Pixlee

MARCH 31, 2021

The process of browsing content produced by real people has reimagined traditional word-of-mouth marketing and even in-store sampling with the help of photos and videos by actual customers. But like any other form of marketing, it has to be executed strategically. Treat UGC like any other piece of marketing content.

UGC 88

UGC Curation Posterous Hashtag 88

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential. These are among the key questions for marketers to ask when determining how best to reach their goals.

Social Media 267

Social Media Tips Marketing HootSuite 267

Razor Social

MAY 11, 2017

If you’re looking for an effective way to streamline the content curation process, then this one is for you! Whether you are a content marketer or a social media marketer, you know how much time and effort it takes to find, curate, and share valuable content. Create teams to collaborate on briefings with your colleagues.

Curation 107

Curation Content How To Team 107

Buffer Social

JANUARY 23, 2024

It can be a friendly and welcoming space if you curate with that in mind.” Don’t be overly promotional  Even brand accounts were quick to learn that marketing-heavy content was getting them nowhere on Threads. ” 6. “ #Womensupportingwomen has been excellent for me,” Hailley says.

Team 103

Team How To Instagram Authentication 103

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. Social curation and bookmarking sites.

Types 145

Types Social Media Microblogging Overview 145

Sherrilynne Starkie

MARCH 14, 2018

Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Dark Arts of Content Marketing. Trick 1: Be specific when setting goals. are two examples.

Consultant 268

Consultant Social Media Content Marketing 268

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. As one marketer said, “You need a lot of content to support a program.

Strategy 132

Strategy Content Curation Press Release 132

Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. This is your music experience, curated. Elias Roman, Songza @eliasroman.

Curation 131

Curation Content Vimeo Yahoo 131

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. Jump to Section What is marketing automation? Social media marketing What is a Lead Scoring System? What is marketing automation?

ROI 62

ROI Social Media Marketing Curation 62

Sprout Social

JUNE 18, 2020

If there’s one thing that’s true, it’s that social marketers know how to roll with the punches. Given how many curveballs 2020 has thrown at us so far, it’s more important than ever before for marketers to maintain their agility and adaptability. The COVID-19 crisis has certainly put social marketer’s flexibility to the test.

Team 101

Team Wiki Strategy Retail 101

Buzz Marketing for Technology

JULY 28, 2010

If you ask the members of my leadership team – they will tell you I keep talking about how I think we have B2B Marketing backward. We focus a lot of energy on the acquisition part of marketing looking for new customers and getting them up the awareness to consideration to purchase cycle. Let me explain …. Email this to a friend?

B2B 219

B2B Curation Communities Marketing 219

Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. Collaboration tools for teams. If you work on your social media marketing with a team, collaboration tools can come in very handy.

Social Media 217

Social Media Tools Marketing Collaboration 217

Convince & Convert

DECEMBER 12, 2013

Currently in beta launch, the site curates Target’s most popular and trending offerings from its website and Pinterest data into a visually stunning eCommerce experience. Marketers are operating in an era of unprecedented change and disruption. So, what can companies and brands learn from the Target Awesome Shop? Own Your Innovation.

Curation 131

Curation iPad Startup Data 131

Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The Art of Curation. Do You Know When to Create and When to Curate?

Curation 141

Curation Web 2.0 Case Study Social Media 141

Oktopost

MAY 23, 2023

The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. How can you stay on top of content creation, maintaining quality and value to audiences, without steadily increasing the size of your content creation team, too?

Social Media 91

Social Media Content Marketing ROI 91

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . Thanks to the repost to Instagram Stories feature, and tagging profiles in posts and stories, brands can now curate their feed with content created by their biggest fans. But we’re here to help! View this post on Instagram.

Curation 68

Curation Feed Feedly UGC 68

Social Media Strategies Summit

JANUARY 12, 2023

Higher education social media marketers face unique challenges. We gathered five leading higher ed social media marketers to discuss how to manage social accounts across an institution’s various departments. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team.

Collaboration 226

Collaboration How To Education Team 226

agora pulse

JULY 16, 2020

Are you including YouTube playlists in your social media marketing toolbox? YouTube is a widely popular marketing channel, and no one has any doubts that it can boost the visibility of any business. However, not many people are aware of the huge marketing potential behind YouTube playlists. You should! Speaking gigs.

YouTube 113

YouTube Marketing Curation URL 113

Pam Moore

AUGUST 16, 2017

Are you sick and tired of spinning your social wheels in the content marketing engine feeling as if you are creating, creating, creating loads and mounds of content yet getting nowhere? Maybe you are falling to some lazy content marketing tactics without even knowing it? 8 Bad habits that stop content marketing ROI in it's tracks.

Content 163

Content Curation ROI Marketing 163

Pam Moore

JULY 10, 2017

Many self proclaimed social media and marketing experts may want you to think content marketing was invented via the era of social media and social networks. Without driving action, content marketing is all for nothing. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Definition of content marketing.

Content 166

Content How To Marketing Training 166

Convince & Convert

AUGUST 11, 2021

This basic sales tenet has not changed much since, but the role of sales and marketing has definitely moved on (for the better). The obvious answer would be the sales team. In some cases, the marketing department is even funding the cost of the technology used by sales to do social selling. They’re the ones selling.

