Sherrilynne Starkie

DECEMBER 20, 2020

Definition: Owned Earned Shared Paid Media. Now, in the digital context, the definition of Earned Media it is much broader. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape.

Marketing 195

Marketing Syndication Adwords News 195

Ignite Social Media

JULY 7, 2021

Every Friday, tag a user you think is worth a follow to help create community and build networks on Twitter. Twitter users will keep finding ways to boost accounts that create value, but the magic of #FollowFriday is definitely in the past. Long-time Twitter users will all remember the days of #FollowFriday or #ff. IG Profile Grid.

Trends 180

Trends Social Media Feed Feedly 180

Convince & Convert

DECEMBER 13, 2023

Or maybe your initial thoughts lack that ‘ je ne sais quois’ that ends up pushing your content to the top of the Trending Topics feed on Twitter or Instagram’s Explore pages. Doing your research to find the best keywords to maximize your videos’ chances of getting watched is, well, key ( pun definitely intended ).

Social Media 153

Social Media Video Feed Feedly 153

Ignite Social Media

NOVEMBER 5, 2020

Sara, Community Manager. I know I need to take breaks from my social accounts when I’m not able to let things go easily (after seeing stuff on my personal social feed) or if it’s still impacting my mood in a negative way after logging out. Meghan, Director, Community Management. Aly, Community Manager.

Social Media 171

Social Media Tips Curation Feed 171

Buffer Social

JANUARY 23, 2024

  The platform bears a striking resemblance to X, but fans are quick to point out the community-building focus. Plenty of Bufferoos have become regular users of the tool, with a handful of teammates finding success (and community) in some niches. Threads definitely feels like a people-first platform, at least for now.”

Team 103

Team How To Instagram Authentication 103

Later

FEBRUARY 20, 2019

Have you seen the new IGTV algorithm changes in your feed yet? Instagram recently announced that users will start to see 1 minute previews of IGTV videos in their main Instagram feed, which you can then continue watching over on IGTV. . Now, you can preview IGTV videos in your feed.

Feedly 57

Feedly Feed Instagram Video 57

Pam Moore

JULY 13, 2020

The more irresistible your content is, the more they will pop your content straight to the top of your target customers social media and digital feeds… consistently! This is one of the key success factors to content that converts to more attention, trust, traffic, engagement, community members, raving fans, leads and sales!

eBook 141

eBook Content Findability Template 141

Webbiquity SMM

MARCH 31, 2020

Of the top 500 people in event marketing per BizBash magazine (a group that should definitely be social media active), just 119 —less than a quarter—even have a Twitter account, and many of those are inactive. They stop checking their feeds because they are sick of the cesspool Twitter’s creators have allowed it to become.

Twitter 228

Twitter B2B LinkedIn Brand Monitoring 228

Sprout Social

OCTOBER 19, 2022

Content creators are definitely having a moment right now. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. Look within your community. Your community is comprised of your customers, superfans and partners.

Campaign 105

Campaign Content How To Influencer 105

Buffer Social

MAY 25, 2023

For the latest installment of Creators Unlocked , we speak to Josh Ho, a SaaS founder and creator – the latter a term he doesn't instinctually use, though it definitely applies. It's not my instinctive self-definition.” Each part of Josh’s experiences and expertise feed into his content.

Social Media 83

Social Media Content Newsletter How To 83

Social Media Strategies Summit

SEPTEMBER 14, 2023

Read on for insights from: Rachel Karten , Social Media Consultant Mitchell Clements , Social Media Creative Manager at ESPN Bari Rosenstein , Social Media Manager for Auntie Anne’s and Jamba Darby Hogan , Head of Social Media & Community at Wonderbelly Why Is the Act of Brainstorming So Important in Social Media? who would win?

Content 130

Content iPhone Sports Remix 130

Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It might look like a Facebook group geared toward career development in a specific industry, or a hashtag community on X (formerly known as Twitter). There’s even the WorkTok community on TikTok, if you want to experiment with short-form video.

