November, 2016

#SocialPR Spotlight: Duncan Alney

Waxing UnLyrical

I love introducing you to all my Social PR Virtuosos, but this week, I’m particularly stoked! You see, Duncan Alney – who’s profiled below – and I have known each other since high school. Yes, that’s how long we go back!

Associations Respond to the 2016 Election Results

SocialFish

Associations traditionally send out a bland proforma statement in support of or welcoming the incoming administration after Presidential elections. cough, ASAE, cough ).

115 Facts You Never Knew About Social Media [Infographic]

Webbiquity SMM

Guest post by Josh Wardini. It’s something that you use almost every day, but how much do you really know about social media? We’re going in-depth, behind the scenes, on a mission to bring you facts.

A Digital Lens on the U.S. Election

Dave Fleet

One day after the U.S. election and the dissection of the reasons for the outcome is well underway. Richard Edelman, in a thoughtful town hall meeting with our global team today – and now captured on his blog – laid out a communications-focused lens on what happened, as well as some well-reasoned ideas on what businesses should look to do in the wake of the results. Twitter Triumphs over The New York Times”.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Social Media Updates

yMarketingMatters

Here are the latest social media updates to keep you ahead of the curve and make sure your marketing is up to date and successful! Facebook. Facebook Has New Look and Layout for Pages : Facebook has updated its Page design on desktop to make it easier for visitors to interact with a Page.

More Trending

The True Value of Storytelling: Nail your Brand Narrative

Waxing UnLyrical

Guest Post by Matt Press. trillion ads are shown online every year. The statistics look impressive – but did they make you feel anything? Probably not. Chances are that most people reading this article will have forgotten those numbers by the time they reach the conclusion.

Brands 244

4 Smart Ways to Avoid Burnout For Nonprofit Professionals

SocialFish

Guest Post by Beth Kanter and Aliza Sherman, Co-Authors, The Happy Healthy Nonprofit: Strategies for Impact without Burnout. . Working at a nonprofit can be a pressure cooker.

Energy 266

6 Steps to Creating a Successful Instagram Marketing Strategy

Webbiquity SMM

Guest post by Jill Phillips. Instagram has rapidly grown into one of the largest social platforms, boasting more than 500 million daily users. More than fifty percent of Instagram users are followers of different brands on the network.

Are your social media accounts ready for 2017?

Janet Fouts

Bring your social sites up to date with a quick review to be sure of a Happy New Year! social business Social Media in Action Social Media

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

What Do Social Media Management Tools Really Need? 23 Experts Tell Us

agora pulse

Social media management tools are constantly evolving in order to keep up with businesses’ and marketers’ needs.

Big Changes at Instagram | Social You Should Know

Ignite Social Media

Finally, Instagram will allow links and @mentions in their stories, while Twitter makes another move to make the platform friendlier, in this week’s Social You Should Know. Instagram Adds Links, Boomerangs and Tagging to Stories.

Looking Good on Paper: Writing a Memorable Bio

Waxing UnLyrical

Guest Post by Elaine Andrus. Thanks to cell phones, people have shorter attention spans than goldfish. But they’re also more eager than ever to make connections with authentic, genuine people.

Three ways to stretch your marketing budget

SocialFish

This is a guest post by Liz Scherer. Hire her for your content marketing! ———-. Lean doesn’t have to be ineffective: conquering your marketing budget woes with content.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Beyond Likes: 9 Facebook Analytics You Must Be Measuring

Kikolani

When it comes to Facebook, we’re all guilty of one thing: focusing on ‘likes’. We all want more. 10,000 likes, 100,000 likes, a million likes! We set big goals to grow our Facebook fan pages all based on this one simple metric. But here’s the secret. Facebook ‘likes’ aren’t very useful.

7 Smart Ways to Start Using Facebook Live for Your Business

Convince & Convert

Facebook Live's video streams engage your audience in ways pre-recorded content can't match. Here's how to add it to your social strategy. Social Media Strategy facebook live facebook strategy live streaming live video social media strategy

Facebook Page Engagement Custom Audiences: Target Those Who Interact

Jon Loomer

When Facebook first released Engagement on Facebook Custom Audiences, it was exciting to think of the targeting possibilities. We’re now able to target those who engage with videos , lead ad forms and Facebook Canvas.

7 Social Media Marketing Trends That Will Dominate 2017

Meltwater

Every year, I make predictions about what the coming year’s potential developments in the world… Read More.

Trends 170

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Storytelling, PR, and Measurement

Waxing UnLyrical

[Ed: we’d originally paused our publishing schedule as we had no idea how today was going to turn out. Now that we know who POTUS45 is going to be, I think Todd’s guest post is particularly pertinent.]. Guest Post by Todd Murphy. Buzzwords!

You Have More Content than You Realize

SocialFish

This is a guest post by Chris Scavo, Digital Marketing Strategist at Informz. This is the first in a series of posts with great advice about content marketing. Look out for the next posts in the series! ————-. Generating content can be an arduous task.

True or False? Revisiting Our 2016 Social Media Predictions

Ignite Social Media

2016 proved to be an exciting year in social media. From Snapchat to Facebook Live and everything in-between, social media continues to evolve and adapt to our changing lifestyle. At the end of 2015 , we made a list of predictions that we thought would happen in 2016.

5 Ways Your Social Media Posts Improve Your SEO

Convince & Convert

Google has been particularly enigmatic about how, or even if, its rankings are influenced by social media. But the experience of industry professionals has been universal—highly engaged content has much greater SEO value than do less popular pages. And that makes sense.

SEO 171

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Kimberly-Clark uses social quiz to woo talent

Socialmedia.biz

A re you an original thinker? You can quickly find out by taking the Welcome Original Thinkers Quiz (WOTQuiz) —I’m an Adaptor: “You enjoy exploring every side of an issue and like a wicked great maestro you tease out the positive in each approach.

7 Ways You’re Not Recognizing Your Brand’s Influencers But Should Be

Meltwater

You've built a great product and an authentic brand around it to match. You’ve started… Read More.

5 Visual Content Curation Ideas to Ramp Up Your Blog and Social Strategy

Waxing UnLyrical

Guest Post by Jessica Davis. What do you feel when you see the visual on this post? Imagine recreating this visual verbally! I wouldn’t be satisfied with the result unless it was penned down in Dylan style – with so much said in just a few words.

Association Social Media Jobs – Marketing/Communications November 3

SocialFish

Here are the latest communications and marketing jobs from the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology.

3 Changes in Social Media We’re Thankful for This Year

Ignite Social Media

Congratulations, everyone! We’ve almost made it to the end of 2016. It’s certainly been an … interesting … year. This holds true for the world of social media, also. Except in this case I mean ‘interesting’ in the most genuine of ways.).

7 Awesome Hacks to Promote Your Social Media Posts

Convince & Convert

Image via Unsplash. Every day, the average social media user is inundated with a ton of posts. Most of these might be from friends and people she follows; the others are from brands vying for her attention.

No More One Trick Ponies: Why Unbundling Is Proving to Be A Fad

Socialmedia.biz

Credit: CC BY-SA 2.0, 128511347@N05, Flickr. The end of unbundling? How social apps are adding advanced functionality back into their platforms. B y definition, trends fluctuate over time.

5 Mistakes to Avoid in B2B Social Media Marketing

Meltwater

In many aspects, social media has changed the way we live. We go to a… Read More.

B2B 164