Sat.Nov 23, 2019 - Fri.Nov 29, 2019

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Influencer Marketing: Engaging Centennials & Millennials

Digimind

Understanding how much influence influencers really have, how to interact with them, and why the youth desire to become one.

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Mastering Brand Crisis and Reputation

Meltwater

Mastering Brand Crisis and Reputation An Inside Look at Top Communicators’ Playbooks Top communicators opened their playbooks on mastering brand crisis and reputation at an exclusive event Meltwater hosted in collaboration with… Read More >>>.

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Social Media in Financial Services: 5 Essential Tips and Benefits

Hootsuite

The use of social media in financial services organizations is no longer an option. The University of Massachusetts Dartmouth Center for Marketing Research found nearly all Fortune 500 financial services organizations have active social media profiles. At the advisor level, Putnam Retail Management found 84% use social media for finance industry business.

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Stop the Squabbles: How Social and Marketing Can Work Together Well

agora pulse

Are your content and social media marketing teams having problems working together? These tips can help you get your teams to collaborate successfully. Content and social media marketing are two departments whose roles very often overlap … yet most businesses and agencies find setting up an effective collaboration between the teams difficult. The following actionable ideas on creating effective content marketing coordination inside your company will allow your content and social media team

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Hosting Influencer Events: The Dos and Don’ts

Pixlee

One of the greatest benefits of utilizing influencers is the genuine connection they can build with a brand and its community. However, as the social media world continues to become more and more saturated with paid endorsements and advertisements, influencer marketing is at risk of losing its impressive success rates due to the rising skepticism consumers have towards the authenticity of brand partnerships.

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Social Media Is Encouraging Unhealthy Food Choices

Forbes Social Media

A new study from researchers at the UConn Rudd Center for Food Policy and Obesity, and published in the journal Appetite, found that teens are overwhelmingly engaging with fast food, unhealthy snacks, candy and soft drinks filled with sugar.

More Trending

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Small Business Marketing: 22 Reasons Why You Should Use Social Media [Infographic]

Social Media Today

Are you looking for ways to market your small business? Want to know why social media should from a central part of your online strategy? We share 22 reasons to use social media in this infographic. Here are a few examples from the list: Generate leads Boost sales Partner with inf.

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How to Manage Small Business Growth Successfully

Socialmedia.biz

If you’ve taken the plunge into owning a small business, then you might harbor dreams of growth and wealth. While ambition is crucial to successfully running a small business, you should use it as a motivator and not as an end in itself. The key to any successful small business is a well-crafted business plan. Playing it by ear will doom you from the start.

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Facebook Live Video: The Complete Guide to Live-Streaming for Business

Hootsuite

Facebook Live launched in 2016 and since then more than 3.5 billion broadcasts have been sent from the platform. Not only that but more than 2 billion people have watched a Facebook Live video. That’s more than a quarter of the entire population of the world. What does this mean? Simple: Facebook Live is a fantastic way to increase social media engagement.

Video 145
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Computer Ergonomics: How to Protect Yourself From Injury

The Realtime Report

Computer Ergonomics: How to Protect Yourself From Injury. Did you know that each year, 4.6 million people experience a workplace injury? A good portion of this figure includes people that experience injuries as a result of working at a computer. This might sound surprising when you consider that an office isn’t really regarded as a dangerous working environment.

How To 171
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Bumper Ads: A Smart Way To Boost Your YouTube Ad Campaign [Infographic]

Social Media Today

Are you ready to take on the challenge of a 6-second YouTube ad? Check out this infographic to learn everything you need to know about bumper ad design.

YouTube 204
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Nonprofit Leaders Express Caution Over Facebook’s $7M Giving Tuesday Match

Forbes Social Media

A year after its $7 million Giving Tuesday match was exhausted in a matter of seconds, Facebook is adding several new donor-focused functionalities to its flagship applications – but sticking to the same first-come, first-serve matching model.

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How to Create Beautiful Instagram Highlight Covers (40 Free Icons)

Hootsuite

Instagram Highlight covers are a great way to make a good first impression. Located right below the bio section of your Instagram profile, they provide a polished look for your Instagram Highlights and draw attention to your best Instagram Story content. Covers are an easy win for any brand that banks on aesthetics. (And on Instagram, that’s everyone.).

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Old Unused Online Accounts Pose A Real Threat To Users

The Realtime Report

Old Unused Online Accounts Pose A Real Threat To Users. It’s very likely that you’ve been using the internet for many years now and already forgotten how many different accounts you’ve created. However, old accounts pose a real threat as there’s a big chance they store a lot of sensitive data. If one of your old accounts is leaked, it can become an open door for cybercriminals to hack into your email, Facebook, and even computer or smartphone.

Forums 116
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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How Mobile Ads Are Powering a Social Commerce Surge This Holiday Season

Social Media Today

"The gap between promotion and purchase is closing and making the experience more seamless," Elastic Path's Darin Archer? says about how platforms like TikTok and Instagram are blending ads and shopping.