B2B 119

B2B Influencer Brands Marketing 119

Mindjumpers

JUNE 25, 2012

Put into perspective, this definitely pressures brands to make an effort when having established a social presence. And not least reaching people with relevant content in their News Feed, where they spend the highest percentage (40%) of their time on the platform. Good community management increases sales. percent, 0.58

Report 277

Report comScore Marketing Groups 277

Sprout Social

JULY 19, 2022

The short answer: Yes, definitely use hashtags. According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Given the sophistication of today’s social media algorithms, it might be difficult to remember the chaotic social feeds of the early 2000s. What is a hashtag used for?

Hashtag 122

Hashtag How To Guidelines Telecommunications 122

Justin Levy

JUNE 5, 2011

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. Others want to debate which has the most active community. Some want to debate the ease of use. Debate is good.

Platform 238

Platform Tumblr Posterous Feed Reader 238

Social Media Strategies Summit

APRIL 8, 2021

You can create and edit short (30-second) videos, adding music and effects, then share them with your followers and the wider Instagram community (provided you’ve got a public account). That’s hardly definitive, though; influencers are always likely to see more engagement than the average user because by definition they’re more popular.

Instagram 234

Instagram Brands Real Estate Remix 234

Convince & Convert

DECEMBER 7, 2015

What’s the secret to building a thriving community on Instagram? And today, I’m going to show you some of my favorite strategies for creating an engaged and growing community on Instagram using some advanced tricks of the trade. This way, they’re not the first thing someone sees when your content hits their feed.

Communities 60

Communities Instagram Hashtag Engagement 60

Sherrilynne Starkie

OCTOBER 15, 2018

Now, in the digital context, the definition of Earned Media it is much broader. No matter the communications challenge–marketing, advocacy, community relations, employee engagement–the best solutions have pieces from all four quarters of the digital media landscape. Or conversely, to keep their names out of the news.

Marketing 199

Marketing Syndication Adwords Social Media 199

Buffer Social

MAY 24, 2023

percent of podcasts globally, but I’ve also built a business around the podcast that makes multi-six-figures of annual recurring revenue from sponsorships, ads, and our private community, Majic. A few years in, it's this vibe that followers often say attracted them to join the community.

Project 76

Project Startup Collaboration Communities 76

Pam Moore

JULY 13, 2020

The more irresistible your content is, the more they will pop your content straight to the top of your target customers social media and digital feeds… consistently! This is one of the key success factors to content that converts to more attention, trust, traffic, engagement, community members, raving fans, leads and sales!

eBook 78

eBook Content Findability Template 78

Sprout Social

MAY 4, 2022

Community challenges are totally organic, usually stemming from a viral trend or question that’s been buzzing on TikTok. Similarly, community challenges are more niche and speak to a smaller set of creators versus the entirety of TikTok. Because challenges put your brand front in center in the feeds of creators.

Brands 111

Brands Hashtag Trends Fashion 111

Likeable

MAY 3, 2021

Whether it’s taking a stance for LGBTQ+ rights, fighting against climate change, or shedding light on marginalized communities, this generation is vocal about creating change for the better. We’ve compiled a list of six teen activists that you should definitely keep up with. Have a read, check out their socials, and get inspired!

Committee 103

Committee Class Instagram Issues 103

Later

SEPTEMBER 4, 2020

Your Instagram profile should be an inclusive space and one where your community can come together without barriers. And one of the best ways to create an inclusive community is to add captions to your Instagram Stories and videos. Although subtitling your posts does take an extra few steps, it’s most definitely worth it.

Instagram 124

Instagram How To Comparison Video 124

BeingOptimist

DECEMBER 7, 2022

Many big companies still rely on Twitter to communicate with their followers on day to day basis because according to them this is the best way they can interact with the users and can easily understand the consumers’ interest and disinterest in the product & services. So let us see how to increase Twitter followers and how it works.

Twitter 98

Twitter How To Microblogging URL 98

Buffer Social

OCTOBER 1, 2020

Read on for a behind-the-scenes look at how HIKI shifted their social media marketing strategy for a COVID-19 era and how they leaned on their community to co-create their products. I also am so inspired by our community's posts about HIKI. How does managing HIKI’s social media account and community look like on a day-to-day basis?

