December, 2016

3 Tips for Using Social Media for B2B Marketing

Webbiquity SMM

Guest post by Larry Alton. Social media can be a great business tool to use for marketing, sales, PR, customer service, and HR.

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How To Start A Mobile Marketing Strategy

The Realtime Report

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience.

Trending Sources

Put Your Marketing Gloves on and Bring on Member Engagement

SocialFish

by Vivian Swertinski, Senior Digital Marketing Strategist at Informz. One of my goals this year was to start and stick with a consistent exercise program. I’ve never been much of a runner, but have been intrigued by the emotional calm or “runners high” that runners seem to speak of.

Improved Social PR via the Employee Advocacy Route

Waxing UnLyrical

Guest Post by Jessica Davis. When doing my due diligence for this post, I came across a transcript of the #PRprochat that happened in July 2014.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

More Trending

5 Instagram Audience Development Strategies From The New York Times

Simply Measured

When was the last time you held a real physical newspaper? Chances are much higher that you get your daily news fix from a smartphone, tablet, or laptop. This shift to digital media, accelerated by a decline in advertising revenue from print media, has flipped the newspaper business onto its head.

Making Sure Your New Website Theme is Social-Friendly

SocialFish

You’ve launched your new web theme, and you need to make sure it’s going to convert visitors. Social shares are going to make or break your SEO, traffic generation, and your sales funnels. So, it’s time to make sure your new theme is social friendly. What is a Social-Friendly Theme?

45 Marketing Tools to Consider for 2017

Razor Social

What are the hottest marketing tools you should be using in 2017? As we test out a lot of tools, we are going to share the tools we use on a regular basis.

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Chatbots: The future of conversational commerce and marketing

Buzz Marketing for Technology

It’s no secret that the rise of computer apps is transforming both the marketing and customer experience. One of the most intriguing developments in app development is in the area of chatbots that not only can send communications to customers but also respond “intelligently” to conversations.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

10 Standout Social Media Marketing Examples From 2016

Sprout Social

With the year coming to a close, it’s time set your eyes toward 2017. What social media tactics and strategies do you have planned for the new year? In order to help get those creative juices flowing, we’ve put together a list of some of the top social media marketing examples of 2016.

Now Hear This: Facebook Debuts Live Audio

SocialTimes Facebook

A picture may be worth 1,000 words, but words are still worth something to Facebook. The social network Tuesday announced the introduction of Live Audio, a way for publishers to broadcast audio-only content live.

10 Bold Social Media Predictions for 2017

Simply Measured

As of 18 minutes ago, we are 95% finished with 2016. Social media played a huge role in the year, and its presence in our daily lives is only growing as time passes.

LinkedIn to remove lots of search fields

SocialFish

Just came across t his interesting post. LinkedIn will soon be retiring the ability to search years of experience, function, seniority level, interested in, company size and when a user joined. Also receiving the axe is the ability for Premium users to search within LinkedIn Groups.

A World Gone Social

Learn how companies must adapt to survive.

Creating a Communal Narrative: A Case for Skipping the Press Release

Waxing UnLyrical

Guest Post by Rebekah Iliff. While there are still some valid reasons for creating and pushing out a press release over the newswire, it’s far less necessary now than it used to be. Good reason: Press releases allow you to consolidate messaging and can act as true north throughout a PR campaign.

7 Tips to Rock Your Social Media Strategy in 2017

Katie Lance

Can you believe that 2017 is right around the corner? I always love this time of year – in between the holidays and the New Year because it feels like such a great time to relax with family and also enjoy some quiet time in our business to reflect and plan for the year ahead.

5 Social Media Tactics that need to be Trashed

Socially Sorted

Every Year there are predictions about Social Media Tactics, strategies and platforms that will be hot in the following year. . But let’s spare a thought for the bad, annoying social media practices that are becoming all too common. .

7 Practical Tips for Social Media Success in 2017

Jenn's Trend

It’s the time of year when everyone starts making their predictions for 2017. In social media, we read list up on list of what will be new and what will die next year.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Instagram Live Has Arrived. Here’s What to Do with It.

Simply Measured

We’ve known since November that Instagram was rolling out a Live feature à la Facebook Live, but it really hit home today when I opened up my Instagram app and saw this. Buzzfeed went Live, as have a number of other brands. It’s happening, and it’s transforming Instagram.

[Cool Infographic Friday] 19 Technologies Gen Z Wouldn’t Recognize

SocialFish

Funny and true – except for vinyl, at least in my house. photo credit ). Cool Infographic Friday

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21 Instagram Accounts to Follow for Brand Inspiration

Sprout Social

If you’re a brand, you want eyes on your product or service–and more importantly, you want people to come back. To stand out in the crowd, your brand might’ve adopted Instagram. However, does your audience consider you one of their favorite Instagram accounts to follow?

When a Tree Inspires You

Ari Herzog

And the boy loved the tree — very much. And the tree was happy. – Shel Silverstein. I photographed this tree on December 2, 2016. It’s easy to stare at this tree as it stands less than 200 feet in front of me. It’s easy to ask aloud, “How old are you?”

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How To Improve Social Media Engagement

The Realtime Report

How To Improve Social Media Engagement. Creating valuable content is meaningless without reaching the right audience. Every brand’s goal is to have thousands or millions of loyal followers while amassing new ones.

5 Under-the-Radar Social Media Studies to Make You A Smarter Marketer

Buffer Social

We are very grateful for all the research that has been done on social media. Social media studies have given us great ideas to improve our social media marketing , helped us understand the psychology behind social media behaviors , and made us better marketers.

Digital Is Going Dark: Only Early Adopters Will Thrive in 2017

Simply Measured

“Imagine a world…”. In creative fields, this is a branding exercise we regularly do with our clients, customers, and colleagues. Imagine a world where that problem didn’t exist…. Imagine a world where you could do this thing….

The Best Thing You Can Do to Set Your 2017 Up Right

SocialFish

Do you care about workplace culture? Do you want to align your strategy and business goals with your culture for exponentially better efficiency and results? Do you want to improve employee engagement? Or are you struggling to attract or retain high-performing Millennials as staff?

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

6 apps that will make you a better blogger right now

Janet Fouts

Want to up your game as a blogger? These apps will make that sooo much easier! Social Media Tips and Tricks Social Media Tools blogging

How to Optimize Your Social Media Workflow

Sprout Social

Managing your social media workflow in the constant chatter of Tweets, Likes and Direct Messages can be tough. A social media manager’s work is never done and it seems like a new task gets added to your checklist every week.

Facebook Live + 360 Video = Live 360

SocialTimes Facebook

There are Facebook Live livestreamed videos and 360 video 360-degree videos, and now, there is Live 360. Product manager Supratik Lahiri and software engineer Chetan Gupta announced in a Newsroom post that Facebook will launch Live 360 video Tuesday (Dec. 13) at noon PT/3 p.m.

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The 10 Best Social Media SlideShares of 2016 to Get You Ready for 2017

Buffer Social

With all the great articles out there, it can sometimes be hard to catch up on every single one of them. So imagine being able to go through a 2,000-word article in a minute or two. Or even faster. Enter: SlideShare!

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.