Sat.May 11, 2019 - Fri.May 17, 2019

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5 Simple Ways to Grow Your Facebook Following

Social Media Today

With the almighty algorithm limiting Page reach, growing your Facebook following is harder than ever - here are some tips to help improve your performance.

Facebook 168
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5 Simple Ways Small Businesses Can Ace Social Listening in 2019

Waxing UnLyrical

Guest Post by Amos Onwukwe. Big business bureaucracy stifles B2C communication. Small businesses on the other hand, are like the local government, they’re closer to consumers. However, most SMBs haven’t a clue how they can profit from this proximity which gets even better with social media via social listening. 2018 SBA reports show there are 30.2 million SMBs in the US , 90% of which analysts say fail.

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Building A Strong Brand Relationship With Millennials

The Realtime Report

Building A Strong Brand Relationship With Millennials. Brand loyalty is something every small or large business is seeking. Having loyal customers that can deliberately serve as brand ambassadors for your business is essential, especially in the era of micro influencers. Today, when there are multiple brands in every industry imaginable it is hard to establish a brand and keep it top of mind of the customers.

Brands 96
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Social Media Content Tips That Will Take You To Victory Lane

Firebelly

It’s race month here in Indianapolis! We’re revving up our social media engines and heading for victory lane. Don’t let social media content pit stops hold you back from earning your brand a win. Use these tips when creating your next content calendar. Remember your goals To create successful social media content, you need to […]. The post Social Media Content Tips That Will Take You To Victory Lane appeared first on Social Media Marketing Agency | Firebelly Marketing.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Instagram launches @shop profile

Sherrilynne Starkie

Instagram launched a new @shop account to curate shoppable posts earlier this week. Content featured on this account will be 100 per cent community-trends driven and is supposed to be as a real-time indicator of what’s new and cool. It features FeelJeans, Cafuné, TheLipBar and more, linking to product pages which list the item’s price and a link to purchase the product.

Instagram 150
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Top Digital Customer Experience (CX) Trends for 2019

Waxing UnLyrical

Guest Post by Angela White. In the competitive market space within an ever-evolving digital age, prioritizing customer experience is arguably the most efficient way to stand out of the crowd for businesses. With the dawn of a new year and along with it, innumerable opportunities for improvement, the digital customer experience is bound to be a witness to a few significant trends.

Trends 175

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Five Reasons Your Business Benefits From Dropshipping

The Realtime Report

Five Reasons Your Business Benefits From Dropshipping. Dropshipping is one way to help grow your business and make a profit. Essentially, dropshipping lets you take advantage of the e-commerce marketplace without having to maintain stock. The retailer can sell multiple products without needing the inventory to ship to customers. The dropshipper handles the details of manufacturing and distribution creating many benefits for the wholesale merchant and the wholesale buyers.

Retail 152
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Why You Need a Crisis Communications Plan Before Crisis Strikes—and What to Include in It

Meltwater

“Always expect the unexpected” should be every communications professional’s mantra, yet more often than not companies appear blindsided by issues they should have seen coming (hint: using a crisis communications… Read More >>>.

Issues 141
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[Analysis] Veganism - the health craze storming the UK

Audiense

This is a guest blog written by Raven Wheatley-Hawkins, Digital Marketing Executive at Adroit Data & Insight. Connect with her on LinkedIn. According to recent reports veganism is on the rise. Within a decade the number of vegans in the UK has risen by approximately 150,000 to a staggering 600,000 in total. Adroit started a social listening project to understand the conversations being had online and report the findings.

Analysis 115
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8 Competitor Monitoring and Analysis Tools to Help Improve Your Digital Marketing Efforts

Social Media Today

Competitor analysis is key to maximizing your digital marketing performance. These tools will help you learn what's working, and what's not, in order to boost your strategy.

Analysis 167
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Influencer Marketing: 10 Top Mistakes Brands Make and How to Fix Them

Pam Moore

Influencer marketing is expected to be a $6.5 billion dollar industry in 2019. This is up from $1.7 billion in 2016. Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships. If you haven't heard about influence marketing you must have been hiding under a rock.

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What to Do (and What Not to Do) in Social Listening

agora pulse

Even though 76% of marketers say they need a data-focused strategy to succeed online, only 24% of brands actually engage in social listening. The majority of marketers are not using one of the most powerful and cost-effective methods of engaging with their audience. So, what is social listening really ? In brief, social listening is the process of reviewing what other people are saying about your brand (or industry) online.

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Demand Forecasting and How Will It Help Your Business

The Realtime Report

Demand Forecasting and How Will It Help Your Business. To put it simply, demand forecasting means quite literally what the two words convey; a forecast or prediction of the future demands of a business product/service. It takes in not just the controllable aspects of the business scenario in question, but factors in the uncontrollable aspects as well, to provide a forecast or anticipatory prediction that is as close to the actual, future demand, as possible.

Retail 98
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Facebook Re-Enables Option to View Profile as a Non-Connection

Social Media Today

Facebook is bringing back the option to view your profile as a non-connection would see it, while its also making it easier to edit your publicly available information.

