Sprout Social

JANUARY 19, 2023

According to a Sprout survey of 300 marketers responsible for their brands social media strategy, 64% cite data, privacy and brand safety as concerns within the metaverse. How would the brand communicate and respond? Affordability also comes into play, for brands and users alike.

Brands 118

Brands Avatar How To Privacy 118

Pixlee

FEBRUARY 8, 2021

Social media helps us connect with friends, family, and even strangers from halfway around the world. However, social media can also breed negativity, which can affect people’s mental health. For some people, affirmation on social media in the form of likes and comments can affect self-esteem.

Social Media 97

Social Media UGC Marketing Communities 97

Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. If the comments are positive, then your brand has won some free publicity that will win you new customers.

Examples 59

Examples Brands Sentiment Reputation 59

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 148

Small Business Influencer Collaboration Marketing 148

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 147

Small Business Review Influencer Collaboration 147

Convince & Convert

FEBRUARY 22, 2017

For years, social media was primarily a text-based circumstance, and social media directors were often people with a background in writing. Our 2014 report on the employment histories of guests on my Social Pros podcast found more than 50% of that unscientific sample had degrees in PR/journalism/English).

Social Media 164

Social Media Skills UGC Sample 164

Pixlee

APRIL 8, 2019

Scroll through any social media feed and you’re likely to see at least one picture of someone’s pet. Whether your brand is selling products intended mainly for pets or not, attracting this potential audience to your company could unlock hidden revenue that your brand would otherwise miss. The secret is in the content.

Hotels 72

Hotels UGC Brands Travel 72

Sprout Social

FEBRUARY 23, 2022

How does Instagram shopping fit into your social media strategy ? It’s no secret that consumers rely on Instagram to browse new brands and hunt for products. Why Instagram shopping should be a top priority for ecommerce brands. Food for thought: social media for retail is all about having an omnichannel presence.

Instagram 130

Instagram How To UGC Real Estate 130

Sprout Social

OCTOBER 12, 2020

In order to reach the finish line, we have to guide our audiences from being unacquainted with our brand to awareness, and from awareness to consideration. In this article, I’ll discuss how marketers can create a social media content funnel to support three stages of the funnel: awareness, consideration and conversion.

Content 143

Content Metrics UGC Conversation 143

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Small Business 78

Small Business Review Influencer Collaboration 78

Sprout Social

JUNE 23, 2021

And of course, promoting these materials and how-tos is central to the brand’s social media strategy. For example, brands should make a conscious effort to share shout-outs and compliments from their customers. Speed up and step up your social customer care. You’re invited. ??. How: Register today ??

Strategy 126

Strategy Policies Resources Loyalty 126

Pixlee

SEPTEMBER 1, 2021

So, leverage the emotion and social proof behind your brand by locking in ratings and reviews before you’re unable to modify your website as thousands of shoppers browse online. Morphe showcases reviews alongside visual UGC in a scrolling, fast-loading gallery for customers to peruse. Optimize Your Online Store for Mobile Users.

UGC 52

UGC Widget Retail Discount 52

Pixlee

SEPTEMBER 1, 2021

So, leverage the emotion and social proof behind your brand by locking in ratings and reviews before you’re unable to modify your website as thousands of shoppers browse online. Morphe showcases reviews alongside visual UGC in a scrolling, fast-loading gallery for customers to peruse. Optimize Your Online Store for Mobile Users.

UGC 52

UGC Widget Retail Discount 52

Buffer Social

OCTOBER 11, 2023

Many social media platforms are rethinking the way they reward their top creators.    A blue tick or badge on social media used to mean you were someone to watch — whether that meant a creator with a growing following or a recognized public figure.

LinkedIn 116

LinkedIn Badge Communities How To 116

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. This is particularly important when managing branded client materials.

Social Media 155

Social Media Policies Consultant Social CRM 155

Oktopost

MARCH 22, 2022

For a moment, let’s put on our customer hats and consider brands that have gone the extra mile for you. How can you leverage your happy customers and turn them into brand ambassadors? How to Turn Customers into Brand Advocates. There are clear benefits to investing in customer advocacy marketing for B2B brands: #1.

Marketing 88

Marketing Loyalty Case Study Cost 88

Buffer Social

JULY 16, 2018

In our latest episode of The Science of Social Media , we’re exploring tons of detailed tips, strategies, and best-practices for how businesses can sell on Instagram like the pros. Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. Let’s dive in!

Instagram 75

Instagram Strategy Tips How To 75

agora pulse

DECEMBER 26, 2019

Hashtags help businesses expand their reach, build their brand, and establish a community when used properly. Use hashtags to put your content in front of people searching for keywords associated with your brand or industry. Smaller brands, in particular, can take advantage of the power of the hashtag to reach more of their audience.

Hashtag 91

Hashtag Tips Instagram Trends 91

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Social Media Engagement.

Social Media 40

Social Media How To Directory UGC 40

Hootsuite

MARCH 2, 2023

In today’s digital age, it’s crucial for marketers to take steps to protect their brand safety online. Social media does a great job of building brands and connecting businesses with their customers. But it also comes with the risk of associating a brand with content that can harm its reputation.

