article thumbnail

Employee advocacy stats to secure C-level buy-in

Sprout Social

Securing C-suite buy-in is essential to getting any new project off the ground. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. Advocacy also invites your current employees to be stewards of your brand, fostering a sense of ownership, loyalty and belonging.

Buy 89
article thumbnail

7 statistics that prove the importance of social media marketing in business

Sprout Social

Social offers huge potential for customer engagement, a primary goal for many marketers and a positive influence on customers’ decisions to buy from a brand. 78% of consumers are willing to buy from a company after having a positive experience with them on social. . — Kate Ruda (@kate_ruda) August 17, 2020. Why it’s important.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

8 ways to leverage short-form video (and how to get buy-in)

Sprout Social

But first, let’s get into a few highlights about short-form video, and ways you can get buy-in. Short-form video statistics speak for themselves The data behind short-form video doesn’t lie—it’s a winner. It’s a great opportunity to build brand loyalty.” And brand loyalty matters. And score buy-in.

Buy 110
article thumbnail

10 Important Statistics Your Company Needs to Know About Providing Discounts

Convince & Convert

Let’s dissect 10 relevant statistics related to offering discounts: 1. If you do the math, you will understand that this statistic is true. When applying this statistic to discounts and sales, don’t forget to offer insight into how your brand will make lives easier, solve a problem, or provide something to simplify everyday life.

Discount 159
article thumbnail

The social media customer service statistics brands need to know in 2022

Sprout Social

In this piece, we’ll discuss leading s ocial media customer service statistics and how to use them to build stronger relationships in 2023. Most questions are about product availability and payment methods, but a few are feedback about the products or the buying process.” Not sure where to start?

article thumbnail

6 Must-Do Strategies for Increasing Brand Awareness and Visibility

The Realtime Report

People need to be aware of your brand to buy your products and services. Consider this, 59% of shoppers prefer to buy from brands familiar to them. Statistics show that 61% of consumers are more likely to buy products and services from trusted recommendations. Establish Authentic Brand Loyalty Programs.

article thumbnail

6 Must-Do Strategies for Increasing Brand Awareness and Visibility

The Realtime Report

People need to be aware of your brand to buy your products and services. Consider this, 59% of shoppers prefer to buy from brands familiar to them. Statistics show that 61% of consumers are more likely to buy products and services from trusted recommendations. Establish Authentic Brand Loyalty Programs.