Facebook 167
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Your Logo is Not Your Brand – Why You Need a Brand Architecture and Strategy

Pam Moore

Many business and marketing leaders think a brand starts and ends with a logo, colors and design. In the digital age of today marketers know how to strategically piece together a beautiful canvas of images on their Instagram profile, create eye catching Facebook cover photos, and engaging video intro and outros for YouTube. However, experienced brand marketers know branding is far more than a logo or a simple social media image that gets a ton of likes on Facebook or LinkedIn.

Brands 109
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5 Things No One Tells You When You Become An Entrepreneur

Forbes Social Media

Anyone who has started a business can attest to the fact that there are a lot of things they do daily that have nothing to do with their core competency. Here are a few things that no one told me when I became an entrepreneur.

Compete 111
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60+ June Social Media Ideas – Videos, GIFs and More

Socially Sorted

Need some creative June social media ideas? Look no further. This post is jam-packed with Social Media Holidays for the month of June. We’ve got social media ideas, video ideas, GIFs and more for you! BY DONNA MORITZ | PUBLISHED 15 MAY, 2019 Posts on this blog may. // Read More. The post 60+ June Social Media Ideas – Videos, GIFs and More appeared first on Socially Sorted.

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Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement

Social Media Today

Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages.

Platform 168
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Social Media Influencers: How to Find, Evaluate and Work with Social Media Influencers

Razor Social

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. There’s a very good reason why Google trends shows massive growth in search traffic for influencer marketing. And later on we’ll show you why. A couple of years ago I was training a group of marketing professionals about influencer marketing.

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#263: How to Tease Your Digital Course Before You’re Ready to Launch

Amy Porterfield

Everyone wants a crowd of eager fans ready to buy when you launch your course, but how do you get them to the party? The big secret? Being intentional before your launch. If you want your customers to be ready to buy when you're ready to sell, start now. I'm going to share a powerful […]. The post #263: How to Tease Your Digital Course Before You’re Ready to Launch appeared first on Amy Porterfield | Online Marketing Expert.

Course 102
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Facebook Is Producing A New Generation Of Alumni Investors. This Time, Women Are In Charge

Forbes Social Media

Alison Rosenthal spent years helping make Facebook into the powerful network we know today. Now she wants to shake up venture capital as part of a new wave of ex-Facebook investors who look different than the past.

Facebook 102
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Here's What You Need to Know About WhatsApp's Major Security Flaw

Social Media Today

Facebook-owned WhatsApp has discovered a major security flaw in its system, which some have incorrectly pinned on the perceived failure of end-to-end encryption.

System 166
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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A Guide To Payroll Basics For New Businesses

The Realtime Report

A Guide To Payroll Basics For New Businesses. Estimates suggest that at least 43% of businesses have at least one employee. If your business is about to bring on its first employee, you’ll need to learn about payroll. Ignore it, and you may end up making a mistake that gets you into trouble with the local authorities. What Is Payroll? In simple terms, payroll is essentially the money a business pays out to its employees.

Report 87
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Tips for measuring marketing impact to prove ROI

Social Media Marketing

Nowadays, data is almost everywhere. It is found from ordinary site visitors to the most peculiar netizens. Management sometimes mixed up their plans and leads to confusion as to how overwhelming marketing analytics affects the Return on Investment (ROI). Planning for short-term or long-term goals is just the first step when it comes to improving your profits and the proper distribution of resources.

ROI 88
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LinkedIn Reactions: Should Social Media Managers Care About Them?

agora pulse

For years, LinkedIn users have had only three options to choose from when engaging with content: liking, commenting, and sharing. But now recently, the possibilities increased in a big way as the platform announced its new LinkedIn reactions. Whether you love or hate these responses, they’re likely to impact the way followers engage with your content.

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The Why and How of Using Motion Graphics for Social Media Marketing

Social Media Today

Motion graphics, another form of visual marketing, are a proven way of increasing engagement, improving your SEO and supporting your other forms of content.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Deep Learning Will Be The End Of End To End Encryption

Forbes Social Media

Rather than governments demanding encryption backdoors, it will likely be technology companies themselves building in those bypasses to ensure the continued flow of our personal data that is the lifeblood of their AI future.

Data 85
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Copy That: When to Use Short vs. Long Captions

Likeable

You’ve spent hours on photography, graphic design, or videography. You’ve painstakingly edited your visuals to match your brand’s tone and stand out in the feed. By the time you’re ready to post, it’s easy to wonder: “Does the caption really make a difference?”. Yes—and caption length matters too! With a 63,206 character limit on Facebook and a 2,200 character limit on Instagram, there is ample room to play.

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New Feature: Google Photos Integration Powers the Best UGC

Pixlee

Two-thirds of shoppers report that user-generated content makes brands more appealing and authentic (Retail Dive), but can social media alone give you all the content you need? Instagram is without a doubt an incredible source of content for brands – it provides context, encourages engagement, and yields incredible imagery. But not all of your customers are on Instagram, and even for those who are, there’s a wealth of content that remains trapped on their smartphone and in their computers.

UGC 73
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We Only Need Great Content Marketing

Social Media Today

Listen to Stephanie Stahl's description of great content marketing on this episode of the Modern Marketing Engine podcast, and use it as a benchmark for assessing your content marketing strategy.

Content 156
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9 Reasons Why People Misunderstand You - And What To Do About It

Forbes Social Media

It's not enough to take responsibility for what you say or how you say it, you also need to make sure you've been understood, says life-coach Remy Blumenfeld who explores the distinction of speaking into someone else's listening.

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