How To Translate Your Company Purpose Into Slick Visual Branding

Waxing UnLyrical

Look at other companies in your field that you aspire to rival, and think carefully about how they describe themselves, then relate that to the imagery they use. Ideally, your visual branding should be broadly familiar, but just different enough to give you an edge over those other companies.

Creating Online Courses with Kunerango

Kikolani

Are you ready to start teaching online courses, but not ready to setup a membership site on your own website or share 50% of your profits to another company? Next, it will show you your course listing. Step 4: Start creating your courses. Promotion of course.

Course 156

5 Reasons Every Business Professional Should Take A Course In Marketing

SocMed Sean

Whether we are working on branding a new department, segmenting candidates after a recruiting fair, or even developing a new sales strategy deck, the skills that are often taught in Marketing courses are usually relevant in many careers, even those that don’t seem to have much to do with marketing.

Course 130

5 Reasons Every Business Professional Should Take A Course In Marketing

SocMed Sean

Whether we are working on branding a new department, segmenting candidates after a recruiting fair, or even developing a new sales strategy deck, the skills that are often taught in Marketing courses are usually relevant in many careers, even those that don’t seem to have much to do with marketing.

Course 130

How to Market Your Business on Social Media [New Course]

Rebekah Radice

That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.” What tools and processes will effortlessly let you track and measure your social media efforts… This course is for you.

Course 151

6 Tips for Building a Successful LinkedIn Company Page

Oktopost

LinkedIn company pages are now used to define and drive branding. With all that in mind, it is imperative that companies understand and invest in building, polishing, and utilizing a successful LinkedIn company page. The Future of LinkedIn Company Pages.

How Companies Are Using Social Media to Show Appreciation

Socialmedia.biz

Social media is a great avenue for companies that want to improve their customer service. The company’s customer support Twitter account is there to help customers know when they have updates to their products and to answer questions.

Why Wikipedia is Important to Your Company

Justin Levy

This can apply to both the business and their senior executives, especially if it a publicly traded company. A company’s Wikipedia article, if they have one, often trades between first and second place with their main website.

5 Tried and True LinkedIn Tips to Grow your Company Page Followers 600% Faster

Buffer Social

To get started, we teamed up with LinkedIn to share with you tried and true tips on how to leverage one of the most valuable online resources for your business: your LinkedIn Company Page. 5 LinkedIn marketing tips to grow your Company Page 600% faster. – Company description.

PERTH: Social Media Training Course April 2012

Laurel Papworth

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. By the end of this course participants will: • have an overview of the 5 steps of a social media campaign.

5 Types of Content Calendar and Social Media Planning – Sydney Australia Course 2018

Laurel Papworth

I also am thinking of running short workshops on this for conferences and inhouse at companies. social media Australia content calendar Course Facebook instagram plan with me planners Sydney Training Twitter workshopHere are the 5 types of social media planners you need.

How to Write a Social Media Policy for Your Company

Hootsuite

Of course, that doesn’t apply to former employees: As a former Walmart employee, I can tell you this isn't at all a rare occurrence. The most crucial consultation, of course, will be with your legal team. Will it live on your company intranet, or shared drives?

Companies Are Using Social Media Data to Improve Customer Service

Socialmedia.biz

Companies are now using social media data – from sites like LinkedIn and Facebook – to match you to a call center agent that you’re likely to find enchanting. According to Afiniti, this method will result in increasingly satisfied customers and increased company sales.

How Top Companies Use GIFs on Twitter

Convince & Convert

With users and companies alike dropping in to celebrate with their best GIFs, who stood out? Check out these ten clever GIFs from various companies, sports teams, and more for a few helpful tips on how to incorporate GIFs as part of your Twitter engagement strategy.

How to Market Your Business on Social Media [New Course]

Rebekah Radice

That’s why I’m so excited to bring you my new course, “The Smart Guide to Marketing Your Business on Social Media.” What tools and processes will effortlessly let you track and measure your social media efforts… This course is for you.

Can Facebook Communities Replace Company Websites?

Firebelly

Of course, as long as the Facebook page is managed properly –. Probably. The internet is progressively moving in to a new age, where knowledge gathering is no longer the dominant use for the web. Information has given way to interactivity.

Change or Die | Fast Company

Buzz Marketing for Technology

Fast Company. Connect with Fast Company. The companys top executives had invited the most farsighted thinkers they knew from around the world to come together in New York and propose solutions to some really big problems. But many patients could avoid the return of pain and the need to repeat the surgery -- not to mention arrest the course of their disease before it kills them -- by switching to healthier lifestyles. Question suggested by Fast Company staff.

How HR Technology Can Increase Your Company’s Bottom Line

The Realtime Report

How HR Technology Can Increase Your Company’s Bottom Line. No company could stay in business long if it doesn’t realize a profit. The higher your company’s profit margin, the larger you can grow and that is of course a given.

How Companies Are Dedicating Their Budgets to Social Media [Infographic]

Mindjumpers

While planning a budget for 2011, most of the companies dedicated a big share of the pie to social media. The results were as follows: So clearly, more and more companies are leaning towards internet and per say social media marketing to reach out to their customers.

5 Things Companies Do That Ruin Storytelling Success

Convince & Convert

Here are five things companies do that can impede storytelling success. It’s hard to watch when companies are so close to a beautiful story, and then this happens! Too many companies have bought into a myth that great stories should make them look like “superhumans.”

Changes Coming To LinkedIn Company Pages

Small Business Mavericks

I got an e-mail from LinkedIn letting me know that they’ll be doing away with the Products & Services tab on Company Pages. I don’t know how many companies actually use that tab, but I’d guess that those who do probably aren’t getting a lot of results. People don’t view company pages for that purposes. The first suggestion, of course, is to use your Company Updates.

