Hootsuite

APRIL 25, 2024

In the dog-eat-dog world of social media content, many marketers and creators will do anything to stay ahead. From Hootsuite’s Swiss army knife versatility to Talkwalker’s data-driven insights and Pocket’s simplicity, discover which content curation tool best aligns with your social strategy. Social listening.

Curation 80

Curation Social Media Management Tools Social Media 80

Oktopost

APRIL 26, 2021

One of the big problems with social media today is that too many individuals and businesses are using it as a push channel. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy. Instead, you need to be hyper-focused on engaging with your social media audience.

Engagement 156

Engagement Social Media How To Hubspot 156

Sprout Social

OCTOBER 19, 2023

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. How is online reputation monitoring done?

Reputation 96

Reputation Sentiment Analysis Notification 96

Dave Fleet

JANUARY 5, 2023

As I’ve done so, I’ve found teams grappling with an interesting tension as they manage these issues in today’s social media-driven information environment. By actively engaging with and refuting disinformation, organizations do risk giving it more attention and potentially amplifying it further.

Social Media 195

Social Media Reputation Study Organization 195

Hootsuite

SEPTEMBER 25, 2023

So you’ve planned and launched a social media campaign, and waited patiently for the likes, comments, and conversions to roll in. Is a 2% engagement rate high or low? Without social media benchmarks (a.k.a. average performance stats for a social platform or industry), it’s difficult to make sense of raw data.

Industry 125

Industry Engagement HootSuite Analytics 125

Sherrilynne Starkie

APRIL 5, 2018

Despite sinking time and resources into social media, many companies are not seeing the results they want. Bringing in a certified social media consultant can turn things around quickly. Surprisingly, one of the most common roadblocks to social media success is a lack of strategy.

Social Media 329

Social Media Consultant Resources Curation 329

Keyhole.co

SEPTEMBER 20, 2023

So, it’s fair to say that a positive online brand reputation is a business’s greatest asset today. Your brand reputation management must consistently improve to sustain a good name. To help you in this journey, here’s our detailed guide to building a strong online reputation and maintaining it with strategic efforts.

Reputation 59

Reputation Brands Construction How To 59

Ignite Social Media

JUNE 14, 2023

Finding it hard to compete with social algorithm changes using hashtags? Here are tips to make sure you can outsmart social media search and get in your audience’s feed. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Social Media Strategies Summit

OCTOBER 13, 2023

But for every high-profile failure, there are countless instances where brands got it exactly right when hopping on social media trends. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement.

Examples 130

Examples Trends Social Media Brands 130

Oktopost

JANUARY 2, 2023

Employee engagement is a measure of how satisfied and motivated your employees are with their responsibilities, compensation, benefits, and overall work experience. While companies have started focusing on this in recent years, just 36% of US employees are currently engaged.

Engagement 62

Engagement Social Media How To Curation 62

Mindjumpers

FEBRUARY 23, 2011

Their fans are happy and engaged in what the company is doing – and this also means that they are the ones selling the brand. These can occur when there is : Inconsistency across channels: With social media you can touch the customer at any point in the purchase cycle: pre-purchase, during, and post-purchase.

Reputation 243

Reputation Social Media Brands Policies 243

Oktopost

JANUARY 25, 2024

Social media is not just about creating a buzz; it can be a powerful tool for strategically influencing your customers at every stage of the sales funnel. While many businesses recognize the importance of maintaining a social media presence, the full potential of these platforms in driving B2B revenue often goes overlooked.

B2B 69

B2B Social Media Strategy Reputation 69

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. Download the template 2.

Template 80

Template Templates Social Media RFP 80

SocMed Sean

MAY 1, 2012

Today’s post comes from Laura Clarke,a blogger and lover of all things social media. Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. I appreciate Laura sharing her thoughts/experiences with customer engagement via social media channels!

Engagement 279

Engagement Social Media Tweetdeck Reputation 279

agora pulse

NOVEMBER 10, 2020

We’ve culled the best social media analytics tools to save you the time and pain of sifting through everything out there. How do you measure your brand’s progress on social media and make sure you’re on track to reach your marketing goals? Social Media Analytics Defined. Here are our favorites.

Analytics 179

Analytics Social Media Tools Price 179

agora pulse

JANUARY 7, 2020

Create a reputation management strategy that results in more leads and better conversions by following these steps. Managing online reputation is more than maintaining a positive online image and building brand awareness. There’s a direct link between reputation management and conversions. Social media testimonials (i.e.,

Reputation 137

Reputation Strategy Tweetdeck Review 137

Pixlee

MARCH 11, 2021

When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand. But ultimately, designing a brand reputation strategy for the modern era involves a proactive community-driven approach to customer service, and ultimately, reputation management.

Reputation 96

Reputation Strategy Brands Review 96

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. Nevertheless, your SEO efforts with social media are still valuable. What is the connection between SEO and social media? Social media in search. Social signals.

SEO 115

SEO Social Media Reputation Real Estate 115

Buffer Social

MAY 17, 2023

Picture this: two popular influencers from different niches join forces to create engaging and exciting content, reaching millions of followers across platforms. What is social media collaboration? What are the benefits of social media collaborations? The result?

