Jon Loomer
JULY 4, 2023
Advantage+ Shopping Campaigns offer advertisers powerful results using machine learning and special features. But in some cases, audience controls are necessary to provide some guardrails for broad targeting. After reading this post, you’ll have a better idea of how targeting works with Advantage+ Shopping, how to use audience controls, and how this approach could be helpful for other types of campaigns in the future.
Bill Hartzer
JULY 6, 2023
Meta just launched a Twitter-like social media clone called Threads on July 5, 2023. Today, Twitter’s attorneys have sent a cease and desist letter to Mark Zuckerberg, Chairman and Chief Executive Officer Meta Platforms. The C&D letter specifically states that Meta Platforms has ” engaged in systematic, willful, and unlawful misappropriation of Twitter’s trade secrets and other intellectual property.” You can read the cease and desist letter below: “quinn emanu
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Ignite Social Media
JULY 6, 2023
In today’s digital age, personal branding on social media is more important than ever for thought leaders and executives. A well-crafted personal brand not only enhances credibility but also establishes a strong connection with your audience, and ultimately drives business success. If you’ve been tasked with developing a social media presence for your executives, we’ve summarized 12 key points to consider as you get started.
Janet Fouts
JULY 5, 2023
I’ve known Dr Joel Bennett since I enrolled in his Resilience and Thriving Facilitator training years ago. His work with Organizational Wellness and his many books have inspired so many to be more aware of themselves and relationships to others. Since then, we’ve become friends, and his five-book collection, Quest for Presence offers a deep look at our own relationship with time and uses philosophy, poetry, science and exercises to better understand this relationship with time and with ourselv
Advertisement
Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.
Jon Loomer
JULY 5, 2023
When you enter an ad into the auction , Meta will bid for you. But in some cases, it may benefit you to adjust the bidding strategy to get better results. Of course, this is an advanced strategy. Manual bids can also have the opposite impact, leading to worse results than if you had allowed default bidding. Because of this, it’s often safer to roll with the defaults.
The Social Media Hat
JULY 3, 2023
Partnership Unpacked, Episode 28, with Angus Nelson The post How CMOs and Partnership Leaders Can Adopt A Winning Mindset w/ Angus Nelson appeared first on The Social Media Hat.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Social Media Today
JULY 5, 2023
It looks clean, functional, and it could be a viable Twitter alternative.
Forbes Social Media
JULY 1, 2023
Elon Musk announced a new policy for Twitter on Saturday that limits most users to reading just 600 tweets per day. But there does appear to be one workaround.
Amy Porterfield
JULY 5, 2023
Listen on… The secret to creating a loyal team that’s fiercely engaged and motivated I honest-to-God cannot believe that I have over 20 employees on my team. It seems like just yesterday that I hired my first VA! Building a team takes time, patience, and a willingness to learn as you figure out […] The post #586: Beyond Pay and Perks: How to Build a Team that Stays for the Long Haul appeared first on Amy Porterfield | Online Marketing Expert.
Ignite Social Media
JULY 5, 2023
In today’s digital landscape, creating a social media presence for executives can be a powerful tool to shape a company’s brand, build credibility, and engage with a broader audience. In the roundtable discussion embedded below, I was joined by Lisa Braziel, Drew Sykes and Taylor Glymph as we delved into key strategies to help your executive team build an authentic and effective personal brand.
Advertisement
A beginner's guide to social media automation tools and getting automation right.
Social Media Today
JULY 3, 2023
This could be another option for Twitter to drive more subscription revenue.
Forbes Social Media
JULY 1, 2023
Elon Musk announced new limits on the number of posts Twitter users will be able to read each day in an effort to fight what he calls “extreme levels of data scraping.
Hootsuite
JULY 5, 2023
Ever feel like crafting AI art prompts requires secrets and magic? How are all of these creative professionals creating stunning, mind-blowing visuals in tools like Midjourney and DALL-E when all of your prompts fall flat? The reality is that creating cool AI art prompts isn’t as complicated as it might seem. With the right knowledge, you can use simple keywords and formulas to generate high-quality AI art.