Social Media 98

Social Media Strategy Marketing Communities 98

Unmetric

AUGUST 2, 2019

By posting consistently and creating Instagram stories like a pro, Huda beauty has built a strong community that adores its beauty line. Gucci is perhaps the definition of Italian craftsmanship. The brand also effortlessly blends its employees and work-related content in its feed. Chanel – 36 million followers.

Instagram 155

Instagram Brands Fashion Sports 155

SocMed Sean

FEBRUARY 15, 2022

TikTok has several ad types, with the main type being in-feed ads that you create and post yourself (including billboard-style, TV commercial style, and ones that boost your content to more viewers). There are also ads for managed brands and Topview ads that play when you first open the app. billion active users and 2.5+

Trends 147

Trends Strategy Marketing Authentication 147

Sprout Social

SEPTEMBER 2, 2020

The platform’s in-feed video (up to 60 seconds in length) works for everything from commercials to bite-sized product tutorials. In-feed is perhaps the best video format for Instagram if you’re in ecommerce. You can likewise save them to your Stories feed so followers can check them out later. No surprises here!

Instagram 143

Instagram Video Brands Compete 143

Waxing UnLyrical

DECEMBER 5, 2014

I have, however, expanded the definition of the word to any social post that makes you want to barf, regardless of whether it’s sunshiny or not. People linking their Twitter feed to Facebook and expecting that their tweets get attention from their Facebook friends. ~ Aditya Nishtala. X invited you to play (fill in the blank).

Facebook 278

Facebook Consultant Feed Feedly 278

Navolutions

MARCH 25, 2013

If you haven’t taken advantage of the platform yet, now is definitely a good time to start. Regular user posts will now show more text content on the feed, attached media just became easier to access, and comment/reshare options are now more prominent. Mobile Community Controls. Google+ just won’t sit still.

Small Business 127

Small Business Mobile Google iPhone 127

Later

JULY 10, 2019

While highly curated feeds with perfectly staged shots were all the rage in the past, more brands and influencers today are stepping out of their comfort zones and sharing honest, unfiltered content to their feeds and stories. This isn’t to say that curated feeds are no longer “in.” View this post on Instagram.

Trends 85

Trends Instagram Feed Feedly 85

Sprout Social

NOVEMBER 29, 2023

Growing an Instagram presence organically definitely requires a combination of time and strategizing. Let’s talk about legalities—or at least, what abides by Instagram’s Community Guidelines —so your account doesn’t get penalized. Pros: Save time on smaller, tedious tasks. Grow your follower count faster.

Instagram 115

Instagram Tools Strategy Hashtag 115

Keyhole.co

AUGUST 29, 2020

In case you’re absolutely new to Instagram Reels, you can recognize IG Reels by looking for an icon in the lower-left corner of the video when you scroll through your Insta feed (or if you’re looking at someone’s profile, you’ll notice the icon in the upper-right corner). It can definitely transform your social media presence for the better.

Instagram 105

Instagram Film Analytics Influencer 105

Hootsuite

SEPTEMBER 29, 2021

TikTok noticed pretty quickly that I was popular among the fake-accounts community and sent me a polite note that they would be culling my new followers post-haste. This will imply to the TikTok algorithm that your content is probably not worthy of sharing around in the For You feed, which will hurt your opportunities for organic growth.

Buy 140

Buy Price Instagram Cost 140

Later

JANUARY 28, 2021

She’s definitely someone to follow to stay up-to-date on all things social media. In fact, you’ve probably seen some of his work already on other social media feeds. She uses social platforms like Twitch, Twitter and Discord to speak to her audience, and would be a great collaborator for anyone targeting the gaming community. .

Social Media 114

Social Media Collaboration Instagram Influencer 114

Buffer Social

OCTOBER 17, 2017

The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. Read on, and see what goes into the complex, fascinating formulas of the Facebook News Feed. Facebook algorithm values.

List 190

List Facebook Feed Feedly 190

SocMed Sean

JANUARY 13, 2022

You can then try to find a niche that you think isn’t being done yet in the painting community. For starters, the TikTok algorithm tends to show you already popular videos on your feed. Lots of creators have found their niches (or their community!) This will help you focus on the kinds of examples you want to observe on TikTok.

Tips 130

Tips Content Video Hashtag 130