Slow Burn: A Strategy for Scaling Facebook Ads
Jon Loomer
APRIL 19, 2023
One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? If it were easy, I wouldn’t need to write this blog post. It’s a common problem. Once you increase the budget, it’s possible that you’ll get much worse results.
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