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Top 10 Influencer Marketing Campaigns

Social Media Strategies Summit

Influencer marketing has always been one of the most effective strategies for reaching new audiences. Coca-Cola Targets Can Thieves When Coca-Cola ’s marketing partners searched for a way to promote Coke Zero Sugar, they discovered that 40% of people admit to taking someone else’s food or drink.

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A Sustainable Future: How This Renewable Energy Company Found the Perfect Side-Kick

agora pulse

Finding the right social media management tool isn’t easy– especially when you are merging teams and creating a brand new strategy. Yet that’s exactly what Siemens Gamesa , a renewable energy supplier, had to do when the wind power business Siemens merged with the wind energy company Gamesa in 2017.

Energy 114
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Top AI use cases in marketing to elevate your 2024 strategy

Sprout Social

As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.

Strategy 129
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Limitless Digital Mindset – Smash Limiting Beliefs to Unleash Digital Transformation

Pam Moore

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. How does it feel to stand certain and proud of all that you and your team has accomplished? How do you celebrate?

Patterns 147
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Limitless Digital Mindset – Smash Limiting Beliefs to Unleash Digital Transformation

Pam Moore

The only guarantee marketing and business leaders have today is change. Forrester) By 2025, three out of every four business executives will be able to adapt to new markets and industries using digital platforms. How does it feel to stand certain and proud of all that you and your team has accomplished? How do you celebrate?

Patterns 148
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Abide the rule of 78: Crush your Q1 marketing plan for stronger results year-round

Sprout Social

As a SaaS company, Sprout’s team keeps the rule of 78 stays top of mind as we plan for a new year. Now, as I reflect on the past 12 months and all that we have planned for 2022, I see its significance for broader marketing strategies across industries. These efforts widen your marketing funnel, alleviating the stress of the Q4 crunch.

Marketing 118
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Most cola and energy drink companies began with a product-forward attitude. Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. Today, Red Bull is the most popular energy drink worldwide and enjoys a 39.5% market share. But from the get-go, Red Bull made it all about a certain mindset.