The World’s First Instagram Hotel Gets Rave Reviews

Convince & Convert

In an age where the hashtags like #travel, #travelgram, #traveling and #travelingram have millions of posts on Instagram (and counting!), it’s not all that surprising that an entrepreneurial hotel chain would attempt to cater to people’s snap happy travel preferences.

A First-Class Guide to Social Media for Travel

Sprout Social

Whether you’re a hotel, airline, destination or car rental service, word-of-mouth marketing is crucial to the success of your business. From inspiration to reminiscing, travelers turn to social media throughout every step of their journey. 33% switched hotels. Hotels: 23%.

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Trending Sources

How Fairmont Hotels Used Facebook Contest to Segment Audiences

Convince & Convert

Fairmont Hotels and Resorts recently rolled out a Facebook contest in coordination with ePrize called Everyone’s An Original Personality that matched fans up to their lifestyle interests to help define their travel personality. “We’re

How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. Roger Smith Hotel NYC.

Four Tips for Bloggers Who Want to Work with the Travel Industry


People are attracted to travel blogging for a lot of reasons. Still others are attracted to the niche travel blogoshpere for the sheer love of travel, and any partnerships with the travel industry are a bonus. While it is possible for a successful travel blogger to participate in media trips, the way we interact with the travel industry is key to our long-term success. But she is a travel blogger! The hotel invited you down to write about them.

5 Luxurious Technology Events for this Autumn


Take advantage of the many floor shows, stage shows, large exhibits, glamorous hotels and casinos at Tech Mentor Events that will be on Redefining The IT Classroom, and will be held at the Tropicana. In the past I have been to a lot of technology events.

Get Ready for the Bots – on Facebook Messenger


Thanks to their highly advanced Send/Receive API, these bots are able to reply with actual structured messages, including links, images, hotel reservations, the weather etc. Restaurants , travel and possibly supermarkets with online shopping services are big industries for it to thrive.

A Complete Guide to Facebook’s Q2 2016 Earnings Call

SocialTimes Facebook

In Q2, we expanded dynamic ads to Instagram and also launched dynamic ads for travel. For example, you can now advertise specific destinations and dates for hotel rooms.

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7 Facebook Marketing Case Studies


Many have discovered how to leverage their Facebook communities to strengthen brand loyalty and communicate directly with customers. Continue to grow revenue by offering relevant deals to its community. Results: 100% increase in sales for travel packages coming from Facebook.

10 Examples of Social Media ROI [Infographic]


Traveling salespeople knew their audience well, and went door-to-door to deliver custom personal messages about their products to willing buyers. Built a community of 13,000. Offered $79 per night deals at its 33 luxury hotels. Does social media drive ROI?

Why You Should Be Investing In Visual Content for Social Channels

Waxing UnLyrical

Travel and hospitality shoppers might want to get a virtual tour of the hotel before booking a week long vacation. Candid photos from your community or brand influencers resonate more with consumers than glossy, photoshopped ads because they feel real. Guest Post by Denise Chan.

That Moment When Your Social Media and Real Worlds Collide

Waxing UnLyrical

Then she asked if I would participate in some kind of survey they were doing of travelers. At the same time, the clock was ticking, and the last thing I needed was to get stuck in a conversation about my traveling (or other) habits, when the flight would start boarding at any moment.

50,000 Thoughts, and Blogging Ain’t One of ‘Em

Waxing UnLyrical

I’ve been traveling all week in Athens, Ohio. Patrick’s Day revelers right outside my hotel room. It’s about all I can do to not go out there and be the traveling equivalent of the curmudgeon who yells at you to get off his lawn.

Social Innovators Series: Jen Joyce

Simply Measured

J en Joyce, who leads social media marketing at Simple, got her start locally here in Seattle managing social for Hotel Max, before she was recruited for Uber’s first PNW office. “I I got an email from my friend Michelle Broderick: ‘Hey, there’s this new startup coming to Seattle, and I want you to be our Community Manager. It’s About Building a Community. We want to feature it all and make you a part of our community.”.

6 Powerful Social Media Lessons from Tourism that will Boost Your Brand

Socially Sorted

There’s no doubt that tourism and travel can generate great content – I mean it’s an awesome topic (who doesn’t like travel!). 2 Treat your Community like Family. We can learn a lot from the Tourism Industry when it comes to Social Media Smarts. .

Master List ?(A Wiki of Social Media Marketing Examples)?

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Four Elements of a Wildly Successful Digital Brand


Stories have been a part of shaping communities and cultures for generations and generations. One of the best examples of how narratives enhance the look of a brand is Airbnb’s community stories effort. Nurture Community Ownership: It’s Not All You. With online sales in the U.S.

The Most Remarkable People on Social Media Today


ANGELA MAIERS her introduction in 140 characters tells us all: “I believe these 2 words can change the world – # YouMatter – I'm an Educator, Author, Speaker passionate about literacy, learning, and power of social media” ELLEN BREMEN is an award-winning educator at Highline Community College in Seattle, WA. BRITT MICHAELIAN Community builder, radio host, author, entrepreneur & mom who loves to help you succeed in business & life.

How to Use Instagram Search & Explore to Boost Your Instagram Marketing

Buffer Social

That said, a hashtag could have few posts also because it is used only by a niche community. This makes it a great choice if that’s the community you want to reach. This tip is more suited for local businesses such as cafes, restaurants, and hotels than online businesses.

5 Instagram Audience Development Strategies From The New York Times

Simply Measured

engagement as a % of followers), indicating that this community is highly engaged with the brand on Instagram, and brand content is resonating. At a hotel in Manhattan, she thanked her supporters: “Thank you, my friends, thank you so very much for being here.

