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Twitter Publishes 2022 Planning Guide to Assist in Your Tweet Strategy
Social Media Today
DECEMBER 15, 2021
Here's a handy guide to help you map out a more effective tweet approach for your brand
Sat.Dec 11, 2021 - Fri.Dec 17, 2021
New Report: E-Cigarettes in Kid-Friendly Flavors Remain Widely Available Three Months After Deadline for FDA Action
The Realtime Report
DECEMBER 17, 2021
New Report: E-Cigarettes in Kid-Friendly Flavors Remain Widely Available Three Months After Deadline for FDA Action. Three months after a court-ordered deadline for the U.S.
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Back to the Basics: The Importance of Buyer Personas
David Meerman Scott
DECEMBER 13, 2021
The way most marketers operate is by making stuff up. They sit in nice comfortable offices and imagine what interests buyers and then create “copy” and “campaigns” typically with the help of equally clueless agencies. But a focus on buyer personas helps eliminate this behavior.
Importance of the Facebook Conversions API
Jon Loomer
DECEMBER 15, 2021
The Facebook Conversions API has been a popular topic for the past year or so. While most marketers understand that they need it, most misunderstand the reason why. Let’s clear up the following: What the Facebook Conversions API is. Why it’s important.
The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media
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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.
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Instagram Adds New Option to Embed User Profiles on Third-Party WebsItes
Social Media Today
DECEMBER 16, 2021
Another consideration for your Instagram marketing approach
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Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
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A Guide to Cross-Posting on Social Media (Without Looking Spammy)
Hootsuite
DECEMBER 16, 2021
Newsflash! Posting on social media doesn’t have to take you all the time in the world. Cross-posting is fast becoming a go-to tactic by savvy social media marketers to save time and resources when scheduling social posts.
Choose a Client Who Sets You Up for Facebook Advertising Success
Jon Loomer
DECEMBER 13, 2021
I want you to turn away business. That may seem insane. But, if you are selective about your clients, you will be grateful later. The clients you work with can set you up for Facebook advertising success. Or, of course, failure. You want clients who make your success more likely.
Instagram Publishes 2022 Predictive Trends Report
Social Media Today
DECEMBER 13, 2021
The report highlights various cultural trends and shifts, as defined by younger Instagram users
The Advantages of Investing in Startups
The Realtime Report
DECEMBER 15, 2021
The Advantages of. Investing in Startups. Startups have been creeping into the public’s consciousness, especially in recent years. The pandemic may have caused a massive hit to the economy. But startups saw opportunities to thrive amid the challenges lockdowns presented.
Social Media Marketing GPS
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SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.
How to Hire a Social Media Manager: Our Exact Process and Job Description
Buffer Social
DECEMBER 15, 2021
For any company, building and maintaining a social media presence is a key marketing strategy for reaching more potential customers. A company’s social media profiles also act as a space where anyone can get to know your company much better, helping to build a stronger online brand.
What We Can Learn from the Best Branded Content of 2021
Likeable
DECEMBER 13, 2021
If you didn’t already know, Likeable sends out a weekly newsletter called #TBT every Thursday in which we share the latest social media news and platform updates, as well as spotlight a particularly impressive piece of branded content in each edition.
YouTube Expands Shorts Fund to More than 70 New Regions, Adds New Shorts Analytics Features
Social Media Today
DECEMBER 17, 2021
The expansion will help YouTube boost Shorts usage in various markets
Turn Back Time with DEFEND Hyaluronic Serum with Apple Stem Cells
The Realtime Report
DECEMBER 12, 2021
Turn Back Time with DEFEND Hyaluronic Serum with Apple Stem Cells. Are you someone who wants to know how to treat your skin well? Do you want to find out about a product that will change your skin for good? If you said yes to both these questions, then keep scrolling down to read more.
How to Be Social: A Social Media Manifesto
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Learn the 10 worst social media marketing mistakes and how to avoid them.
Ask the Buffer Team: What If I Don’t Have Anything to Share on Social Media?
Buffer Social
DECEMBER 13, 2021
Q: Help! I’m usually good at regularly posting to my company’s social accounts every day, but sometimes I’m at a total loss. Is it better to skip a day, or to post something just to stay on schedule?
