Ignite Social Media

FEBRUARY 26, 2024

We’ve been doing nothing but social media marketing for brands since 2007. And with every social media year feeling like 7 human years (or something like that), we’ve been at this a really long time. Are you a social media marketing O.G.? You have fond memories of social media meet-ups ; 14.

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Flash Mob Social Media Marketing Meme 157

Social Media Strategies Summit

NOVEMBER 18, 2022

It’s hard to remember when we weren’t all glued to social media. Yet the proportion of marketers using social media to reach new and existing audiences has risen every year since 2013: Image source. Identify ways to leverage influencers and thought leaders on social media effectively. Let’s get into it.

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Social Media Strategy Influencer LinkedIn 240

agora pulse

DECEMBER 11, 2020

Consider integrating email marketing and social media to make your campaigns stronger and richer. A strong social media strategy can help your clients or company reach an impressive list of goals. But you can amplify your efforts by linking social media with another powerful channel: email marketing.

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Campaign Social Media UGC Marketing 150

Social Media Strategies Summit

DECEMBER 4, 2020

Get started with our top ways to use social media to drive action this holiday season. If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Because of this, brands need to adjust their campaigns to reflect the current environment. Capture Consumers on Social Media.

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Campaign Social Media Retail How To 130

agora pulse

SEPTEMBER 9, 2020

Planning a big campaign for your clients or your own brand? Make sure you’ve checked off all the boxes for a successful social media campaign. You have been using social media to publish content and engage with customers. But do you know how to run a social media marketing campaign?

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Campaign Social Media UGC Metrics 147

Ignite Social Media

JANUARY 3, 2017

We are officially in 2017 and you may have some looming questions as to how best utilize your social media buys for the remainder of the year. Here are some quick tips and reminders to keep in mind for your 2017 social media buying. Buy while the going is good! Good luck out there and happy buying.

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Buy Social Media CPM CPC 127

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. This is User-Generated Content, the holy grail of social media. How do you define Impressions in social media?

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Social Media CPA CPM CPC 124

Social Media Strategies Summit

MARCH 3, 2023

The American University School of Public Affairs quickly realized their existing strategies wouldn’t cut it, so they developed an innovative social media campaign that delivered their highest-ever engagement rate. How can we collect the various campaign assets? Read on for their most valuable insights.

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Ignite Social Media

OCTOBER 6, 2017

Ever since Facebook changed the organic content algorithm in 2013 , paid media support has been an important part of social media strategies. There are two strategies for approaching paid media buying: directly from the platform or through third-party software companies. Trends in Paid Social Buying.

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Buy Social Media Strategy Software 107

Ignite Social Media

MARCH 18, 2024

million followers across major social platforms, Duke Men’s Basketball has the largest following of any college sports team – even bigger than Duke University itself. Their social media presence is truly in a league of its own. So how have they built such a commanding social media empire? With over 5.4

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Social Media Marketing Nielsen Resources 96

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. State of Paid Media Buying in 2020. 2020 was a unique year for social media marketing, but the state of social ad buying specifically had some interesting points we want to address. Expect to pay more in Q4.

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Advertising Social Media Tips B2B 187

Oktopost

APRIL 29, 2024

Social media channels provide organizations with a communication channel they can participate in directly. But being strategic about your brand’s activity on social media means not just figuring out when to post, what to post about, and how to get your team engaged. What is social intent data?

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Data Social Media ROI B2B 62

Mindjumpers

OCTOBER 3, 2012

This brilliant infographic by Symphony Teleca entitled “The Meaning of Like”, illustrates how mobile devices and real-time access to review sites and social networks impact consumers’ buying decisions and overall retail experience. Social networks influence buying behavior. Similar Posts: Social Media Gone Mobile.

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Buy Social Media Retail Foursquare 268

Social Media Strategies Summit

NOVEMBER 18, 2020

Social media ROI is a bane for most marketers. In fact, it is the biggest concern of 55% of marketers, according to a Sprout Social survey. Out of the 2000 marketers surveyed, most said they have no clue how to define, measure, or report social media ROI. Image via Sprout Social. Image via Sprout Social.

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ROI Social Media UGC Discount 246

Keyhole.co

DECEMBER 3, 2020

While marketing strategies can vary from industry to industry, there’s one thing they all have in common – social media marketing is always a good idea. It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns. Ready to dig in? – Edward Granger, NY-based Artist.

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Fashion Campaign Social Media Hashtag 105

The Realtime Report

APRIL 14, 2021

58% of Social Media Users Don’t Ever. Plan on Buying Influencer-Promoted Products. Many social media users actively avoid sponsored posts that seem inauthentic or uninformative. Most social media users (58%) in the U.S. Most social media users (58%) in the U.S.

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Buy Influencer Products Social Media 91

Keyhole.co

APRIL 25, 2023

While marketing strategies can vary from industry to industry, there’s one thing they all have in common – social media marketing is always a good idea. It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns, and fashion social media campaigns are always in vogue.

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Fashion Campaign Social Media Marketing 52

Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. Using social data to prepare your pitch. Inspiration for your social media marketing pitch. What’s the big idea?

