Waxing UnLyrical

NOVEMBER 3, 2010

.&# Olivier is not shy about expressing his point of view either, which often gives rise to posts as thought-provoking as they can be scathing, as when he took McDonald’s to task over their version of the results of a Foursquare campaign. November 9, 12-1 pm ET, on Twitter – use #measurePR. And I hope we’ll see you.

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Postrank ROI Tourism Blogroll 255

Waxing UnLyrical

OCTOBER 24, 2010

Why: if you’re thinking of embarking on a color/cause campaign for your non-profit, this might be helpful as you do your initial research. Why: Joe explains why this campaign supporting the Alzheimer’s Association , though worthy, falls short of his mark. Color psychology and marketing , from precision intermedia.

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Cause marketing Postrank Tourism Flickr 198

Small Business Mavericks

MAY 9, 2011

Why Quora Is The New Twitter » What’s An Internet Marketing Strategy Consist Of? You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. 2 Responses to “What’s An Internet Marketing Strategy Consist Of?&#

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Small Business Strategy Case Study Press Release 150

Waxing UnLyrical

JANUARY 4, 2011

Neither convinced nor converted Despite campaigns such as the pink chaddi, the Indian psyche towards social media can be best termed as skeptical, at the moment. In my opinion, it will take another five years, at least, for Indian social media to mature to the benchmarks set by campaigns like the Pepsi Refresh Project. pts Settings.

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Social Media Postrank Flickr Class 195

Waxing UnLyrical

OCTOBER 22, 2010

So Priya joined us to talk about the Council for Responsible Nutrition ‘s “Life… supplemented™&# campaign, and explained how they not only used social media, but measured the results. One of the major elements of the campaigns was to get consumers to fill out an online interactive wellness scorecard. .&#

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Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

FEBRUARY 1, 2011

Seth: “KPIs can refer to any part of a communication campaign: they could be PR activities, media results, or behavior. “PR outcomes usually refer to any end results of the communication campaign. He said, “Some parts of PR campaigns are about getting messages out, changing awareness, etc. ’, etc.&#

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Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

JANUARY 24, 2011

AdWords campaigns require keyword research, account set up and maintenance, and ongoing tweaking and optimization to get results. Gracious marketers gone before share all you need to know on applying for a Google Grant and implementing non-profit AdWords campaigns (PDF). You can catch up with her on Twitter or by email.

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Tools Adwords Marketing Class 247

Waxing UnLyrical

OCTOBER 20, 2010

That is a real opportunity to see how they put their plans and/or campaigns together, and how they measured success. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. This post was mentioned on Twitter by Dr. Mark Drapeau and Dr. Mark Drapeau, Shonali Burke.

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Postrank Tourism Blogroll WordPress 182

Waxing UnLyrical

DECEMBER 5, 2010

After all, this is the third post in three days to reference that wretched campaign. She’s another quite amazing person I’ve been lucky to meet, first through Twitter and then IRL. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And her recap still touches me.

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Class WordPress Postrank Comments 202

Waxing UnLyrical

OCTOBER 1, 2010

Priya will share her case study on a campaign for the Council for Responsible Nutrition, when they decided to take their “Life… supplemented&# initiative directly to their consumers via online networks. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

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Postrank Tourism Blogroll WordPress 146

Waxing UnLyrical

DECEMBER 14, 2010

Think about Twitter with its 140 character limits, or Facebook with its 420 character statuses. One applicant spoke about an Australian ex-Prime Minister’s use of social media as a fundamental part of his election campaign in engaging young voters. That sort of creativity gets you noticed. Thanks so much for stopping by WUL!

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Class How To Applications Course 227

Laurel Papworth

AUGUST 3, 2010

Bookmark This: If youre new here, you may want to subscribe to my RSS feed , follow me on Twitter SilkCharm or get these blog posts in email when you want! By the way quick question: have you ever had a politician respond on your blog with a comment? Or respond to your tweet? Lemme know?

