Sat.Aug 01, 2020 - Fri.Aug 07, 2020

Facebook Adds New Sponsored Post Options for Groups

Social Media Today

Facebook is adding a new sponsored post option for groups, providing new ways for group admins to make money, and for brands to connect with engaged audiences

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Paternity Leave in a Pandemic

Dave Fleet

Today is my first day back in the “office” after a completely surreal three months of paternity leave. This was my second such leave, after I took time off in 2018 with our first-born (I wrote at the time about the conflicting emotions I felt about going out on paternity leave ). This time things were… different… in some hugely obvious ways and some less apparent to those not in my immediate circle.

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How to Set Up a Time-Saving Social Media Workflow

agora pulse

Short on time? Follow these expert tips that can help social media managers and digital agencies save time and energy in their social media workflow. . Without a workflow, social media management can easily take over your entire day or week. But when you have a simple system to follow, you can tackle social media tasks efficiently—while working steadily toward your goals. Take a look at my streamlined social media workflow to create a structure that works for you. Outline a Social Media Strategy.

What do I need to start formulating and implementing an audience-centric digital strategy?


This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical. Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is the fourth and last article in a series of guides that will focus on how you can integrate your keyword intelligence and audience intelligence. Read the previous ones: the first one here , the second one here and the third one here.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Facebook Promotes the Use of Hashtags on Posts - But Will it Improve Post Reach?

Social Media Today

Facebook is once again pushing the use of hashtags on posts - but do Facebook searchers actually care

Every pastor should use social media: here’s why

Social Media Strategies Summit

The power and presence of social media continues to increase daily amongst the lives of Americans. A 2019 study by Pew Research found that 72% of U.S adults used at least one social media site. The study found that 90% of Americans ages 19-29 use at least one form of social media. . Americans use social media to engage with family, friends, or colleagues, share photos, videos and posts about their lives, read the news, communicate, shop, and even as a way to stay connected with their faith.

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What Is a Social Media Manager? (And What Does One Really Do?)

agora pulse

Let’s compare the expectations and realities of a social media manager job, so you know exactly what you’re getting into. When you apply for your first social media manager job, you might not know exactly what to expect. What does a social media manager do anyway? What skills will you actually use on the job? How will your day usually look? What kind of results can you reliably get?

Facebook Launches 'Black Business August' to Support and Highlight Black-Owned Businesses

Social Media Today

Facebook will host a series of education sessions and other programming to highlight National Black Business Month in August

4 Ways Brands Can Use Instagram’s Pinned Comments


Hello Instagram pinned comments, goodbye trolls. Aimed at tackling negative or offensive interactions on the platform, Instagram’s pinned comments feature helps you moderate posts and combat misinformation or bullying. Plus you can use it to answer FAQs and spotlight testimonials! Here are 4 strategic ways you can use Instagram pinned comments for your business: Table of Contents: . What is the Instagram Pinned Comments Feature? 4 Ways to Use Instagram’s Pinned Comments for Your Business.

The 5 Best Paying Jobs in Real Estate Right Now

The Realtime Report

The 5 Best Paying Jobs. in Real Estate Right Now. Are you looking for a new job in real estate? You’ll be in good company, as around 1.66 million people work in the industry in the US, with an average salary of just over $60,000. However, it’s worth knowing exactly what the best paying jobs in real estate are. That’s just what we’re here for — we’ve got five of the top jobs here. So if you’d like to find out more, keep reading below. Real Estate Agent.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How to Get Your Brand Ready for the Launch of Instagram Reels

Ignite Social Media

Instagram Reels, the New TikTok? TikTok has had a myriad of security concerns since launching, and the announcement of Instagram Reels has many marketers wondering if it will be enough to replace the viral video app. The majority of concerns around TikTok came to light as major issues surfaced, such as hackers’ ability to control TikTok accounts, manipulate content, upload and delete videos, and reveal personal information because of a vulnerability in the web domain.

Facebook's Updated Chat Plugin for Websites Enables Messaging Without Logging onto Messenger

Social Media Today

Facebook has updated its Messenger chat plug in for websites, which will now enable non-logged in users to send messages to your business

New Instagram Stories Fonts Have Arrived! Here’s How to Use Them


The new Instagram Stories fonts are finally here! That’s right, there are 4 brand new Instagram Stories fonts to get creative with — as well as some fun new variations for the classics we already know and love. We’re sharing all the details in this blog post, as well as our top tips to take your Instagram Stories designs to the next level: Introducing the New Instagram Stories Fonts.

How To Support An Employee That’s Going Through A Difficult Period

The Realtime Report

How To Support An Employee That’s Going Through A Difficult Period. No one ever said being the boss was easy. After all, managers and high-ranking professionals have a lot of responsibilities and assignments that they need to address on a daily basis. However, sometimes they encounter an issue that’s so sensitive and nuanced that they don’t know how to handle it. Namely, how should a leader manage an employee who’s experiencing serious problems in their personal life?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Create Facebook Ads that Initiate a Phone Call

Jon Loomer

There are times when advertisers don’t want to send users to a landing page. They desire an ad that, when clicked, starts a phone call with a sales rep. The phone call is the ultimate goal, and any other action is simply delaying that conversion. There are now two ways to do this: Using Reach objective and a Call Now CTA. Using Traffic objective and Phone Call ad destination. Let’s walk through how to set these up and the differences between the two… Call Now CTA.

