Sat.May 06, 2023 - Fri.May 12, 2023

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Elon Musk Announces that He’s Hired a New CEO to Replace Him at Twitter

Social Media Today

It's a big job, which will put a heap of pressure on the incoming chief.

Twitter 181
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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Guest post by Ahana Basu. Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Firmbee.com on Unsplash As Norman Vincent Peale said, “All successful people have a goal. No one can get anywhere unless he knows where he wants to go and what he wants to be or do.” Or in the words of Ben Franklin , “If you fail to plan, you are planning to fail!

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10 Great Examples of User-Generated Content in Higher Education

Social Media Strategies Summit

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. According to TINT , three-quarters of consumers find reviews and testimonials submitted by real people more credible than brands talking about themselves. Meanwhile, 93% of marketers agree that consumers are more likely to trust UGC than brand-created content.

Education 174
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Stop Blaming Meta When Your Ads Aren’t Working

Jon Loomer

We’ve all heard it: “Facebook ads don’t work.” Well, no. Facebook ads don’t work for you. The way that you’re using them. But they can work. Far too often, we blame the platform or algorithm or other mysterious things that we don’t understand to explain why we’re not getting better results. But if we change our relationship with how we view the platform, it leads to far more productivity.

Startup 190
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Twitter Will Offer Cheaper Business Verification Packages for SMBs

Social Media Today

Twitter’s gold checkmarks - or a variation of them - will be made available to SMBs at less than $1k per month.

Twitter 208
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AI Tools for Writing: A Review of 11 AI Written Articles

SocMed Sean

Wondering about writing blog posts using AI writing tools? This article reviews 11 different AI writing tools and their applications for bloggers, editors, and those in marketing. The post AI Tools for Writing: A Review of 11 AI Written Articles appeared first on SocMedSean - Social Media Sean.

Review 130

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The Number One Skill of a Meta Advertiser

Jon Loomer

I’ve seen it again and again. Those who are most successful with Meta ads have an underlying curiosity that others don’t. They align their goals with a basic understanding of how things work. Most importantly, they experiment. You can’t be intimidated by the platform. Those who are will lack the confidence to try something different without validation that it will work.

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Influencer Marketing Blueprint: How Social Cat Paves Way for Small Business and Agencies

Pam Moore

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals. One area of marketing that has gained significant traction in recent years is influencer marketing.

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What Is a TikTok Voiceover and How Do You Create One?

SocMed Sean

Ever wondered how to add a voiceover to your TikTok video? Here are some tips and steps on how to add one. The post What Is a TikTok Voiceover and How Do You Create One? appeared first on SocMedSean - Social Media Sean.

Tips 130
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Meta Expands Reels Monetization to More Creators, Updates Payout Process

Social Media Today

Meta's improving its payout process for Reels ads, which will enable more creators to make money from their clips.

Process 180
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How To Partner With Your Audience To Amplify Your Brand w/ Rachel Stephan

The Social Media Hat

Partnership Unpacked, Episode 20, with Rachel Stephan The post How To Partner With Your Audience To Amplify Your Brand w/ Rachel Stephan appeared first on The Social Media Hat.

Brands 118
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Social Cat Review: Influencer Marketing for Small Business and Agencies

Pam Moore

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals. One area of marketing that has gained significant traction in recent years is influencer marketing.

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Role of artificial intelligence in marketing

Sprout Social

The only constant in life is change. And the world of marketing is going through a tremendous change right now. Artificial intelligence (AI) marketing is taking on a bigger role with the advent of intelligent marketing tools and generative AI like ChatGPT, creating an abundance of opportunities for marketing teams to do more of what they already do best.

Sentiment 130
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New Report Highlights the Best Times to Post to Social Platforms in 2023

Social Media Today

Sprout Social has published its annual overview of the most engaging times to post.

Overview 202
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Winning Workflows to Enhance Your Content Marketing 

Oktopost

Sam Thomas Davies reveals the tried and true methods that allow him to always have a repertoire of strong content. Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary There’s so much to be said about looking at content that performs very well, trying to reverse engineer why it works and trying to put your own unique spin on it.

Content 118
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Viral Video Of Kamala Harris Speaking Gibberish Is Actually Deepfake

Forbes Social Media

A video featuring Vice President Kamala Harris speaking gibberish has gone viral on social media platforms like Facebook, Twitter and TikTok. And while Harris has been criticized in the past for making strange speeches with a lot of empty buzzwords, this video is completely fake.