Collaboration 93

Collaboration Social Media Project Reputation 93

Social Media Network Marketing

FEBRUARY 28, 2024

In today's digital age, social media has become a double-edged sword for businesses. While it offers unprecedented opportunities for engagement and brand promotion, it also exposes companies to the risk of public backlash and reputational damage. This team should be well-trained and equipped to handle crises effectively.

Social Media 56

Social Media Reputation Sentiment Issues 56

Oktopost

JANUARY 10, 2022

Jennifer Gutman, Director of Social Strategy goes Behind the Post to break down common social media misconceptions . Can you actually measure the ROI of social media? Can you hire a millennial to run your social and be successful? Jennifer Gutman is Oktopost’s Director of Social Strategy.

Social Media 158

Social Media B2B Social Media Management Hosting 158

Socialized

FEBRUARY 8, 2021

Negative chatter in social media leads to severe impact or damage on a brand or a person. It is crucial to understand how to manage one’s social media account and not get affected by it. on or about your social media platform. on or about your social media platform.

Social Media 130

Social Media Tips Reputation Social Media Management 130

The Social Media Incubator

SEPTEMBER 26, 2013

Having social media pages is more than just getting your company name out there and seen by more people. Here are a few tips on how to engage with other businesses in your B2B marketing social media strategy. Stay social. You want to make sure you company social media is staying relevant.

Engagement 119

Engagement Social Media Reputation B2B 119

The Realtime Report

AUGUST 12, 2019

How to Build Your Business Reputation: Your Complete Guide. One bad review can turn your business’ reputation in the south direction quite fast. Unfortunately, this means that your business reputation is easily damaged, and frankly, this can impact your bottom line. Social media is how you’re going to achieve that.

Reputation 111

Reputation How To Review Communities 111

Social Media Strategies Summit

DECEMBER 16, 2022

Six out of 10 marketers feel their audiences engage more with UGC in marketing and communications channels. Marketers at schools and colleges are trying to reach and engage current and prospective students — and who better to do that than students themselves? Lawerence Synett , Director of Social Media, University of Colorado Denver.

Social Media 130

Social Media UGC Project Collaboration 130

Social Media Strategies Summit

FEBRUARY 18, 2021

Social media is a fun and dynamic place where nothing remains constant. One day everyone is obsessed with a silly social media challenge and the next day everyone forgets about it and moves on to something else. In this post, you will learn about 9 of the biggest social media trends to watch out for in 2021.

Trends 193

Trends Social Media Authentication Instagram 193

Keyhole.co

FEBRUARY 3, 2024

Measuring SOV is particularly helpful because it helps you understand exactly where you stand in the industry and how and where you can leverage your voice to make an impact or improve your reputation. Without further ado, let’s dive into the meat and potatoes of how to measure the share of voice on social media.

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

MARCH 30, 2023

So the bigger question is how to dig those out quickly and improve your online reputation at stake. Brand monitoring is when businesses keep an eye on what people say about them online, especially on social media. For example, a fast-food restaurant opens near you, and they start social media marketing aggressively.

Brand Monitoring 52

Brand Monitoring Reputation Brands Sentiment 52

Sprout Social

DECEMBER 6, 2023

You’d be hard-pressed to find healthcare marketers that don’t understand the value of social media for healthcare , according to Jill Florence, Director of Enterprise Sales at Sprout Social. Failing to comply with HIPAA regulations is costly—both financially and to your brand’s reputation.

Social Media 104

Social Media Privacy Insurance Guidelines 104

Waxing UnLyrical

FEBRUARY 17, 2015

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. So this week’s roundup features seven posts from around the web that focus on building a great reputation online and beyond.

Reputation 100

Reputation Consultant Flickr Publishing 100

Sprout Social

NOVEMBER 9, 2016

However, without some form of social media reputation management, how do you even know what people are saying? It’s so easy to have one negative review, response or social media message leave a bad taste in everyone’s mouth who sees it. Social Media Reputation Management Needs Monitoring Tools.

Reputation 99

Reputation Social Media Sentiment Review 99

Ignite Social Media

MARCH 25, 2021

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.

Social Media 172

Social Media Advertising Team Hubspot 172

Hootsuite

SEPTEMBER 6, 2023

Don’t sweat through your blazer: here’s everything you need to know for your social media manager job interview. Then, you can enjoy the fabulous life of a social media manager (77% of social marketers are happy in their jobs… and hey, the salary’s not bad, either ). How did you get into social media?

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Ignite Social Media

JULY 13, 2021

Social media is meant to be one thing and one thing only – and that’s social, right? This may not be surprising if you work in social media since this trend with needing customer service on social has been growing very quickly, especially over the past year.

Social Media 210

Social Media Brands Startup Loyalty 210

Sprout Social

FEBRUARY 6, 2023

With so many competing social media ecosystems, it can be overwhelming to keep track of all the features. But we’ll discuss the common social media features brands benefit from the most and a few untapped features to consider. We’ll also explain the criteria brands can follow to decide which social media app to invest in.

Features 100

Features Social Media Curation Geotagging 100

The Realtime Report

JUNE 2, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70

The Realtime Report

MAY 30, 2018

13 Social Media Pet Peeves That Can Squash Your Professional Reputation . That tagline is so fitting for describing my team’s experience in working in the social media industry. Indeed, we have “seen a thing or two” when helping clients with their social media strategies and management.

Reputation 70

Reputation Social Media Syndication Insurance 70