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AMA Handbook of Public Relations Published

Bill Hartzer

Dilenschneider gives veterans and neophytes in the industry the information they need to succeed in THE AMA HANDBOOK OF PUBLIC RELATIONS (AMACOM; February 28, 2010; $35.00 Surpasses 15 Million Downloads Open Source Matters, Inc. Public relations icon Robert L. Hardcover). The Critical 2nd Phase of your Professional Life, 50 Plus!—Critical

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Share This: a Recap of #measurePR with Richard Bagnall (Pt. I)

Waxing UnLyrical

Boiled it down back to the basics of communications – the objectives… - focused on this – PR is about getting the right message to the right target audience to achieve an objective…whatever that may be – footfall, sales, share price, downloads, reputation change etc. Also, congratulations to Fleurie Amorette (a first-time chatter!)

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Top SocialFish posts of 2010

SocialFish

Clarity over control in action: The Red Cross Social Media Handbook. Free download -> “The Complete Facebook Guide For Small Nonprofits”. 3 Is the Magic Number: Ideas for Framing Your Social Media Strategy. 60 Tips for Marketing Your Social Media. Keep it Legal: Social Media and Hiring. Don’t focus on technology, focus on behavior.

Postrank 170
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Fetching Friday – 21 Marketing Links for June 21st

Kikolani

Download The Guest Blogging Survival Guide today! How Nathan Barry Made $12,000 in eBook Income in 24 Hours – Let’s take a look at the launch of Nathan’s first e-book, “App Design Handbook”, with which he made over $12,000 in the first 24 hours, and uncover what he did right. Download this template to help plan your content.

Marketing 128
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7 B2B Digital Marketing Tips For Your Branding Toolkit

Keyhole.co

When we think of a B2B branding toolkit, the first thought to pop up in our minds is a handbook that contains the brand’s preferred tone of voice, colors, typography, imagery, vision, values, and messaging pillars. However, in recent years, a branding toolkit can do with some upgrades. The most important upgrades of all? The takeaway?

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100 Examples of Corporate Social Media Policies

Koka Sexton

The right side column displays a link to the actual document of policy web page for you to either download or review. Social Media Handbook for Local Red Cross Units. Organization. Policy Title. Template: Blogging and Social Media Policy. Template: Internet and Email Policy. American Red Cross. American Red Cross.

Policies 111
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30 Must-Read Growth Hacking Resources for Digital Marketers

Writtent Blog

Growth Hacking Handbook. You can pre-order your copy of Yongfook’s highly anticipated book today – or torture yourself by reading his fantastic free first chapter that’s ready for download. This guy literally wrote several of the leading books on growth hacking – and his commentary is unfailingly sharp and cutting-edge.

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