Video 114
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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Operating on social media without brand safety tools is like browsing the internet without malware protection. Technically, you can do it—but it opens you up to unnecessary risks and incidents that can cause financial loss and permanent reputational damage. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online.

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Meta Outlines its Evolving AI Ad Targeting Process, Which is Improving Ad Performance

Social Media Today

Meta's ad systems are improving through the use of more advanced automated targeting.

Process 188
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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103 YouTube Video Ideas for When You’re Out of Inspiration

Hootsuite

Are you struggling to come up with new, engaging, and creative YouTube video ideas? Don’t worry. You’re not alone! Being a content creator has a lot of perks, but it can be hard to come up with new ideas on a regular basis. Especially ones that your audience will love and engage with. If your inspiration well has run dry, here are 103 ideas for YouTube videos to get your creative juices flowing.

YouTube 103
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YouTuber Who Intentionally Crashed Plane Pleads Guilty, Faces 20 Years In Prison

Forbes Social Media

Trevor Daniel Jacob, a 29-year-old YouTuber who intentionally crashed his airplane while pretending it was an unavoidable accident, has pleaded guilty to federal charges and faces 20 years in prison, according to an announcement from federal prosecutors on Thursday.

YouTube 109
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What you need to know about social media copyright

Sprout Social

Navigating social media copyright can be like sailing in uncharted waters. With every new wave of social trends come unanticipated legal consequences. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands. While dodging infractions, you must balance protecting your own intellectual property.

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Meta Shares New Insights into the Projected Economic Impacts of the Metaverse

Social Media Today

A new report highlights the potential of the metaverse - though the definition of what the metaverse is is important to note.

Project 159
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Is Your Instagram Engagement as Bad as You Think?

Jenn's Trends

If you’ve noticed your Instagram engagement is down, well, you’re not alone! It’s down for everyone, across the board. The reality is that engagement has taken a hit on Instagram in recent years – and it’s totally understandable. So, first, let’s talk about why and how engagement is down. Then let’s figure out if yours is really as bad as you think it is.

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Former Fox News Host Tucker Carlson To Relaunch Show On Twitter

Forbes Social Media

Tucker Carlson, the Fox News host recently pulled off the air, has plans to relaunch his show on Twitter, according to a video from published to Twitter. The news comes after a report from Axios on Sunday that noted Carlson was talking with Twitter CEO Elon Musk about working together.

Hosting 99
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Best times to post on TikTok in 2023

Sprout Social

As one of the fastest-growing entertainment platforms, TikTok showed it’s a powerhouse in the digital space. And with more and more businesses joining the platform, it’s important to know when is the best time to post on TikTok. With over 1 billion active users worldwide , we know that it’s one of the more popular platforms to date. It’s important to understand how posting on TikTok at the right times can be a huge benefit to your TikTok marketing strategy.

Tourism 106
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Tucker Carlson Announces that He’ll Broadcast a New Show Exclusively on Twitter

Social Media Today

The controversial commentator will be hoping to bring his audience to the app.

Twitter 189
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Social Cat Review: Influencer Marketing for Small Business and Agencies

Pam Moore

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals. One area of marketing that has gained significant traction in recent years is influencer marketing.

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Social Media Swamped With Photo Blaming Wrong Guy For Mass Shooting At Texas Outlet Mall

Forbes Social Media

The man who killed 8 people on Saturday at a mall in Allen, Texas was identified as 33-year-old Mauricio Garcia. That led people on social media platforms like Facebook, Twitter and TikTok to search the name and spread the mugshot above. The only problem? That’s the wrong Mauricio Garcia.

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The Story Behind Hootsuite’s ‘Proud Mamas’ Mother’s Day Tribute

Hootsuite

It’s not every day you find yourself in your parents’ backyard in Florida, filming a Hootsuite product demo video in a kiddie pool. But, in April, there I was: just a social media manager doing what we do best—doing whatever it takes to make something dazzling for our social channels. After an hour of getting ready and organizing my set, I tragically realized my camera wasn’t working properly, that the wind was interfering with my audio, and the script I was reading off of was significantl

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How Will Twitter Change Under a New CEO?

Social Media Today

Twitter's incoming CEO could spark a shift in strategic focus for the app.

Twitter 183
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How I Created a Bestselling Product While Spending $0 On Marketing

Buffer Social

Many creatives become business owners because they want to bring their ideas to life in the world. The problem is we can get stuck in our own heads and end up developing products and services that we think are brilliant, only to put them on the market and find that nobody wants them. In addition to being the co-founder of Caeli —a slow-living brand that helps people feel more relaxed and inspired in their homes—I am a certified business design consultant who helps other founders av