Buffer Social
JULY 6, 2023
LinkedIn’s algorithm has always been a bit of a mystery – until now. The algorithm recently underwent some key changes, and the team (through Dan Roth, editor-in-chief, and Alice Xiong, a product management director) sat down with Entrepreneur to explain them. In this article, we’ll highlight the key points from the team’s interview about the LinkedIn algorithm and share practical tips for applying this knowledge to your content.
Advertisement
Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
Social Media Today
JULY 5, 2023
Selected keywords and phrases will link to an in-app search.
Forbes Social Media
JULY 1, 2023
Bluesky has paused new sign-ups because so many people are fleeing Twitter following new restrictions that only allow users to read 600 tweets.
Audiense
JULY 6, 2023
Summer is upon us and with it comes dreams of the open road. Whether you’re a road trip with the top down and your Spotify playlist blasting kind of driver, or the family piled in the backseat listening to children’s audiobooks, cars do so much more than get us from A to B.
Hootsuite
JULY 5, 2023
Recent changes to API access on Twitter and Reddit have brought the topic of social media APIs into the news. APIs power many of the tools and features we use every day in apps and marketing tools — but they’re essentially invisible to everyone but developers. So, what do you need to know about APIs as a social media user or professional? In this post, we cover everything you need to know about social media APIs to understand how they affect the online tools we use every day. #1 Social Media Too
Advertisement
SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
Social Media Today
JULY 5, 2023
It looks clean, functional, and it could be a viable Twitter alternative.
Forbes Social Media
JULY 5, 2023
Just four hours after releasing Twitter competitor Threads to 120 countries, the new social platform from Facebook-maker Meta hit five million sign-ups.
Buffer Social
JULY 3, 2023
When did you last pay attention to a generic brand video that wasn’t for research purposes? If you’re anything like me, there are so many things fighting for your attention online that you have to be highly selective about what you give precious minutes, and those videos usually don’t make the cut. Many social media users share my perspective, so many brands struggle to create content that connects with their audience in popular formats like short-form video.
Hootsuite
JULY 6, 2023
Facebook has 2.93 billion monthly active users. So if you’re feeling the pressure to create great Facebook content, we get it — that’s a lot of people to entertain with your posts. And that means mastering the art of a great Facebook caption. A great Facebook caption will add context or showcase your brand’s point of view. It might include a call to action; it might inspire a reader to laugh.
Advertisement
Learn the 10 worst social media marketing mistakes and how to avoid them.
Social Media Today
JULY 3, 2023
Rate limits, hate speech, and other concerns could be pushing more users away from the app.
Forbes Social Media
JULY 3, 2023
Videos have gone viral on Twitter, TikTok and Facebook claiming that zoo animals have been released in Paris over the past few days. But none of them are from the riots.
Buffer Social
JULY 4, 2023
I’ve wanted to work for myself for as long as I can remember. So, fresh out of college, I decided to start my own copywriting business. I kept my marketing simple at first, putting all the work I’ve ever done into a Google doc portfolio and posting the link on Facebook groups whenever someone mentioned they were looking for a copywriter.
Audiense
JULY 4, 2023
Social media targeting is a tactic deployed by marketers of displaying tailored content and ads to very specific audiences. It’s an effective way of delivering targeted and highly relevant messages to different audience segments and boosting engagement rates.
Advertisement
Discover just how easy it is to boost SEO with social media.
Social Media Today
JULY 7, 2023
Another step in expanding Twitter's utility.
Forbes Social Media
JULY 7, 2023
A video has gone viral featuring a woman on an American Airlines flight yelling about a passenger who was "not real." But follow-up videos about Reptilians are hoaxes.
Buffer Social
JULY 5, 2023
My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content. But, as I progressed, I realized a pattern. In addition to being similar to existing top pages, the content needed more expertise and unique perspectives.
BeingOptimist
JULY 7, 2023
Since the launch of Threads by Meta (formerly Facebook), there have been numerous articles on the web about “How to delete a Threads account” To be honest with you, Meta has not currently added the feature to delete a Threads account. However, according to some sources Meta may add this feature in the future to remove dependency on Instagram.
Social Media Today
JULY 3, 2023
Rate limits, hate speech, and other concerns could be pushing more users away from the app.
Expert insights. Personalized for you.
185 
Let's personalize your content