article thumbnail

10 of the Best Brand Storytelling Campaigns of 2022

Social Media Strategies Summit

Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. Importantly, this isn’t just a one-and-done exercise for McDonald’s, which runs a host of programs designed to support its communities, crew, and customers. Image source.

Campaign 304
article thumbnail

Monday Roundup: Breaking the Cycle of Mistakes

Waxing UnLyrical

I don’t know about you, but every year, around this time, I’m always reminded of the classic 1993 Bill Murray film , where Murray’s character is stuck in a time loop, reliving the same day over and over again. . 5 Mistakes Business Owners Make When Building Brand Loyalty. Sunday will be Groundhog Day here in the U.S.

Loyalty 196
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

7 Surefire TikTok Marketing Strategies That Get Results 

Ignite Social Media

TikTok has become more than just an entertainment platform — now fueling the creator economy and cultivating communities. Having this at top of your TikTok Marketing strategy can quickly build audience loyalty. This is a great strategy for when you don’t have the time or resources to film new videos.

Strategy 175
article thumbnail

Lego’s Social Media Strategy: Constructing On Collabs & Pop Culture

Keyhole.co

Since then, the construction toy company has expanded into film and TV, board games, video games, education, science and technology, software, and theme parks. But with its forays into films and collaborations with other pop culture icons, the brand is an adult favorite, too. Case in point, Warner Bros.

article thumbnail

15+ YouTube Shorts Ideas For Your Next Video

Buffer Social

Highlight engaging sections from your other long-form content Many creators have content outside of short-form video – streamers who run hours of live streams and podcasters who film themselves while speaking. Moreover, it encourages more users to share their own creations, creating a cycle of content generation and appreciation.

YouTube 94
article thumbnail

What is User-Generated Content? And Why is it Important?

Hootsuite

Helps establish brand loyalty and grows community. This influences brand loyalty and affinity in a big way because people thrive off being part of something greater than themselves, and creating UGC allows them to be part of a brand’s community. Acts as a trust signal. Well Traveled. View this post on Instagram.

UGC 145
article thumbnail

How to Work With the TikTok Algorithm in 2023

Buffer Social

Whether it's filming directly within the app or using features like Stitches or Duets , staying native can give you an edge. comedy #news #explained #actor #screenwriter #film #tv #wga #sagaftra #hollywood ♬ original sound - Nikita More than anything, apply indicators from your analytics to future content.

How To 75