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Mashup Flash Mob Avatar Technorati 100

Waxing UnLyrical

NOVEMBER 11, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Comment as pts moderator Jagan Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! But I think and dream of him often, and miss him more than words can say. Thanks so much for stopping by WUL!

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Class Comments Transportation Twitter 264

Waxing UnLyrical

OCTOBER 14, 2010

Corporations constantly churn out copy for communication channels and PR campaigns. He’d love to grab a gab on Twitter. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Steve Crescenzo observes this problem in corporate communications. Thanks so much for stopping by WUL!

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Class Flickr WordPress Template 178

Small Business Mavericks

MAY 2, 2011

Should You Post To Twitter Daily? However, successful e-mail campaigns generally produce a higher response rate. » Why E-mail Marketing Still Works After 20 years (give or take), e-mail marketing is still one of the most efficient and effective ways to promote a business or brand.

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Marketing Case Study Press Release Small Business 70

Small Business Mavericks

MARCH 20, 2011

I mean, for example, Twitter is a great marketing tool. I like what Matt McGee had to say about NARs blog comment advice: Commenting on blogs can help with exposure, but it’s not a “campaign” and isn’t likely to make a search engine think your site is trustworthy, either. That’s a mediocre list. Just so-so. As you know, I use it.

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Real Estate SEO Case Study Small Business 79

Jon Loomer

OCTOBER 30, 2015

Now this tool focuses on creating a “campaign” that can be embedded anywhere, whether it be on Facebook or your website. I use it for the surface stuff (number of visitors, page views, where they came from, time on site), but also for the deeper campaign information using UTM tags. CRM and Automation. I use Zapier!

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Tools Facebook Marketing Tweetdeck 114

Laurel Papworth

APRIL 6, 2011

We cover the basis of a 5-step social media campaign and then use the computers to gain hands on practical use of social media tools which the student can continue to use after the course. We pull dynamic feeds of conversations on Facebook, Twitter, blogs and others social media sites all into one web page for easier monitoring.

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Course Social Media Class Flickr 79

ProBlogger

JUNE 21, 2016

With over 400 million active users and a higher engagement rate than Facebook & Twitter, Instagram has quickly become one of the most popular social networks. Then click on ‘Create Campaign’ or the green button ‘Create Ad’ in the top right. First, you’ll be prompted to choose the objective of your campaign.

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Instagram How To Campaign URL 33

Waxing UnLyrical

DECEMBER 21, 2010

It integrates with Twitter, which was the first reason I took to it. So when I post to Amplify, it posts to Twitter as well (assuming I’ve set up the sync) – and I can post to as many Twitter accounts as I like. I know we can do that for Twitter through HootSuite, etc., It’s easy. Can you say OMIGOD?!

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Social Networking Class Comments Conversation 270

Waxing UnLyrical

JANUARY 7, 2011

Not only was I told that I was no longer worthy enough to speak at this event – because that’s essentially what it comes down to – but I was offered the wooden spoon of perhaps being on a “Twitter panel&# via teleseminar. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

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Class How To Health Care Comments 207

Convince & Convert

APRIL 1, 2010

But, facebook.com/mntimberwolves appears to be available, and their Twitter handle is @mntimberwolves. The Twitter background includes zero evidence of any other outpost. Linked from Twitter. I’m trying to understand how such a great campaign could have a foundation that is so unstable. Your Web site. At a minimum.

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Social Media Content Analysis Sports 120

Bare Feet Studios

OCTOBER 4, 2008

Background and Set up I posted on Twitter that I was looking for help getting press coverage on our free, all-volunteer event. (We Shauna, who I met a week ago in Detroit at a meetup of Twitter peeps organized by David Damore , replied soon after and offered to interview me for her site. We do not have a PR team or budget.)

How To 40

How To Upcoming Conference Case Study 40

Bare Feet Studios

MARCH 3, 2009

If you are serious about using social media, creating social media-based campaigns, or wanting to learn more about how social media can support you or affect you, this group is perfect for you! Now is a good time to sign up to receive new articles by email as soon as they are published or subscribe to our RSS feed.

