Harp Interactive

AUGUST 3, 2010

Recently an entrepreneur friend of mine called me long distance to pick my brain about what questions should he be asking candidates applying for Social Media Consultant’s position. I am sure many of you have similar concerns regarding hiring a company for your social media and SEO needs. What is the importance of SEO?

Questions 313

Questions Company Social Media Real Estate 313

SocialFish

NOVEMBER 22, 2010

We do a lot of work with associations to help them develop what we call social media triage (or escalation or response) charts. 2) Social media triage goes hand in hand with a crisis communications plan, but doesn’t replace it. 5) A triage chart is a concrete way to show staff how your social media policy works.

Social Media 267

Social Media Policies Case Study Communities 267

Ari Herzog

MARCH 2, 2014

Social media posts expire very quickly. One takeaway is you must be memorable and analytical in every social media post. General Electric is a great case study and can be easily scaled. Another takeaway is to stop using social media for sharing big thoughts — and to blog about it instead.

Social Media 135

Social Media Case Study Study Metrics 135

Webbiquity SMM

DECEMBER 16, 2010

In Defy Gravity: Propel Your Business to High-Velocity Growth , Rebel Brown shows business owners and executives how to shed the weight of legacy baggage, filter out the noise and focus on those opportunities which provide the best potential for profitable growth… Social Media Marketing by Liana “Li&# Evans.

Social Media 188

Social Media Marketing Handbook Engineering 188

Small Business Mavericks

MARCH 17, 2011

» What’s The Best Discovery Engine? Until Bing called itself a “decision engine,&# not many people had heard that term. And I’d wager to say the same thing about “discovery engine,&# though I like that term. Social bookmarking has become a very popular way for many people to find new websites.

Small Business 117

Small Business Engineering StumbleUpon Case Study 117

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? Small businesses owners only have to spend a few minutes a day on two or three social networking sites to see any benefits.

Social Media 156

Social Media Small Business Case Study Press Release 156

agora pulse

SEPTEMBER 5, 2017

It’s finally reached the point where your brand can no longer manage your social media channels in house. You want to grow your social media engagement or your pages have been neglected for a long time but you don’t have the knowledge or resources to manage them. . Why do you need a social media agency?

Social Media 126

Social Media How To Social Media Management Case Study 126

Waxing UnLyrical

SEPTEMBER 12, 2019

Many have noted that longer articles also perform better on social media, often landing more shares than shorter content. Check out my case study for more detail on why longform content is tops: Evergreen Content Case Study: Why Long Form Content Performs Infinitely Better on Google’s Search Engine.

Content 150

Content Marketing Case Study Study 150

The Realtime Report

AUGUST 28, 2020

There are many routes to becoming an affiliate, but most are online focused and involve setting up a website or using social media channels to promote the product or service. We recommend checking out a company like LNP Media Group for help with your SEO. Use Social Media. Image by Gerd Altmann from Pixabay.

Affiliate marketing 218

Affiliate marketing Comparison How To Newsletter 218

Rebekah Radice

JANUARY 22, 2019

Does your video content captivate and engage your social media audience? In a few short steps, you’ll create high-value marketing videos to add to your social media strategy. How to Create Engaging Videos for Social Media. Is it entertaining, educational, and igniting conversation? And guess what?

Video 135

Video Social Media Engagement How To 135

Direct Marketing Observations

FEBRUARY 5, 2010

To say that it was a successful tweetchat is an understatement, but what really pushed the chat over the top was the last question in which she asked for quick tactics to encourage corporate social media adoption. 1) Create a Social Media case study of who is talking about your company both in good & bad ways.

Social Media 177

Social Media Case Study Crowdsourcing Hashtag 177

Sprout Social

JULY 29, 2020

Once your brand receives five reviews on Google, your business will begin to show up on Search Engine Results Pages (SERPs). For B2B brands or Saas companies, take note of the people who continually use your service or software and reach out to these power users for feedback or even participation in case studies. Improved SEO.

Review 141

Review Case Study Reputation Study 141

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? Among social media pundits, the debate rages on. Among social media pundits, the debate rages on.

ROI 193

ROI Social Media Vocus Metrics 193

Writtent Blog

DECEMBER 21, 2023

Don’t Be Like Your Competition Image source How do you draw the attention of Cimation’s target buyer personas , oil and gas engineers? Throughout the company’s blog articles, social media, and website design, there are no secrets about who they are, or what they’re trying to do. With a sports theme, of course.

B2B 93

B2B Strategy Tips Content 93

The Marketing Blog

DECEMBER 10, 2009

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Conversations December 10, 2009.10:35

Social Media 138

Social Media Web 2.0 Startup Case Study 138

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

The Social Media Incubator

JULY 24, 2014

Social media has become one of the fastest growing tools for many industries in the last decade. Each week we take a look at how social media has changed, as well as new trends in the industry. Weird Al Yankovic’s Social Media Experiment is a Lesson For Success.

Marketing 179

Marketing Case Study YouTube News 179

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? What may surprise many small business owners is that social media marketing is so far down the list, especially when it comes to two-way communications. This compared to only 8% for search engines and 5% for social media.

Social Media 187

Social Media Marketing Small Business Case Study 187

Janet Fouts

DECEMBER 1, 2012

The Commitment Engine: Making Work Worth It , by John Jantsch. In the Commitment Engine he shows us what commitment really means in a business and a personal sense. In the book he says “A commitment engine business must always ask ‘How can we make what we give away better than what our competitors charge for?’”

