article thumbnail

The 2024 Guide to Social Media Strategy for Executives

Hootsuite

Build a (human) personal brand Being on social media benefits your company and also has big perks for you. Or, share your genuine excitement about a new product or feature your company is launching and geek out alongside your customers. But how do you know if your content is enhancing what people think about your company?

article thumbnail

7 Tips to Create an Efficient Social Media Workflow [Templates]

Hootsuite

Get your creative mojo back [link] pic.twitter.com/Zxj8czrkc3 — Hootsuite (@hootsuite) March 30, 2023 Social media posting workflow Social media posting workflows involve the creation and scheduling of content across platforms. to make sure it meets the brand’s standards and any applicable regulations.

Template 134
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Building My Social Selling Nest at Hootsuite

Koka Sexton

I worked at the front desk of a software company. LinkedIn was the most rewarding, challenging and career accelerating company I had ever been a part of. I’ve taken a new role at Hootsuite as an Industry Principal for Social Selling. Hootsuite launched in December 2008 and I started using the platform on Jan.

article thumbnail

How to Design an Efficient Social Media Approval Workflow

Hootsuite

New hires can still work on social media content, but this process reduces the risk that something will get published that breaches company policy, is incorrect, or simply isn’t in keeping with the brand’s style. . Or for third party companies working on social media, client approval is needed before publishing.

article thumbnail

How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Are you a Hootsuite user? Try OwlyWriter AI to get social media-optimized captions for any network directly in your Hootsuite dashboard. Try using prompts like: Create a three-month social media strategy for an organic snack company. The company is active on Twitter, Facebook, TikTok, and Instagram.

article thumbnail

How to Create an Employee Engagement Social Media Strategy: Tips and Tools

Hootsuite

At the same time, it allows employees to showcase their company pride and industry expertise. Hootsuite surveyed employees and learned that different teams wanted different social resources. Hootsuite created a content council to make sure employees have access to the content they’re most likely to share. Share company swag.

article thumbnail

HR Scams Are All Over Social—How to Make Sure That Job Offer’s Real

Hootsuite

Companies like Shopify , Google , and Amazon have all been targeted, and unfortunately, Hootsuite isn’t immune either. Recently, we’ve had an influx of reports about scammers preying on potential candidates by impersonating Hootsuite recruiters and hiring managers. Please note that Hootsuite recruiters do not use this platform.