Webbiquity SMM

SEPTEMBER 1, 2010

Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Specifically, 89% said they turn to blogs for story research, 65% to social media sites such as Facebook and LinkedIn, and 52% to microblogging services such as Twitter.”

Press Release 200

Press Release Tips HootSuite Alltop 200

Techipedia: Tamar Weinberg

JUNE 18, 2008

Be the first to have all of these features , or just take over companies that already have them and make Plutter Kite. Which can be used as – a part of – a checklist, when developing the ultimate microblogging application. misc/images/timeline.JPG) emote is a microblogging service; which is a platform to – 1.

Microblogging 102

Microblogging API MySpace Yahoo 102

Techipedia: Tamar Weinberg

MAY 18, 2010

Just because you’ve heard that other companies are doing it doesn’t mean that social media will magically work for you. Which is why, of course, your business needs a killer social media strategy. It finds your customers Companies using traditional marketing methods (e.g. It introduces your brand Is your company new?

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Hootsuite

JULY 29, 2019

Of course, that doesn’t apply to former employees: As a former Walmart employee, I can tell you this isn't at all a rare occurrence. The most crucial consultation, of course, will be with your legal team. Will it live on your company intranet, or shared drives? and “microblogs.”). Focus on the big picture.

Policies 111

Policies Social Media Company Guidelines 111

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Many companies partake in this “shiny toy syndrome&# and do it all without a plan or strategy in place. This may be nothing more than a refresher course in the Captain Obvious department but even the savviest of companies is still missing the boat. A lot of big companies I try to engage with don’t want to talk back.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

MARCH 4, 2010

Now known as the “social media hotel&# of NYC, Roger Smith is attracting a really incredible bunch of people who have raved about the ambiance and the company’s approachability online. To me, it seems most companys focus on monopolies and then forced purchase of ad-ons without which the product wont work.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

JULY 21, 2009

Only when the landscaping company mowed down the guy’s vegetable garden and did not rectify the situation seven weeks later did the guy decide to make a public spectacle of the situation. Sure, there are probably a few things you can point out that should work in the company’s favor. How many people really want that?

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

SEPTEMBER 29, 2009

With others who address me as Jennifer or Dakash, I wonder if these individuals representing both small and large companies really realize that their lack of research reflects poorly on their clients. I will certainly respect your wishes, but it sure seems an ironic shame that you are choosing this course of action. Seriously?!

Press Release 129

Press Release How To Blogger Radian6 129

Diva Marketing Blog

DECEMBER 8, 2008

for a small business owner or the ceo of a Fortune 50 company. As with any marketing strategy (for a small business, a Fortune 100 company or a non profit) social media marketing must begin with understanding the organization's goals, objectives and defining success. Microblogging/ Twitter - No time for a Big strategy?

Social Media 40

Social Media Committee Microblogging Small Business 40

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

Case Study 99

Case Study Wiki Software List 99

Techipedia: Tamar Weinberg

NOVEMBER 26, 2007

Of course I do. But also the acknowledgement that we are blessed with such wealth of information, of course the problem is sorting it into useful, graded, boxes. I guess I shouldn’t be surprised though, misery loves company right? Do I respect media snackers? I snack on media all day long. Even wasting time is useful.

Meme 100

Meme Digg Web 2.0 StumbleUpon 100

Koka Sexton

DECEMBER 20, 2009

I work for a growing software company and they don’t have much of a footprint in the social media world. Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. That is until recently. That someone was me.

List 96

List Social Media Case Study Wiki 96

Techipedia: Tamar Weinberg

DECEMBER 8, 2009

In the post, I shared my don’ts of social networks, and to that point, I added the following rule for LinkedIn: Gathering all the email addresses of users you are connected to — even locating email addresses of LinkedIn Group managers — and utilizing this mailing list to promote your own company or service off-site.

Newsletter 144

Newsletter Handbook Virtual World LinkedIn 144

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Then and Now In the good old days, say from the 1850s onwards, marketing was mostly a one way “communication&# : companies advertized their wares via local media like newspapers, magazines, and traveling salespeople. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy.

Social Media 105

Social Media Marketing Digg MySpace 105

Hootsuite

FEBRUARY 3, 2020

That’s true even if your company is not on social media (psst: here’s how to get started ). Done right, guidelines can empower employees with the information they need to make the right choices on social media—for themselves and the company. Safeguard your company from cybersecurity risks. Reason number one? Want to learn more?

Guidelines 143

Guidelines Social Media Policies How To 143

Techipedia: Tamar Weinberg

MARCH 12, 2009

Using market intelligence, Royal Caribbean identified supporters of the cruise line via social networking sites and took the opportunity to give fifty of the most ardent supporters, called Royal Champions, special privileges, including free paid cruises and invitations to special events with company executives.

Brands 133

Brands Message Boards Travel Forums 133

Webbiquity SMM

JANUARY 2, 2018

“Dying” may be too strong a word, but the microblogging social network is clearly struggling. Turning performance around is primarily the responsibility of the team at Twitter, of course. Is Twitter dying? That seems to be a common question right now, according to Google. Did I miss it?”

Twitter 186

Twitter Paper.li B2B Microblogging 186

SocMed Sean

APRIL 5, 2012

Okay…I have to admit that I find these types of tweets mildly humorous: or It’s not that I find the pain of employees funny, but the shortsightedness of companies in their efforts to ignore new technologies always makes me wonder what they are thinking.