Facebook Owner Pays $60 Million For 'Meta' Name Rights
Forbes Social Media
DECEMBER 13, 2021
Facebook announced its name change to Meta in October and is already shelling out the big bucks to complete its rebrand. Education /education Leadership /leadership Education /education Innovation /innovation Social Media /social-media Breaking breaking-news Education
Twitter Adds Auto Captions for All Video Uploads in Tweets
Social Media Today
DECEMBER 14, 2021
The latest update in Twitter's broadening accessibility toolset
Natalie Binns on Who Should Own Social Media at a B2B Company
Oktopost
DECEMBER 16, 2021
Natalie Binns, VP Marketing at Oktopost takes the hot seat on who should own social media at a B2B company. Listen to the podcast: Watch the live recording: Or catch us on Apple Podcasts , Spotify , or YouTube. Want to hear more about social media from renowned marketing leaders?
8 Stupid Simple Social Media Tricks to Boost SEO
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Discover just how easy it is to boost SEO with social media.
Inside Sabai Design’s Sustainability Approach to Building a Business
Buffer Social
DECEMBER 14, 2021
It’s hard to overstate the importance of furniture in our lives. We literally live our life on furniture, yet often don’t realize the impact our chosen furnishings have on the planet in terms of chemicals, greenhouse gasses, and material waste.
14 of the Most Important TikTok Trends to Watch in 2022
Hootsuite
DECEMBER 15, 2021
Like in the fashion world, TikTok trends come in and out of style, fast. Something that seems eternally cool one moment can be obnoxious the next — like, say, wearing fedoras or Kreepa’s “Oh No.” Every second, new trends are emerging, and old ones are dying. It’s the circle of life.
TikTok's Planning to Open its Own 'TikTok Kitchen' Chain of Delivery-Only Restaurants
Social Media Today
DECEMBER 17, 2021
Let's see Instagram copy this
Deconstructing Duolingo’s secrets to success on TikTok
Sprout Social
DECEMBER 13, 2021
Duolingo’s TikTok has become a phenomenon. Just a couple months ago they were at 100,ooo followers…now they have 1.7 million. Not to mention 7 million likes and a 19% engagement rate. Best of all, TikTok is having a tangible impact on their business.
Social Media Automation 101
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A beginner's guide to social media automation tools and getting automation right.
#417: 33 Million Downloads & 870K Social Followers: Proven Organic Reach Strategies I Love
Amy Porterfield
DECEMBER 16, 2021
Attraction Strategies That Keep Your Pennies In Your Pocket Today’s episode is dedicated to all my entrepreneurs who are balling on a budget.
Conversational AI: What It Is, Why You Should Care and How to Do It Right
Hootsuite
DECEMBER 15, 2021
Conversational AI can be a major asset to your social media presence. These days, 64% of people say they’d rather message a business than call it. If you’re active on social media and talk to customers on your social channels, that statistic applies to you too.
TikTok Highlights the Key Brand Campaign and Product Trends of the Year in the App
Social Media Today
DECEMBER 13, 2021
The overview provides some key insights into what works on TikTok, and the opportunities for a growing range of businesses
How to use TikTok for business effectively and grow your audience
Sprout Social
DECEMBER 15, 2021
With over 1 billion monthly active users , TikTok has quickly become one of the largest social media platforms in the world. What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content.
Pinterest Asks Court To Dismiss Influencer’s Claim That She’s An Uncredited Cofounder
Forbes Social Media
DECEMBER 17, 2021
Christine Martinez filed a lawsuit in September, claiming the social media company’s long-acknowledged cofounders owed her a stake in the business that might be worth $1 billion or more.
What is Social Media Analytics? Everything You Need to Know
Hootsuite
DECEMBER 15, 2021
It’s one thing to know in your heart that you’re a social media whiz: it’s another to be able to prove it. Which is why social media analytics are so critical to any successful campaign or brand strategy.
Pinterest Publishes New Guide on Optimizing Your Product Catalog Feed for Product Pins
Social Media Today
DECEMBER 17, 2021
The guide covers all aspects of uploading your product catalog to Pinterest in order to optimize your listings
#416: My Birthday Episode: Hard-Earned Lessons I’ve Learned This Year
Amy Porterfield
DECEMBER 14, 2021
How The Last 12 Months Have Changed My Mind… About A Lot There’s leftover cake in the Porterfield kitchen, which can only mean one thing. We’ve had a birthday! Mine, to be specific.
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