Social Media 40

Social Media Wiki Flickr Upcoming 40

Bare Feet Studios

OCTOBER 10, 2008

On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself. How Twitter and related platformscan inform, accelerate and amplify your business opportunities. Macro results.

Social Media 40

Social Media Construction Consultant Upcoming 40

Waxing UnLyrical

JANUARY 25, 2011

Walking the transparency talk I WAS going to write about something to do with online integrity, but, like many well-meaning bloggers, I got side-tracked by my Twitter feed. These cards, and the subsequent viral campaign against them, haven’t just hurt those offended by them. Thanks so much for stopping by WUL! pts Settings.

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Class Policies Flickr Comments 215

Later

APRIL 2, 2020

But with multiple social channels, campaigns, and products to think about, setting aside time to plan out your social media can feel overwhelming. Step one: watch our free goal setting workshop ?? Check out Later’s free goal-setting workshop which will help you make those social goals a reality! . View this post on Instagram.

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Social Media How To Instagram Real Estate 64

Hootsuite

JULY 17, 2019

Track your social media campaigns with tools like Hootsuite Analytics. Every social media channel offers marketers ways to boost posts or run full-fledged campaigns, here are some that you might consider including in your social media budget: Facebook ads. Twitter ads. Influencer campaigns. Co-branded campaigns.

Social Media 111

Social Media HootSuite Social Media Management B2B 111

Waxing UnLyrical

JANUARY 27, 2011

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Comment as pts moderator PRnick Getting info Pending approval share On Facebook On Twitter flag Delete Hide Unhide Ban user New! What are your pitching nightmare stories? Anything you’d care to share? I’d love to know.

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Class Press Release Flickr Comments 279

Waxing UnLyrical

NOVEMBER 18, 2010

But if you are a corporate communications manager, you should really think about whether or not you might be better served by tracking the presence (or absence) of specific campaign messages instead of plain old sentiment. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. pts Settings.

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Crimson Hexagon Sentiment Analysis Sample 200

Sprout Social

JANUARY 25, 2019

Here’s an example from a post on Twitter that talks about their 2019 Marketing Predictions eBook. The company has a watch factory, a leather factory and a bicycle workshop in Detroit, and most recently opened a hotel there. For example, restaurant operation software Toast provides resources that are relevant for restaurant operators.

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Engagement Hotels Brands How To 109

Waxing UnLyrical

NOVEMBER 1, 2010

One planned initiative will involve the development and advancement of a comprehensive set of standards to measure results of public relations campaigns. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Here’s a clip. Maybe it’ll be change we can believe in. pts Settings.

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Class Education Metrics Creative Commons 258

Waxing UnLyrical

DECEMBER 7, 2010

When we pursue relationship-building with our stakeholders, we’re trying to build goodwill through our outreach campaigns and programs. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. This post was mentioned on Twitter by Shonali Burke and Shane Jacob, Amrit Pal S.

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Reputation Postrank Class Tourism 183

Social Media Strategery

MARCH 7, 2010

You people in DC sure are talking a good game – trotting out your iPhone apps , Twitter feeds , blogs , and wikis - and I suppose I should care about those things, but in reality, I haven’t got the slightest clue why any of that matters to me. link] govfresh (GovFresh) Twitter Comment Commented.

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Gov 2.0 Forums Collaboration Data 119

Oktopost

JUNE 9, 2020

And your own corporate accounts on LinkedIn, Twitter, Facebook and Instagram may not be able to do all the heavy lifting alone. Hence the latter gains less exposure in our feeds. Some of them feel that social media is the domain of their kids using TikTok and Twitter. So how do you get your message across?

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B2B Survey ROI Metrics 144

Convince & Convert

SEPTEMBER 21, 2010

Twitter Tweetdeck I use Tweetdeck for serious twitter sessions. I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Tweetie This extremely intuitive Mac-only app is my hour-to-hour choice for Twitter. If you’re serious about Twitter, this is a great app.

Social Media 167

Social Media Strategy Consultant Tweetdeck 167

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

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Twitter B2B Crowdsourcing Hubspot 196