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Campaign Social Media Marketing Metrics 127

Social Media Strategies Summit

APRIL 29, 2021

Content that engages an audience and compels them to act is at the heart of every successful marketing campaign. From informational content driving early-stage awareness to detailed content needed at the decision-making “buy” stage, content in many different forms is the infrastructure on which marketing and sales success is built.

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Journal Campaign Content Marketing 147

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. In this blog post, we’ll discuss two: social media and email. With that in mind, we’ll look at five ways to combine social media and email to maximize the impact of your digital marketing efforts.

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Campaign Social Media Marketing Metrics 52

The Realtime Report

DECEMBER 31, 2013

What were the best social media campaigns in 2013? Here are the top campaigns we published (based on traffic) this past year – and then one more for good luck. From funny to heartwarming, these brands crafted special messages around the holiday and used social media to engage consumers.

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Campaign Social Media Case Study Study 168

Sprout Social

JULY 25, 2023

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. That’s why leaders from more than 700 companies surveyed in the 2023 State of Social Media Report revealed that 85% of their business decisions were strongly informed by social data and insights.

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Analytics Report Social Media Google 140

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

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Platform Social Media Influencer Trends 271

Keyhole.co

DECEMBER 29, 2022

While marketing strategies can vary from industry to industry, there’s one thing they all have in common – social media marketing is always a good idea. It can be helpful to gather some inspiration for your industry before you start putting together your own campaigns, and fashion social media campaigns are always in vogue.

Fashion 52

Fashion Campaign Social Media Hashtag 52

Ignite Social Media

JULY 22, 2021

Running A/B tests is one of the most effective ways of optimizing your social media presence. The benefits of social media optimization run deep. From increasing your visibility to boosting engagement and improving your customer service, optimizing your social media presence can bring about rapid and consistent growth.

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Social Media Statistics How To Campaign 172

Ignite Social Media

NOVEMBER 9, 2016

Black Friday and its online bestie Cyber Monday are a great time of year for brands to implement a social campaign to support traditional marketing efforts. There’s a variety of ways for social media to complement your marketing plans for the holiday season; here’s a snapshot of some top approaches to consider for your brand.

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Campaign Social Media Retail Discount 156

Keyhole.co

JANUARY 18, 2024

This blog examines Stanley’s social media strategy and how it earns the brand record-breaking sales and profits. Analysis of Stanley’s social media accounts Today, loyalists swear by the Stanley Quenchers. Here are the total followers on Stanley’s main social media accounts. Instagram: 741.7K Twitter: 10.7K

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Influencer Social Media Strategy Marketing 59

Social Media Strategies Summit

JANUARY 2, 2020

With the increased spending and pressure to make the 4th quarter count, consumers are inundated with social campaigns, ads, special offers, and email messaging. At their worst, these campaigns often fall into the noise without having much of an impact. Here’s our round-up of the top 8 holiday campaigns for 2019. #1

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Campaign Retail Loyalty Marketing 134

Ignite Social Media

DECEMBER 14, 2022

A little late running your holiday campaign? Here are some tactics to consider to get the most out of social media marketing during this special time of year. Additionally, creating holiday-themed visuals can also spice up social media posts. Create a Social Media Countdown. Say no more! .

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Social Media Strategy Marketing Hashtag 161

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Ad campaigns.

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Social Media Management Cost Social Media Price 126

Sprout Social

MARCH 20, 2023

The fast growth of TikTok has influenced nearly every other social media platform to become short-form video platforms themselves. And this shift is putting pressure on social media practitioners to put on their movie director hats. Even social media giants had a learning curve when they shifted to short-form video.

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Buy Video How To Template 119

Convince & Convert

AUGUST 20, 2014

You can buy them. But puffed up social campaigns come at a pretty high price , especially when it comes to advertising and lead generation. But puffed up social campaigns come at a pretty high price , especially when it comes to advertising and lead generation. » Social Media Case Studies'

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Buy Social Media Case Study Study 161

Social Media Today

AUGUST 18, 2022

Connected TV has become a key consumption trend, which provides more opportunities for advertisers.

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Buy Campaign YouTube Tools 183

Social Media Strategies Summit

FEBRUARY 18, 2021

Social media is a fun and dynamic place where nothing remains constant. One day everyone is obsessed with a silly social media challenge and the next day everyone forgets about it and moves on to something else. In this post, you will learn about 9 of the biggest social media trends to watch out for in 2021.

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Sprout Social

DECEMBER 7, 2022

It’s the time of year where people buy planners, get gym memberships and write holiday letters recapping their year for friends and family. It’s also become a hot topic on social media. Spotify Wrapped comes in an easily shareable format with quick links to repost to your favorite social media platforms.

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Campaign Marketing Social Media Trends 102

agora pulse

SEPTEMBER 1, 2020

Here are the 10 best free social media marketing tools money can’t buy—because they’re free. Whether you’re part of a bootstrapped social media agency or a digital marketing department, you always have a budget. Just want to check stats for a specific campaign? So, why not give them a try?

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Social Media Tools CPC URL 210

Rebekah Radice

SEPTEMBER 13, 2016

Times change and so do social media tactics. The social media campaign that worked last year – heck, 6 months ago – may no longer elicit the same results. Or, you could design a customized social media campaign. 11 Steps to the Best Social Media Marketing Campaign.

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