Training 174

Training Forums Team Curation 174

Sprout Social

NOVEMBER 23, 2022

Tip 4: Curate content and create copy. There’s a reason 68% of marketers say their company has an advocacy strategy. Employee posts are the digital equivalent to word-of-mouth marketing. Similarly, most high-level professionals say thought leadership is a more trusted basis for assessing a vendor than marketing materials.

LinkedIn 115

LinkedIn Tips Curation Training 115

Keyhole.co

DECEMBER 26, 2023

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy. This is just one tiny element of the beverage brand’s unique, creative, and strategic marketing brilliance.

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

AUGUST 26, 2021

As marketers, it’s our job to know our target audience’s needs and preferences. It’s why we conduct market research every year to better understand what our customers want and uncover new business opportunities. But sometimes market research alone isn’t enough, especially when consumer preferences can change overnight.

Research 144

Research Social Media Airlines Marketing 144

Buzzlogix

APRIL 16, 2017

Each week, a new tool is introduced to help improve social media management team’s productivity or to help curate the best content. Instead of making you do the search work, we’ve chosen to promote a few of our favorite tools that our social media team utilize weekly. Our favorite part?

Team 40

Team Tools Social Media Marketing 40

Keyhole.co

JANUARY 18, 2024

And behind this apparent miracle is a stroke of online marketing genius. This shows how successfully the Quenchers have been marketed as a desirable symbol of prestige. With the help of some market research and influencer tracking , Stanley gained significant online traction despite operating in a relatively niche market.

Influencer 59

Influencer Social Media Strategy Marketing 59

Social Media Strategies Summit

DECEMBER 7, 2023

As a higher education marketer, you’ve probably heard about the so-called “enrollment cliff” and its potential impact on the higher ed landscape. One of the best people to answer this is Dr. Carrie Phillips , the Chief Communications and Marketing Officer of the University of Arkansas at Little Rock. What Is the Enrollment Cliff?

Social Media Management 147

Social Media Management Social Media Education Collaboration 147

Ignite Social Media

APRIL 2, 2020

As of May 2019, eMarketer found that only 4% of US social media marketers are currently involved with the platform. Be real — It’s the antithesis of Instagram’s heavily curated, glossy versions of ourselves. Stories over news –Users on TikTok are there to be entertained, not spoken or marketed to.

Marketing 217

Marketing Authentication Trends Feed 217

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem.

Strategy 52

Strategy Twitter Tips Marketing 52

Writtent Blog

APRIL 5, 2013

Content curation is a lot about being useful and serving as an inspiration to you all! Let’s find out what has been written this week by the marketing industry leaders in order to use this information for our business advantage in the nearest future. Transform Your Team into Epic Content Creators: 6 Steps.

News 80

News Team Content Marketing 80

Writtent Blog

DECEMBER 21, 2023

As Doug Kessler of Velocity Partners spectates , “the rush to content marketing in every industry will make it harder and harder for your brand to rise above the noise.” If you’ve got room to infuse humor or unusual concepts into your marketing, run with it. Actually, about 170,000 marketers and the number is growing daily.

B2B 93

B2B Strategy Tips Content 93

Sprout Social

JANUARY 9, 2024

What is social media personalization and why are marketers prioritizing it? The right infrastructure Personalized marketing is only as successful as the processes and tech that support it. But customer data platforms are only effective if your team has the training to use them, and if they “talk” to the other tools in your tech stack.

Social Media 125

Social Media Sentiment Data Team 125

Likeable

JULY 1, 2020

Here are some innovative, trailblazing marketers who continue to inspire us with the work they’re doing for their companies and for the world. When it comes to the brand’s marketing, Smalls-Worthington says their approach is “multi-touch.” Prior to that, she led social marketing at both MGM Resorts and Yahoo! Cristina Jones.

Industry 134

Industry Marketing Insurance Yahoo 134

Pam Moore

JULY 25, 2017

One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. If you are like most marketers and business leaders you have likely spent a lot of time on creating content to date. You create content for a campaign, marketing program or Facebook ad test run.

Content 167

Content ROI Template Templates 167

Convince & Convert

DECEMBER 6, 2023

This curated list of top tools by Attrock can help you choose the one that best suits your business requirements. 76% of Marketers Say Their Brands Provide Social Media Customer Service According to a 2023 Hubspot report, 76% of social media marketers revealed their companies offer social media customer support.

Social Media 145

Social Media Hubspot Statistics Survey 145

The Realtime Report

FEBRUARY 2, 2024

Despite the absence of a fully-fledged shopping ads team, Reddit is actively testing four updates within select communities. Diversified Ad Formats: A Marketer’s Playground Reddit is not merely stopping at conventional ads; it’s redefining possibilities.

Features 91

Features Reddit CPA Metadata 91

Social Media Strategies Summit

SEPTEMBER 14, 2023

Marketers spend up to 20 hours a month on content ideation. First off, our panel considered just why content ideation plays such a vital role in the life of a social media marketer. Rachel Karten echoes Mitchell’s sentiment that for social media marketers, brainstorming isn’t only about coming up with off-the-cuff post ideas.

Content 130

Content iPhone Sports Remix 130