Clubhouse are a bit like a panel at a convention; the host can invite people to come up to a virtual stage and those people can take turns talking. Who is Using Clubhouse?
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When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own
Buffer Social
FEBRUARY 21, 2023
There were a plethora of events happening in New York City, but I wasn’t sure how to become a speaker. We created our own events After struggling for a while to find events for me and our disabled community members to speak at, I decided to start hosting them myself—and was surprised to find how easy it was.
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Four Social Media Networking Tips for Every Industry
Webbiquity SMM
NOVEMBER 2, 2021
It’s getting more unusual to see in-person events that are dedicated solely to “networking.” Networking events can seem dull or even desperate, with everyone there treating them as a direct opportunity to boost their career without much effort put into making real, meaningful contacts. Guest post by Erik Bergman.
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Twitter-ups the future of events, sponsorship and event marketing
Akamai Marketing
APRIL 30, 2009
Does anyone else think its interesting that Twitter, the hottest social media network today, is generating events? Ah, events. Prediction: tomorrow’s event, event marketing and sponsorship opportunity is with “Tweet-ups” where like-minded Twitter-peeps meet up to meet each other in person. Everyone is doing it.
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Social Media Conferences to Attend in 2020
Ignite Social Media
JANUARY 7, 2020
locations, but they host events in 25+ cities globally. Hosted by Social Media Examiner, the Social Media Marketing World conference features speakers who are experts on the key platforms for 2020, including Facebook, YouTube, Instagram, LinkedIn and more. Biggest Names. These are the 2020 U.S.
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8 tips to boost your video conversion rate
Sprout Social
JULY 19, 2023
Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Our survey also revealed marketers are prioritizing short-form vertical video across TikTok (60%), Instagram (53%) and YouTube Shorts (52%). As for TikTok, lean on b-roll or transitions.
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How to Make Money on Social Media: Tips for Brands and Creators
Hootsuite
NOVEMBER 14, 2022
YouTube Partner Program. The combination of video view earnings and partial ad revenue means YouTube creators can start earning decent money with an audience of a few thousand (or one really viral video). There are other ways to make money on YouTube , too. Host an event or workshop. Quick math here… That’s $23.9
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How to Host a Successful Virtual Event: Tips and Best Practices
Hootsuite
MARCH 26, 2020
Virtual events still sound a little futuristic, but they’ve been happening since 1993 when the world’s first livestream brought us nail-biting webcam footage of a coffee maker in mid drip. Moving events like this online can reduce costs and carbon footprints, and make attendance accessible to a wider audience. What is a virtual event?
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10 Best B2B Webinar Platforms for 2021
Oktopost
JULY 30, 2020
It’s easy to see that we are witnessing a golden age of online, digital-only events. Webinars are lectures, presentations, seminars, or workshops hosted online using digital means. Webinars are usually business-oriented events designed for sharing knowledge rather than directly promoting a sale. What are webinars?
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How to Celebrate Social Media Day
agora pulse
JUNE 5, 2019
at least, we enjoy celebrating holidays and cultural events with the appropriate adult beverage. Host or guest on a Facebook / Instagram / YouTube Live Video. Be sure to use the hashtag #SMDay or one specific to your event. Social Media Day Events. Where Else Can You Attend Social Media Day Events?
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Metaverse examples: The brands to watch across industries
Sprout Social
DECEMBER 14, 2022
The holistic campaign stretched across all of Pacsun’s digital and social channels including exclusive content on YouTube, Instagram, Snapchat and Discord. Then there’s decentralization autonomous organizations like the Metaverse Fashion Council (MFC) who are actively curating events and cultivating professional networks for the metaverse.
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7 Content Distribution Ideas to Proliferate Your Brand’s Reach
yMarketingMatters
OCTOBER 12, 2019
Seek out partners and influencers that will spread your content online via social media, webinars, podcasts or at in person events and trade shows. The content you share on these platforms will be shown in the search and will give people ways to reach you: Youtube , Reddit , Digg , Slideshare , Triberr JustRetweet , Scoop.it.
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Katie Hurley on the Intersection Between AI, Neuroscience and Technology
Oktopost
SEPTEMBER 30, 2021
Listen to the podcast: For more thought leadership on AI and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Host Jennifer Gutman and her guests are a mixture of renowned marketing and sales leaders from B2B marketing organizations around the globe. Catch all episodes here.
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7 Content Distribution Ideas to Proliferate Your Brand’s Reach
yMarketingMatters
OCTOBER 12, 2019
Seek out partners and influencers that will spread your content online via social media, webinars, podcasts or at in person events and trade shows. The content you share on these platforms will be shown in the search and will give people ways to reach you: Youtube , Reddit , Digg , Slideshare , Triberr JustRetweet , Scoop.it.
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Why We’ve Lost the Ability to Humanize the Customer Experience
Oktopost
AUGUST 10, 2022
Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. With over 12 years of experience as an industry thought leader in customer advocacy, lifecycle marketing, social media/digital advertising, event marketing, digital marketing, and community management. Want to hear more from renowned B2B marketing leaders?
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Your Guide to Shopping & E-Commerce on Social Media
Likeable
NOVEMBER 1, 2021
Building hype around live shopping events with promotion leading up to the event is key so that a big enough audience will be tuned in. Creating big events around live shopping, such as Instagram’s 10 Days of Live Shopping , helps ensure a successful turnout. Product Drops & New Releases.
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New TikTok Features that Brands Should Know About
Ignite Social Media
OCTOBER 30, 2023
Ignite Social Media recently hosted representatives from TikTok at their Michigan and North Carolina offices. Around the holidays, TikTok will launch bundled hashtag targeting around seasonal events like Christmas and Thanksgiving. If you’d rather read along, we’ve also summarized the discussion in the article below.
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Social Media and the 2018 World Cup
Ignite Social Media
JULY 2, 2018
It has been an exciting event thus far as there have been a lot of upsets and disappointing exits (ehem Germany). YouTube Reveals Top Ads for the World Cup. YouTube announced its most watched ads of the World Cup to date (June 1-20). If you need help creating content for the next big event, we have got you covered.
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings
Keyhole.co
DECEMBER 26, 2023
million Facebook: 49 million YouTube: 13.6 The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. For example, Red Bull posts user-generated content like the above YouTube short on their channel. million YouTube subscribers. Instagram: 19.1
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52 How to Run a Smart Social Media Takeover
Hootsuite
SEPTEMBER 10, 2019
While takeovers are most popular on Instagram and Snapchat , they can be hosted on any social platform. There are many reasons to host social media takeover. If you can find a takeover host that speaks to your target demographic, chances are higher they’ll be interested in hearing more from your brand. Increase exposure.
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging
Webbiquity SMM
MAY 25, 2021
What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. And YouTube, for sure, I think it’s underutilized for B2B. public broadcast models.
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