Sat.Sep 08, 2018 - Fri.Sep 14, 2018

Is Going Viral The Right Goal For Your Content?

SocMed Sean

Viral videos…we love to watch them and share them. And a good viral infographic? Who doesn’t love to learn about a highly complicated subject through the artful use of clear, concise metrics?

Trust Me, I’m a Communicator

Waxing UnLyrical

Guest Post by John Friedman. It is a difficult time to be a professional communicator. Trust and credibility are two of the attributes that we rely upon to do our jobs.

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Stop Listening to Social Media Gurus and Build Your Own Digital and Social Marketing Plan

Pam Moore

How much time have you spent the past 12 months watching videos, reading blog posts, listening to podcasts, attending webinars, participating at live in person industry events with a goal of hoping to learn the path to success in the online world?

Do John Naisbitt’s Megatrend predictions still hold true for 2018?

Sherrilynne Starkie

Google John Naisbitt and you’ll find more than 1,300 web pages, most of the referencing his 1982 seminal work Megatrends. In it, Naisbitt identifies the global trends that will form the future political and economic world.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

YouTube Adds Vertical Video Ad Options, Moving with Usage Trends

Social Media Today

YouTube is rolling out a new vertical video ad format, aligning with user behaviors

More Trending

How to Compare Audience Sizes on Instagram vs. Facebook

Jon Loomer

Instagram continues growth at a fast pace , and Facebook advertisers are becoming more accustomed to considering Instagram as a placement for their campaigns. At the same time, Instagram continues adding new features that make ad setup easier than ever.

Top Five: Ottawa Senators’ PR offensive

Sherrilynne Starkie

This week’s top five must-know news for marketing and communications professionals includes Facebook’s new ad capabilities, Twitter’s live audio broadcasts, Snapchat’s Spectacles V2, the Ottawa Senators’ owner’s PR offensive and Pinterest’s new milestones.

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Google Rolls Out Improved Ways to Test Website Performance

Social Media Today

Google's rolling out some new updates for Google Optimize to help maximize website performance

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Facebook Requires Identity Confirmation When Running Political Ads

Bill Hartzer

Facebook requires that you confirm your identity as a United States Citizen when running ads related to politics or national issues.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Dos and Don’ts for Nurturing Leads on Social Media

Socialmedia.biz

According to Statista , there are almost 2.4 billion users on social media across the globe and the number is expected to reach 3 billion by 2021.

Self-care is not selfish. Tell a friend!

Janet Fouts

What do you think the term “caregiver” means? I’m learning that it means something different to everyone. When all is said and done, almost every one of us will be a caregiver of some kind in our lifetime.

Snapchat Launches New Program Which Will Enable Publishers to Source User-Generated Content

Social Media Today

Snapchat is launching a new initiative which will enable media publishers to create stories from user-submitted Snaps

How to Boost Your Next PR Campaign with Semantic SEO

Meltwater

Search engine optimization (SEO) is evolving. Google is consistently changing their algorithm, affecting how SEO should be implemented. To cover the new changes, we had SEO guru Andy Crestodina explain what semantic… Read More >>>. PR Analytics

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How to Increase Your Traffic On Pinterest

Socialmedia.biz

Regardless of whether you work in your business full or part-time, Pinterest can help drive traffic to your website. However, figuring out where to start and how to focus your efforts can seem almost impossible.

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Blockchain and the Social Media It Powers

Ignite Social Media

There’s been a buzz going around about Blockchain and Social Media apps incorporating with privacy issues being a hot topic but not everyone knows what is exactly powered by them. I’ll be honest with you all, I had no idea what Social Media was powered by Blockchain until I looked it up.

7 Effective Content Marketing Ideas for Your eCommerce Business

Social Media Today

Looking to boost your eCommerce efforts? Check out these notes on how you can use content to increase eCommerce performance

How to Sell on Instagram: A Stories Strategy That’s Generated ‘Hundreds of Thousands’ in Sales

Buffer Social

Kettlebell Kings has used educational content to build an audience of over 79,000 fitness enthusiasts on Instagram. It generates 400-600 new leads per week from social media, with half of those leads coming directly from Instagram.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Your Brand Story Should be a Library Selection

Meltwater

We all use libraries—even if you haven’t read a novel in years. I’m not talking about the neighborhood lending libraries popping up in front of houses or the thriving community… Read More >>>. Content Marketing

How to Monetize Your Social Media Accounts

Socialmedia.biz

Making money off social media isn’t just for celebrities. With some careful content planning and a solid strategy, you can monetize your social media accounts and start earning income right from your phone.

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5 Metrics to Monitor for Social Media Success

Social Media Today

What are the key metrics you need to track in social media marketing? While there's no universal answer, contributor Lucy Rendler-Kaplan provides her insights in this post

12 Ways to Write Engaging Social Posts That Audiences Will Love

Oktopost

So you wrote a great article, crafted social posts, and scheduled them across the networks. Two weeks later, you view your social analytics and see no clicks, no likes, no shares – zero social engagement. What went wrong? Think, for a moment, about what makes you engage with a B2B brand’s content. Perhaps you know […]. Social Media Marketing Social Engagement Social Media Management Thought Leadership

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Are You a Social Media Extrovert or Introvert? Notes from the Meltwater Social Media Summit

Meltwater

While the bold easily find their stride online, social media has made even the shyest among us into extroverts. Numbers tell this story best. In his annually updated Socialniomics video,… Read More >>>. Social Media

DIY IoT: What You Need to Build Your Very Own Internet of Things Devices

The Realtime Report

DIY IoT: What You Need to Build Your Very Own Internet of Things Devices. If, while you were growing up, your favorite thing to do was to build electronic gadgets, then why not reclaim your childhood by giving building the latest devices a go?

LinkedIn Details Efforts to Stamp Out Fake Accounts in New Report

Social Media Today

While Facebook and Twitter continue to battle fake accounts, LinkedIn is also stepping up its efforts to ensure user security

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AJ&Smart Has Generated More Than €2 Million in Sales from Social Media: Here’s How

Buffer Social

Product design and innovation studio AJ&Smart has generated more than €2million from clients who first discovered it on social media. Ninety percent of AJ&Smart’s new clients now come from social media referrals, replacing word-of-mouth as the #1 source of new business.

12 Best Business VoIP Providers

Kikolani

As cloud computing has taken over the business technology landscape, Unified Communications as a Service has been added to the The post 12 Best Business VoIP Providers appeared first on Kikolani. Business

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