Mobile 183
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How to Publish Instagram Stories From the Desktop

agora pulse

Want to schedule Instagram Stories from the desktop using a third-party tool? There’s a simple and easy workaround that can get the job done. More and more people and brands are using Instagram Stories every day. In fact, there are now over 500M active daily users for Instagram Stories. But, just as with normal Instagram posts initially, Stories were designed to be shared only from your mobile device … and only at the moment you wanted to share.

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How to Get More Leads on Instagram: 10 Highly Effective Tactics

Hootsuite

Want to know how to get more leads on Instagram? Most social marketers don’t think of Instagram as a lead generating platform. But if you do it right, it can be very effective. Social media leads are potential customers who express interest in your company and provide information that marketers can use to follow up with. Roughly 80% of accounts follow a business on Instagram, which is already a pretty good sign of intent that marketers can tap.

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Ad Shift: Streaming Paved the Way for More Effective Ads, Ad Reception

The Realtime Report

Ad Shift: Streaming Paved the Way for More Effective Ads, Ad Reception. By. Andy Marken. At a boat christening party not long ago our proud new owner/client friend – complete in blue blazer and white pants was stepping from the boat to the dock when the wake of a passing boat made his boat shift … a lot. “It wasn’t a lie, it was ineptitude with insufficient cover.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Facebook Provides Effective Video Content Strategy Tips

Social Media Today

Facebook has provided a basic overview of an effective video content monetization strategy, which includes some valuable tips.

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November Social Trends

Ignite Social Media

Social media continues to change and grow – and with those changes comes new updates and trends. We’re breaking down the top three November social trends to get you up to speed on what you may have missed. Instagram Tests Hiding Likes in the Globally. It’s been talked about for a while and early tests were rolled out in multiple countries including Australia, Brazil and Canada before Instagram started testing hidden like counts in the United States.

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Cool Black Friday Software Deals for Marketers

Socially Sorted

If you're searching for Black Friday Software Deals for Marketers in 2019 – you're in the right place. And Cyber Monday too! Each year, these offers are announced over a week or so around Thanksgiving, and I've rounded up some of my favourites to share with you. Get ready. // Read More. The post Cool Black Friday Software Deals for Marketers appeared first on Socially Sorted.

Software 107
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Your First Hire: The Key Questions Before Pressing Ahead

The Realtime Report

Your First Hire: The Key Questions Before Pressing Ahead. If you’ve got to this dilemma, then a massive congratulations is most probably in order. After all, making your first hire is a huge step, and one that tends to signal that your business is moving in the right direction. Of course, this isn’t an easy decision. We’re not talking about the wealth of talent that you might have to shift through, depending on where you have decided to open your business.

Questions 103
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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The 5 Best Black Friday and Cyber Monday Deals on Marketing Tools

Social Media Today

SaaS Black Friday and Cyber Monday deals for businesses and marketers - 5 tools for 5 different purposes, from social listening to lead generation.

Tools 191
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3-Steps to Social Media Holiday Strategy (With Examples)

Meltwater

Between Thanksgiving, Hanukkah, Christmas, Black Friday, New Year's Eve, and the rest of the winter holidays, this is the most important (and busiest!) time of the year, especially for B2C brands.… Read More >>>.

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5 Businesses Crushing Fandom Right Now

WebInKnow

If you aren’t thinking about how fandom can grow your business, you should be. One of the most powerful things you can do as a business is to build a community of devoted fans that will choose the products or services that you provide no matter the circumstances. The passion behind fandom creates genuine human connection , and in a world of impersonal marketing automation, businesses that tap into the personalized power of fandom will dominate.

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Next Steps When You’re Struggling With Your Trading Account

The Realtime Report

Next Steps When You’re Struggling With Your Trading Account. Losing money is very common in the Foreign Exchange Market. Those who start to trade real assets with the intention to get rich quick always struggle. In fact, by following all the standard rules, people find it hard to make a profit. But making a profit in the Forex market is not as hard as it seems.

Skills 91
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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4 Ways Influencers Can Build Brand Awareness — And Why They Work

Social Media Today

Did you know that influencer marketing has emerged as one of the most successful strategies to foster brand awareness?

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On Facebook A Military History Book Is Too Political

Forbes Social Media

A book on military hats and helmets apparently was deemed too political by Facebook this week – and as the co-author of the book this caught me by surprise but also allowed me to understand Facebook's policies regarding political advertising.

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How To Get Started Finding A Caregiver

Socialmedia.biz

Finding the right caregiver for you or your loved one can be a difficult process. There are many aspects to consider: Logistics, finances, expertise, experience, and personality. Many families come to the conclusion that their loved one requires some form of professional care but don’t know exactly where to start or what to look for. In this article, we will go over some of the basic items to consider when choosing a caregiver for your loved one.

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December Social Media Ideas – Videos, GIFs and More

Socially Sorted

Need some December social media ideas? This article is packed for Social Media Holidays throughout the entire month of December. Now you have all the content you need for social media videos, GIFs and more! Image by EdZbarzhyvetsky, Depositphotos. BY DONNA MORITZ | NOVEMBER 30, // Read More. The post December Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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4 Things You Need to Know Before Using Google Analytics [Infographic]

Social Media Today

Ensure you're getting the most out of Google Analytics with this overview and guide.

Analytics 218