Engineering 126

Engineering Review Case Study Communities 126

Atom Thought

JANUARY 18, 2010

I have been visiting various management institutions to speak on social media and digital marketing. professionals in the advertising, marketing and PR functions who want to get trained in digital and social media marketing but are perhaps confused as to. marketing is 90% search engine optimization. who to trust?

Social Media 153

Social Media Training Case Study Course 153

Razor Social

MAY 15, 2019

If you are building out an influencer program, or already have one in place, and you are working (or intend to) work with social media influencers, you need to read this guide. You can be very successful working with social media influencers but it requires a good bit of work upfront. What is a social media influencer?

Influencer 104

Influencer Social Media How To Campaign 104

Twist Image

APRIL 23, 2013

Big brands are trying to make big moves in social media. This type of scenario is being played out across the social media channels in getting followers and retweets on Twitter , views, subscribers and positive reviews on YouTube , receiving comments and sharing of blog posts and beyond. It''s not just Facebook.

Social Media 108

Social Media Tumblr Social Graph Apple 108

agora pulse

JUNE 9, 2020

Savvy social media managers also know how to tap into Pinterest for business for their clients. In the meantime, we want to provide tips to set up social media managers for Pinterest success.). It seems like finally there’s a social media site giving us what we want. Case Study: Nationwide.

Engagement 138

Engagement Retail Case Study How To 138

Rebekah Radice

MARCH 9, 2015

Creating a successful social media presence is one of the most important elements to branding your business online. As recent statistics show, social networking is now the top online activity in the U.S. But it’s not just the amount of time spent on social media. Write down your goals. Pretty smart, right?

Social Media 131

Social Media Statistics Groups Groups 131

Techipedia: Tamar Weinberg

JANUARY 11, 2012

After taking the social media plunge, companies quickly discover that it is vastly more complicated and time-consuming than they thought. But companies must avoid a panicky response, because hiring a social media marketing (SMM) partner requires careful study. Social Media Marketing Activities and Skills.

Social Media 168

Social Media How To Marketing Syndication 168

Dave Fleet

FEBRUARY 28, 2011

A varied bunch of posts and stories this week, from PR’s effect on the media (or is it just lazy journalism?), to avoiding getting caught when the social media “bubble&# bursts, to reputation management, influence and lastly a couple of Google stories to round things out. Avoiding social media osolescence.

Influencer 253

Influencer Hubspot Case Study Press Release 253

agora pulse

NOVEMBER 21, 2016

With adoption of social media marketing at an all time high and fans requiring constant attention, both B2B and B2C companies are finding it necessary to hire an entirely new marketing role, one that didn’t even exist 10 years ago — the social media manager. What should be in your social media manager resume?

Social Media Management 60

Social Media Management Social Media Applications Analytics 60

Socialmedia.biz

OCTOBER 24, 2020

To know more about SEO trends, social media for online reputation and more, you must visit their site. Leverage the most effective social media channels. The social media platforms you choose to use will depend upon your business. Make content sharable. Brand identity and content marketing go hand in hand.

Brands 107

Brands Case Study Statistics Reputation 107

Sprout Social

OCTOBER 11, 2022

Social media posts. Case studies. As the writers and editors behind blogs, videos, case studies and more, they can efficiently draft prepackaged social copy to accompany each curated post. Ask yourself who can be your points of contact in HR, sales , engineering, R&D and operations.

Strategy 132

Strategy Content Curation Press Release 132

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Management 76

Social Media Management B2B Social Media HootSuite 76

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. Thanks to social media, anyone can make waves. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Sprout Social

OCTOBER 16, 2023

This article will unpack how social media insights are essential to understanding younger consumers and how brands are using that data to transform and reach new audiences. More than half of consumers (51%) say responding to customers makes brands the most memorable on social media.

Brands 115

Brands How To Authentication Collaboration 115

Convince & Convert

NOVEMBER 13, 2014

With more content shared across digital and social media channels than ever before, companies like Mondelez, Marriott, and GE are re-thinking how great stories come to life. In order to foster creativity and content creation, the space has been decorated accordingly and the company will also supply camera crews, sound engineers, etc.

Brands 160

Brands Content Case Study Hotels 160

Small Business Mavericks

APRIL 25, 2011

I’d be willing to bet that most online marketers are spending too much time on social media or unproductive channels. Social media is fun. It’s a well known fact that 80%-85% of traffic for almost every website online comes from the search engines. Social media is good. It’s fun.

Small Business 161

Small Business Case Study Marketing Press Release 161

Keyhole.co

JUNE 7, 2023

It should shed light on the following: A synchronized message you want to focus on among all channels (social media or otherwise). Social proof is your best friend Social proof, such as testimonials, case studies, certifications, and ratings, provide more credibility and trust to your brand.

B2B 52

B2B Tips Brands Marketing 52

Small Business Mavericks

APRIL 22, 2011

This invites the search engine spiders back to your site to crawl it. Increased Search Engine Rankings – Not only do you have more opportunities to rank with each blog post, but each blog post can rank according to its own merits. Every blog post is considered a separate web page by the search engines. If not, why not?

Small Business 168

Small Business SEO Case Study Press Release 168