What Your Brand Can Learn from Casper’s Instagram Account

Simply Measured

The most engaging post in the data period for the brand involved their collaboration with One:Night, the travel app, transforming the historic Austin Motel into an interactive travel experience between March 10th-14th, during SXSW, when finding a place to stay in Austin can be a total nightmare.

7 Ways the Sharpest Brands Are Using Videos to Engage Customers

Social Media Marketing

Produce for Real People Red Vines, an early adopter of Twitter’s Vine App made headlines in the social media community in January when they dedicated a vine video to responding to a Tweet from a follower. The following is a guest post.

Taking the Mystery Out of Facebook Global Pages

agora pulse

I talked to Lauren Burton, Social Community Engagement Lead for Sage about Sage’s decision to choose Facebook Global pages. Our page has always worked very well for us and we have a great community of Pet Lovers that follow us. Business travelers.

Social Network Identity: Anonymity, Pseudonymity and Accountability -Media140

Laurel Papworth

She stays on message – online communities are good, broadcasting spammy advertising is bad. We’ve used them since day dot (well, since I’ve been in online communities, anyway, around the end of the 1980′s). Hotel Clarendon - 156 Devonshire Street, Surry Hills.

Listen. Engage. Connect.

Twist Image

The Canadian Marketing Association 's 2012 CMA Summit is happening next week (May 16th - 17th, 2012 at the Westin Harbour Castle Hotel in Toronto, Ontario). The Canadian Marketing Association has offered up two free passes to this event to the Six Pixels of Separation community.

[INTERVIEW] What Makes Airbnb A Meaningful Brand?


H: We try to create locally and elevate globally – this is especially important as we’re a travel brand. Airbnb is a community of guests and hosts, and people love Airbnb for each unique experience this offers.

Four Elements of a Wildly Successful Digital Brand


Stories have been a part of shaping communities and cultures for generations and generations. One of the best examples of how narratives enhance the look of a brand is Airbnb’s community stories effort. Nurture Community Ownership: It’s Not All You. With online sales in the U.S.

Best Social Media Monitoring Tools

Bill Hartzer

Review Analyst – ReviewAnalyst is a new tool that lets hotels take a proactive approach to user-generated hotel reviews, blogs, videos & images. With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. Luxury Car Brands Not Taking Full Advantage of Social Media Porsche had the highest community rating in the Community Index.

Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

To avoid the long hold times for a customer agent please consider using our self-service options on or calling back later if you’re not traveling in the next 72 hours. Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert.

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Please Aggravate Me: Is Gamifying Customer Service a Reality

Convince & Convert

To avoid the long hold times for a customer agent please consider using our self-service options on or calling back later if you’re not traveling in the next 72 hours. Lisa Loeffler ( @LisaMLoeffler ) is Research & Analysis Lead at Convince & Convert.

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Google+, Google Apps and Your Social Graph

Proactive Report

Most hotel and CVB sites have a map on their site now. It’s a natural for any type of travel site. One of the strongest reasons emerging for businesses to take a closer look at using Google+ is the integration with their other apps.

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Whittle: How To Write a Novel

Geoff Livingston

I know Rob from the local DC marketing community (he is CEO of Williams Whittle ), and the book looks awesome. For example, one is called “Gore Vidal and Me” about the time I was traveling in Bangkok and was at the hotel pool reading Vidal’s latest book, Hollywood.

10 Ways Marketing Agencies Rock the Web with Content

Writtent Blog

Hotel chain The Four Season’s clientele are a uniquely urbane and well-traveled bunch, which is why just any content wouldn’t do. The Flaming Vegan is more of a community than a site or blog, but their results from contracting Good Blogs to step in and assist were positively remarkable.

Yet Another SXSW Post (And, No, I Don't Know If You Should Go Next.

Almost Savvy

This applies to conferences, travel, everyday running around town. The hotels right downtown aren’t cheap and get booked early, so keep that in mind. It can be much more affordable than the hotels.

7 Tips for Effective Marketing with Twitter


Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Robert Gourley @thisismojave Im the creative director at Mojave , a participation marketing agency that uses social media to build community around brands. I also think that you should have a clean reputation with the twitter community.

How to Steal the Next Billion Dollar Website Idea: A Case Study

Viper Chill

In the article Diggy was referring to over last night’s Khao Pad Gai, an ex-employee reveals how they fine-tuned their process in deciding which startups to clone, “We tried cloning Airbnb, but it didn’t work because it’s so brand and community focused.

150 Bloggers Pack Melbourne Hotel for ProBlogger Training Day


Building Community and Reader Engagement. Would You Travel 1846 miles for this man? 150 Bloggers Pack Melbourne Hotel for ProBlogger Training Day. One week ago today in Melbourne the first ever ProBlogger training day took place.

100 Media Monitoring Tools for PR

The first intuitive, enterprise-grade social media solution 100% for hotels, Revinate brings order to the chaos of guest reviews, online reputation and social media marketing.

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Five Lessons Any Blogger Can Learn from Organized Crime


Wilkerson, who was building the Flamingo Hotel. If you are writing about weight loss with a focus on Italian food, then Italian travel, particularly active-travel, is something that should be on your radar. This is a guest contribution from Steven Gomez.

Crowdsourced Laundry – Innocentive NASA

Laurel Papworth

I dunno what the fuss is about – when travelling, I usually wash my undies in sinks with those little bottles of shampoos you get in hotels. Technorati Tags: crowdsourced , innocentive , nasa , online community , patent , Wiki. What Constitutes an Online Community? (0).