Social Media 279

Social Media Twitter Facebook Social Networking 279

Techipedia: Tamar Weinberg

JULY 15, 2010

As my company builds out our first blog- there are great tips in here, thank you. To moderate that possibility I try to used real cases and real experiences of interest where I can from colleagues, my clients and my own business consulting work (anonymously of course ). Reply Shana July 15, 2010 at 2:47 pm GREAT POST!

Blogger 250

Blogger Engineering Flickr SEO 250

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? And of course – the axiom – links, links, links.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MAY 5, 2010

In fact, you’re likely spotting the shift; instead of companies posting their URLs on television commercials, they’re asking their followers to join them on Facebook. If you are officially representing your company, you’d want to create an Official Page. After all, Facebook could eat the web. I know I would.)

Facebook 279

Facebook How To Marketing URL 279

Social Media Marketing

FEBRUARY 22, 2011

One recent Fast Company articles point out how appointment TV has returned , because of none other than Twitter. Indeed, American Idol and Dancing With the Stars winners are usually blurted out on microblogging sites first. In another article, Fast Company called Twitter TV's killer app. What does it mean for brands?

Twitter 164

Twitter Microblogging Flickr Statistics 164

Buffer Social

OCTOBER 25, 2018

Of course, it isn’t only about the size of the social media sites. It seems that while QQ, a desktop-native platform, used to be the top social media platform in China, WeChat, a messaging app from the same parent company, has taken over its place. Does it fit your brand image? Tumblr – 642 million MUVs.

Sites 111

Sites Social Media Brands Tumblr 111

Techipedia: Tamar Weinberg

MAY 28, 2010

There’s a lot of potential, of course, and it looks mighty appealing, but setting goals is advisable as well. That’s one of the biggest reasons for companies not to engage in social media at all. Of course, never forget that this is human business, and the tools aren’t supposed to replace relationships.

Social Media 278

Social Media Strategy Yahoo Communities 278

Buzz Marketing for Technology

JUNE 27, 2008

Of course, the entirety of social media cant be summed up in one blog post, so these are just a handful of subjects listed below. One of the topics was microblogging, and Twitter was discussed. I have led the adoption of Twitter in Merages EDGE course (a course designed to teach MBAs on how to use web2.0/social

Class 274

Class Social Media Web 2.0 Wiki 274

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Samir Balwani): Samir talks about the pros and cons of Tweeting by company representatives, from the CEO to a brand. Here are 10 reasons why you as a company entity should avoid it. Share This or Else!

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

FEBRUARY 16, 2010

Better yet, having multiple employees at your company engage in Twitter can also help further your company goals. You might also ask, “if this secondary account represents a company, how should I identify myself in the interest of being transparent?&# Transparency. Thanks for posting. So what do you do?

Twitter 205

Twitter Sports Microblogging HootSuite 205

Webbiquity SMM

OCTOBER 5, 2010

Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general. 51% of active Twitter users follow companies, brands or products on social networks. Of course not. 21 Twitter Tips From Socially Savvy Companies by Fast Company.

Tools 207

Tools Twitter Tips Statistics 207

Techipedia: Tamar Weinberg

APRIL 14, 2010

Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships. Just like “social media experts&# want more freebies, so too, consumers expect more of the companies using this space. After all, the companies are intruding on their turf unannounced.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

As someone who does public relations for companies, I’m sure you carefully pick your bloggers for the pitch. Reply Ken Wohl February 11, 2010 at 1:08 am In the coming month I’ll be be contacted bloggers that either my company has already built a relationship with or that are within my company’s niche.

Blogger 177

Blogger Press Release Advertising Review 177

Techipedia: Tamar Weinberg

JULY 29, 2008

I was able to interview Dave, one of the brilliant minds behind the company and the game, and he has given some really great information about the viral marketing piece, including the costs and the execution. Tamar : What does your company do? Dave : Basically we’re a language training company. Dave : Of course.

Marketing 103

Marketing Film StumbleUpon Project 103

Techipedia: Tamar Weinberg

JULY 29, 2010

There are exceptions to the rule, of course, and there always will be. I had a former supervisor tell us on the first day of a sales job, “Yes, our company helps people and we do it very well. Of course. Free is beautiful, and costs are part of life.&# Which is why we charge as much as we do. Great post! We all are.

Products 267

Products Consultant Price Social Media 267

Buffer Social

MAY 18, 2017

And, of course, the constant demand for fresh, engaging content to be shared. Microblogging on Instagram allows you to elaborate a subject in more depth than a quick one or two line caption. For example, if you’re sharing an image of a team member, you could expand on their story of their role at the company. Add hashtags.

Instagram 111

Instagram Twitter Facebook How To 111

Techipedia: Tamar Weinberg

MARCH 10, 2010

I suggested the same blogs and training courses and told her that she could potentially go out on her own and do her own thing after she learned the basics and knew how to apply them. “What are good companies to target? If you’re choosing this path because you’re unhappy with your current company, look for another.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

JULY 8, 2008

People do not want to hear from companies as represented by marketers, they want to hear from other people. Other example may be creating a fan page on Facebook or creating a company account on Twitter that tracks instances of the company name via a service like Summize.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

APRIL 8, 2010

Of course, you’ll still need to look once you’re there, do outreach, and perform whatever else it takes to build a loyal following.) A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word.

Social Media 268

Social Media Marketing Policies Sysomos 268

Techipedia: Tamar Weinberg

FEBRUARY 23, 2010

It’s consistent … it’s eloquence … it’s unique … it’s specific … it’s thought-provoking n of course, it’s passion- filled. I’d much rather pay homage to this promotional products company. The viability of the medium really depends on humanizing the company. I always try my best. I highly recommend rushIMPRINT.

Blogosphere 278

Blogosphere Blogger Comments Tips 278