Sat.Oct 28, 2017 - Fri.Nov 03, 2017

#measurePR Recap (October 2017): How Gender Bias Affects the Bottom-Line

Waxing UnLyrical

Guest Post by Jen Zingsheim Phillips. The October #measurePR Twitter chat focused on the issue of gender bias in advertising and how measurement of gender bias can affect PR. Our guest for the October chat was Angie Jeffrey , APR, ABX’s Vice President of Brand Management.

Social Media Case Study: How Red Bull Built a Strong Fan Base Online

Devumi

Red Bull is one of the most popular brands on social media. How they pulled it off is an inspiring social media case study. Discover Red Bull’s secrets to being the energetic brand with the incredible video and social media marketing.

Routing Your Home: Be Sure To Get A Router That Improves Your Signal

The Realtime Report

Routing Your Home: Be Sure To Get A Router That Improves Your Signal. Every modern home or office needs at least one Wi-Fi router. Wireless internet is so prevalent these days that most people expect it to be available everywhere they go.

Got Facebook and Instagram Video Viewers? Here’s How to Retarget Them.

agora pulse

Are you posting more video to Facebook and Instagram these days? If so, pat yourself on the back! Regardless of whether you’ve created videos for organic traction or paid campaigns, you developed a valuable asset which you can now use for retargeting via Facebook and Instagram Ads.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How to Get Your Facebook Ad Approved: Facebook Advertising Policies 101

Pam Moore

You have created the perfect marketing campaign. It's 100% in tact and beautifully integrates social media marketing, video and visual marketing. Now you are ready to take it to market and let the world know about it.

How Earned and Paid Media Are Merging—and How It Impacts PR Pros

Meltwater

If there’s one constant in the world of public relations, it’s change. The profession is… Read More.

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This is the Content Strategy You Need to Create for Your Personal Brand

Rebekah Radice

If you want to build your brand online, there’s one thing you absolutely can’t do without: content marketing. Because good content can open the doors to new conversations, as well as boost engagement and awareness.

Facebook Advertising: 5 Things You Must do Before Spending 1 Dollar

Pam Moore

When done right, Facebook advertising can be one of the best paid media options available to businesses of all sizes today. Facebook advertising is a marketing tactic every marketer is talking about it, but very few actually know how to drive real business results.

The 7 Ways Brands Use Social Listening

Convince & Convert

Listening has become the stalwart of social data analysis techniques. Years ago, in the early days of social’s prevalence in society, brands recognized their buyers were spending more and more time on social, and they asked the obvious question: “What’s everybody saying out there?”

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How Appification Is Transforming The Internet

The Realtime Report

How Appification Is Transforming The Internet. Apps have taken over the internet in recent years. In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Facebook Campaign Goals: What You Need to Know

Jon Loomer

You might have noticed an update while creating your ads recently: Facebook Campaign Goals. Let’s take a closer look at what Facebook Campaign Goals are and how you might use them… The Purpose of Facebook Campaign Goals.

Keeping a Pulse on Stranger Things: A Look at Trends in Social Conversation

Ignite Social Media

This post contains spoilers for Season 2 of Netflix’s “Stranger Things.” We warned you. Unless you’ve been living under a rock, you probably know that Season 2 of the acclaimed Netflix show, “ Stranger Things ,” premiered Friday, October 27.

A Simple 3-Step Approach to Increasing Conversions and ROI with Social Media Advertising

Buffer Social

There’s so much to learn with social media advertising that it’s difficult to know exactly where to start.

ROI 114

How to Create a Quizzes that Generate Leads

Social Media Marketing

What are the Quizzes? The Quiz is the kind of game of questions and answers, in which get play a game of question answers on few specific topics that have selected to play the Quiz.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Infographic: Trick or Treating on Social Media—A Halloween Data Story

Meltwater

The grown-ups aren't only in charge of stocking up on candy anymore. This Halloween data… Read More.

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Social Media Conferences to Attend in 2018

Ignite Social Media

As 2017 is quickly coming to a close, it is time to start planning for 2018. In your plans, you should begin considering which social media conferences you want to attend next year. There are a lot of different conferences to choose from and it can be an overwhelming decision.