3 Companies Focused on Helping Not Selling

Convince & Convert

This article for me is part sharing what I know about digital marketing tools and part love letter to three companies that really deserve your business. Its no secret that my favorite web company right now is Wistia.

What to Expect When Hiring a PPC Management Company

Idaconcpts

If you are trying to decide whether to work with a PPC management company, you are probably preoccupied with one major factor: cost. A PPC management company will manage your bids, advise you on what is worth investing a little extra into and what is not.

Best Days And Times To Post To Your LinkedIn Company Page

Firebelly

It’s a question we get a lot—what are the best days and times to update a LinkedIn Company Page? Best Days And Times To Post To Your LinkedIn Company Page. Of course, if you want to ensure that one of your posts is seen, promote it.

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace.

Why Most Companies Can’t Yet Handle Great Marketing Technology

Convince & Convert

Customer experience is of course a differentiator. Pam had lunch the following day with several representatives from a large insurance company, and they inadvertently ratified this thesis (which I also witness consistently in our consulting practice here at Convince & Convert).

7 Companies That Almost Tricked Us This April Fools’ Day

Convince & Convert

With each passing year, April Fools’ Day presents a challenge and opportunity for companies. While April Fools may not be for every company out there, there are some companies who surprise and delight us each year.

Should Companies Play it Safe in Social Media?

Direct Marketing Observations

Is it creating a Twitter profile “in case&# someone maybe be talking about you so that you can claim that you and your company are proactively listening to the conversation? . . . . . . . . . . What does that mean exactly, to play it safe?

Infographic: 5 Companies That Are Rocking Social Media

Social Media Marketing

We all know the usual names of companies that are doing well in social media. Of course, for SEO purposes, I've listed them here as well. Unisys uses social media internally for effective collaboration and a boost to company productivity.

Why Did a Russian Weed Company Just Buy Ebola.com for $200,000?

Navolutions

Jacob Davidson from Time.com put it best: A newly renamed, Russian weed-related company bought Ebola.com using shares of a medical marijuana business run by a former Libertarian Party presidential candidate who thinks that pot should be used to treat Ebola.

Buy 164

Why Growing a ‘Teaching Company’ Improves Your Bottom Line

Convince & Convert

“I think sometimes people are guilty of reading too much, doing too many online courses, reading too many blogs, getting involved in listening to five, six, seven, eight, nine, 10 different podcasts every week, and they think that’s enough. The Art of Learning.

Comparison of 100 Top Companies on Social Business and Corporate Culture

Convince & Convert

Whether it’s Charlene Li’s Open Leadership , The NOW Revolution from Amber Naslund and me, Humanize from Maddie Grant and Jamie Notter , Smart Business, Social Business from Michael Brito , or Olivier Blanchard’s Social Media ROI , there is a chorus postulating that people make your company social, not tools and technology. For each of the 100 Best Companies to Work For, I matched up their Social Business Index ranking (where applicable).

Social Media for Training Departments in Companies

Laurel Papworth

Training for Corporates is changing… Corporate Education Event Online Communities social media social networks Australia corporate training Course Facebook online Training Twitter workshopI was invited to speak on social media in the Enterprise by Cadre eLearning to a group of corporate training people. Here are the slides for them. Training departments and social media. View more presentations from Laurel Papworth. The diagrams I used are on Flickr.

How can using social media as an employee help my company?

Janet Fouts

You’re happy in your company, so why build a personal brand through social media? Here are just a few reasons building your personal brand can support the goals of your company in any industry. What industry is your company in? Make your company look good.

Fortune Global 100 Companies Get 5.6 Million Twitter Mentions A Month

The Realtime Report

The Fortune Global 100 companies were mentioned online a total of 10.4 The Burson-Marsteller Global Social Media Check-Up analyzed the activity of the Fortune Global 100 companies on Twitter, Facebook, YouTube, Google+ and Pinterest.

Is The Chief Marketing Officer A Company's Weakest Link?

Twist Image

billion in investment from US companies in the third quarter of 2016. There is more consolidation, as the major marketing and communications holding companies continue both their acquisition and investment to growth strategies. You would think that a company's Chief Marketing Officer would be an anchor in the c-suite and core to the brand's growth. Of course not. company. holding company. Marketing has become a much more important corporate function.

Event: Australian Institute of Company Directors AICD social media

Laurel Papworth

I’m heading over to New Zealand from 12th to 15th May 2010 to participate in social media forum at the Australian Institute of Company Directors Annual Conference. Event: Australian Institute of Company Directors AICD social media is a post from: Laurel Papworth- Social Network Strategy.

Social Pros 6 – Instagram Lessons from a Giant B2B Company

Convince & Convert

This episode features Jonathan Wichmann the head of social media for Maersk Line , the world’s largest container shipping company. Today, on the show, in just a moment, Jonathan Wichmann from the Maersk Line, which is the world’s largest container shipping company.

B2B 116

How to Fight For More Social Media Resources In Your Company

Convince & Convert

Even adorned with the latest and greatest social media management software and automation and workflow and APIs and the entire chorus line of digital marketing shiny objects, actual human beings in your company need to be at those controls. Social media management software companies, et al.

Can We Talk? Why Your Company’s Social Media Needs to Sound Human

Navolutions

But if you engage in real conversations and allow time to take its course, you’ll find that it’s a fruitful thing. When it comes to your social media strategy, don’t allow your company to behave like a little clique of close friends who go to a party together, only to stand and chat in an impenetrable circle. Next, this coffee company has a lot of Twitter followers, but they don’t seem to be interacting with any of them.