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Instagram Launches its TikTok-Like 'Reels' Functionality in 50 New Regions

Social Media Today

Instagram has announced the launch of its TikTok-like Reels functionality in 50 new regions, including the US

How Brands Are (Already!) Going Viral With Instagram Reels


While it may still be rolling out globally, there’s already a handful of awesome brands on Instagram Reels that have started to reap some serious rewards. Instagram Reels’ popularity is growing by the second, and brands are already using it to help build their audience with some videos getting +5M views — and this is only the beginning! In this blog post, we’re showcasing 9 brands on Instagram Reels and sharing how they use the feature to grow their business!

How To Manage Your Finances

The Realtime Report

How To Manage Your Finances. Our financial health affects a lot of things in our life. If things are looking bad, it can affect our mental health and put a strain on our relationships. However, despite being so essential to most aspects of our daily life, we are rarely taught how to manage them, and that can lead to us needing support for debt. If that’s where you are right now, head to the Creditfix site for some help, but otherwise, here are some tips on how to manage your finances.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Windows 10 Search Bar Gone Missing? Here’s How To Get It Back


Windows search bar is such an important tool in Windows 10. You can type and instantly get access to any functionality or tool with a mere click. But, what would you do if the search bar goes missing in Windows 10? Worry not! Needn’t stop, here are some easy fixes that will help you get your search bar back in no time at all. What To Do If Windows 10 Search Bar Goes Missing? Fixes For “Windows 10 Search Bar Disappeared” At A Glance. Use The Taskbar To Get Search Bar Back.

YouTube Updates Video Analytics, Adds Quick Stories Insights in the App

Social Media Today

YouTube is adding some new analytics options for creators, including quick insights into Stories performance

Poll Workers Needed

Ari Herzog

With fears of coronavirus infections gripping older Americans who are typically responsible for checking voters in and out of polling locations, communities across the country are asking high school students and young adults to embrace civic engagement and gain education credits. Poll workers can be as young as 16. Lawyers, teachers, and other professionals who have the time and inclination are also asked to step up. In the 2018 midterm elections, six of 10 U.S. poll workers were over age 60.

Learn to Write Better Code: C# Tips For Beginners

The Realtime Report

Learn to Write Better Code: C# Tips For Beginners. Writing good code is hard enough for the most experienced programmers. If you’re just starting out, programming can look like a daunting task. Luckily, C# is a relatively easy to understand programming language. It’s also incredibly popular. Due to its popularity, there’s plenty of documentation and assistance online to help you get a grasp on C# programming.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Host4Geeks Reviews: Fast & Reliable Hosting Company in India


If you are currently stuck with a web hosting company that you are not too happy with and you are looking for an alternative then to be honest this article is only for you. Today, in this blog I have decided to give you an honest review of one of my favorite hosting companies in the world which is Host4Geeks. Let’s begin with a brief history when I started using Host4Geeks for my business. Table Of Content.

YouTube Publishes New Data on Rising Trends During COVID-19

Social Media Today

YouTube has published a new set of insights into rising topic trends during COVID-19, which were interestingly reflected across regions

Click This to Vote Online

Ari Herzog

That’s the idea. Jacob Weisberg, for Slate, wrote about online voting in 1999: “[Online voting] makes it easier for some people to vote – especially the handicapped, people living abroad, and frequent flyers – without inconveniencing anyone else.” ” “Over the next decade, access to the Internet is forecast to become dirt cheap and quasi-ubiquitous.

Making the Perfect App for Travelers

The Realtime Report

Making the Perfect App for Travelers. People love traveling and seeing the wonders of the world. How great it is to arrange your very own journey! And how super convenient is it using your cell phone to make it happen? Travel apps help in solving all issues. Developers have to think hard to create a new tourism platform to stand out among the numerous existing ones. Let us tell you what to consider when trying to come up with a great service for travelers. Shall we begin our journey?

How to Create An Effective B2B Social Media Strategy

Social Media Strategies Summit

Social media is an essential component of the marketing strategy of your business. But the way you design your social media strategy might vary depending on the type of business you have, e.g. business to consumer (B2C) or business to business (B2B). Social media and B2B marketing are a better pair than many business people think. However, some B2B companies still utilize standard methods like paid advertising and cold calling. Social media deserves more investment.

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Facebook Launches New $25 Million Program to Support Black Creators

Social Media Today

Facebook has announced a new, $25 million fund to help black creators maximize their online presence

The Mister Machine

Ari Herzog

The Denver Broncos are the latest owners of a “misting booth” to disinfect players with a nontoxic spray. When players walk through the booth, resembling X-ray machines in government buildings, they get misted. Shared on the NFL team’s Twitter page , the gut reaction was disbelief. Dr. Eric Feigl-Ding , an epidemiologist: “This is not a real public health intervention. This is coronavirus response theater.”

How to Create and Use Custom Metrics in Facebook Ads Manager

Jon Loomer

Facebook offers dozens of metrics to measure performance within Ads Manager. But, what if those metrics aren’t good enough? Facebook now allows you to add columns for your custom metrics in Ads Manager. Until now, this was a feature in Ads Reporting , but that’s a section that many advertisers neglect. It made little sense, really, why this feature wasn’t already available in Ads Manager, but that’s luckily been corrected.

Social Media Advertising Tips for Life Coaches

The Realtime Report

Social Media Advertising Tips. for Life Coaches. Are you a life coach struggling to find your audience? Are you not sure how social media can help you build your business? If it feels like all you do is send social media posts to the maddening silence, then it’s time you follow these tips to create a strategy that will convert followers to clients. Don’t worry if this sounds overwhelming, you can master social media.

Google Provides More Ad Transparency, Plans to Phase Out Third-Party Cookies in Chrome

Social Media Today

Google is adding more transparency detail to its ad listings, while its also planning to update its data-tracking processes