Getting Started with Instagram for Your Business: 8 Simple Steps

Buffer Social

More than 500 million people use Instagram every day 1 TechCrunch , September 2017 , and over five million businesses use Instagram to tell their stories visually, connect with their fans, and build their brand 2 Instagram business blog , September 2017.

17 Easy-to-Use Mobile Apps for Visual Storytelling

Socially Sorted

If you are looking for some great Mobile Apps for Visual Storytelling then look no more. I’ve compiled a list of visual content apps that will enable you to create awesome visual content from your mobile device no matter where you are. Let’s get started! Creating. // Read More.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How To Share All Your Evergreen Posts To Every Social Network Forever

The Social Media Hat

Using just a couple of tools, you will be able to set up an unlimited recurring queue of evergreen posts to all of your social networks

Planning Your Black Friday Social Media Strategy

Ignite Social Media

Now that we have entered November, brands are in holiday mode for the remainder of 2017. The countdown to Black Friday is on—only 3 short weeks away. If you in the process of planning or finalizing your strategy for Black Friday, the following tips are worth keeping in mind.

Decode Your Content Marketing

SocialFish

Join me at this awesome workshop! SocialFish Readers get 20% off registration if you use the code ADELE17 – w00t!! Oftentimes, brands don’t know why they’re doing what they’re doing.” – David Beebe.

The Ultimate List of Visual Content Articles for Big Results

Socially Sorted

Looking for Visual Content Articles to learn more about how to use Visuals for better results in your business? I created this Ultimate list of Visual Content Articles because I’m always sharing blog posts with my community. Now you can use it too – to find the. // Read More.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Tailwind Officially Launches Tribes To Help Bloggers Expand Their Reach

The Social Media Hat

One of the biggest challenges facing bloggers is getting other people to share your content. Tailwind Tribes can fix that

2015 to 2017: Black Friday Trends

Audiense

Here at Audiense our vision is to ‘ democratize actionable insights ‘ How you ask? Through the extraction, compilation and analysis of data from a variety of social media channels.

A Fair Perspective on Dissertation Writing Help

Social Media Marketing

A dissertation is the substantial research study task usually needed as a member of the job for a postgraduate level. Writing a dissertation is a complicated job and may prove difficult to accomplish, that's the reason it requires someone with the advanced writing skills to have it done perfectly.

How to Build Engaging Video with Lumen5

Razor Social

By now everyone knows that video content drives most engagement on social media. On Facebook for example, it gets more likes, more shares, and more clicks than any other content format. It’s a powerful medium that amplifies your content and increases the reach of your message.

LinkedIn Updates Its Sales Navigator Up To Keep You Organized and Connected

Devumi

Starting your day productively involves knowing your schedule of meetings, and having information on those you are meeting. LinkedIn is giving professionals a hand with these tasks with new features for its Sales Navigator mobile app.

This is the Content Strategy You Need to Create for Your Personal Brand

Rebekah Radice

If you want to build your brand online, there’s one thing you absolutely can’t do without: content marketing. Because good content can open the doors to new conversations, as well as boost engagement and awareness.

Social Media Round Up – Halloweeners

Ignite Social Media

Halloween is the holiday I look forward to most every year. Between the silly costumes to the scary movies and everything in between, it’s fueled by nostalgia and debates on whether Hocus Pocus is a great movie or not. (It It is, don’t lie to yourself.) Brands over the years have had some great content that corresponds with the holiday, and some not-so-great content as well. So, what helps differentiate the great from the not so great?

Using Hootsuite to Add Value Through Social Media

Social Selling Masters

One of your daily tasks should be how to use HootSuite to identify and share relevant content with your networks.

New Research Shows Promising Pinterest Sales Potential for Marketers

Devumi

Pinterest is often touted as an essential social media platform for brands to be on. A new research study reveals more reasons why marketers should join and start pinning on the site to earn Pinterest sales.

Interview With Alex Brown Author of Missionville

Diva Marketing Blog

My pal Alex Brown is a digital pioneer. He was one of the first to teach social media in a higher education setting when social media was called blogs and message boards. However, his heart belongs to the equestrian world. Alex has written several books on fiction works.