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The social media video statistics marketers need to know for 2022

Sprout Social

In this article, we’ll share the latest social media video statistics from the Sprout Social Index™, Edition XVII: Accelerate and other reputable sources to help you make sense of video’s value and feel confident incorporating it into your social media strategy. Social media video marketing statistics. Facebook video statistics.

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23 YouTube Statistics That Matter to Marketers in 2020

Hootsuite

YouTube user statistics. YouTube usage statistics. YouTube for business statistics. YouTube advertising statistics. YouTube user statistics. YouTube usage statistics. YouTube for business statistics. Watch time for videos on “which product to buy” doubled between 2017 and 2018.

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Employee advocacy stats to secure C-level buy-in

Sprout Social

Securing C-suite buy-in is essential to getting any new project off the ground. Keep reading for statistics on employee brand advocacy that will grab the attention of multiple leaders across your C-suite. The post Employee advocacy stats to secure C-level buy-in appeared first on Sprout Social.

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80% of consumers agree brand awareness makes them more likely to buy on social

Sprout Social

did TikTok really make me buy it?). knowledge of the brand) makes them more likely to buy on social. But what type of social content actually captures consumers’ interest when they’re inclined to buy? We surveyed 1,000 US consumers to better understand what’s driving perceptions and behaviors around social commerce (i.e.,

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3 Social Media Statistics to Consider in 2020 Strategies

Ignite Social Media

Here are three social media statistics for 2020 that you’ll want to consider when mapping out your strategy. . As Gen Z enters the workforce, their buying power will increase, making them a potential key target for brands to reach and activate. Gen Z will account for 32% of the global population by 2020. Want to take a deeper dive?

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10 Pinterest statistics marketers must know in 2019

Sprout Social

According to Pinterest statistics from the brand in 2018, about 80% of new sign ups came from outside the U.S. Women on Pinterest power buying decisions. Women ages 25 to 54 make 80% of the buying decisions in U.S. Pinterest statistics suggest that the amount of time you have to capture your customer’s attention is growing.

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10 Important Statistics Your Company Needs to Know About Providing Discounts

Convince & Convert

Let’s dissect 10 relevant statistics related to offering discounts: 1. If you do the math, you will understand that this statistic is true. When applying this statistic to discounts and sales, don’t forget to offer insight into how your brand will make lives easier, solve a problem, or provide something to simplify everyday life.

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