Social Media 97

Social Media Brands HootSuite Policies 97

Keyhole.co

MAY 11, 2023

Instagram has emerged as one of the most powerful social media platforms for businesses of all sizes. Instagram has become a go-to platform for brands looking to reach a wider audience, build their brand, and drive sales. This goes a long way in increasing brand loyalty and customer engagement.

Instagram 52

Instagram Strategy Marketing Hashtag 52

Hootsuite

MAY 16, 2023

Jeff Bezos is credited with saying “Your brand is what people say about you when you’re not in the room.” In the age of social media visibility and virality, what people say about you can speed its way to millions of people. And that’s why social media reputation management is so important. The stakes are high.

Reputation 108

Reputation Social Media HootSuite Sentiment 108

Hootsuite

APRIL 6, 2023

As a marketer working in financial services, you know that navigating bank social media accounts can be tricky. Whether you’re looking for new ways to engage customers on Instagram, build brand awareness on TikTok, or just trying to figure out what tactic will work best on Twitter, these seven tips will help you get started.

Banking 105

Banking Social Media Tips HootSuite 105

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. Because, yeah, we do give a darn about our brand reputation. But in 2023, social media gives brands a unique opportunity to manage their reputations on the front lines. What is brand reputation? And you should too.

Reputation 106

Reputation Strategy Brands HootSuite 106

Pixlee

APRIL 19, 2021

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal. Importance of Social Media for Promotion. Social media has become a fixture of the digital age. Social media is incredibly engagement-friendly.

Social Media 58

Social Media UGC Hashtag Privacy 58

Hootsuite

APRIL 21, 2022

billion active users , Facebook is the most visited social media site worldwide. And while the social network is known for encouraging interactions between family and friends, people (especially Generation Z) are increasingly using Facebook to interact with brands and make purchases. With around 2.9 hours each month.

Strategy 100

Strategy Brands Facebook How To 100

Later

AUGUST 21, 2020

More than ever before, people expect the brands they support to have a clear stance on social causes. . As consumers, our purchasing decisions are influenced beyond the product spec — we want to see and hear how brands are supporting the causes and missions we care most about. . And that’s not all.

Instagram 63

Instagram Brands How To UGC 63

Sprout Social

JUNE 12, 2023

Customer experience (CX) is all about how your customers perceive their interactions with your brand. Now, enter social media — your secret weapon. This helps create loyal customers who not only repeatedly choose your products but also rave about your brand to their friends and family. And that’s not all.

Strategy 134

Strategy How To Metrics Loyalty 134

Hootsuite

DECEMBER 6, 2021

The prospect of winning something draws users in and gives them a chance to familiarize themselves with your brand. Giveaways, by nature, give your audience a chance to interact with your brand and your content. Contests and giveaways can allow authentic user engagement, bringing your audience closer to your page, brand, and ethos.

Instagram 145

Instagram How To Hashtag HootSuite 145

Direct Marketing Observations

MARCH 12, 2010

That’s all good, but I have more important things for you at the moment, and that’s a list of valuable social media links, posts and sites that will help you do what you do, better. 3) I came across this post of 35 Great Social Media Infographics and I like it for 2 reasons. I was taught well. Kinda fun.

Sites 182

Sites Social CRM Social Media Proposal 182

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. The article has examples of how social media worked too. In it, he offers some thought-provoking insights into what must be understood before going into social media marketing.

Marketing 265

Marketing SEO Journal Engineering 265

agora pulse

FEBRUARY 2, 2021

Check out these tips for how you can make the absolute most out of the popular social media channel. . When Instagram first launched in 2010, I was a social media manager for a finance brand. It’s one of the top channels we use at my agency Contentworks for brand building, and competition is fierce.

Instagram 144

Instagram Strategy Guidelines How To 144

Hootsuite

SEPTEMBER 8, 2020

Every brand, publication, and website needs a good style guide. And every good social marketer needs a great social media style guide. Let’s look at why you need clearly defined social media brand guidelines, along with some great style guide examples for you to model. Fortunately, so is Hootsuite.

Template 145

Template Templates Social Media Guidelines 145

Techipedia: Tamar Weinberg

MARCH 17, 2010

Look at Boring Stats — and Make Them Interesting This has a little to do with the Social Media platforms, but mostly with analytics. He also gave a simple example of how to measure Social Media ROI: What you really want to know when measuring Social Media ROI is how much money each incoming warm lead is worth.

Communities 237

Communities Twitter Web 2.0 ROI 237

Keyhole.co

MARCH 18, 2024

Today, Nestlé has a strong presence in real-world food shelves and digital spaces, particularly on social media platforms. The brand enjoys an abundance of online followers and accordingly keeps audiences entertained and informed with regular updates. Let’s dive into Nestlé’s social media strategy and why it works so well.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Hootsuite

AUGUST 14, 2023

Check out our webinar on the DOs and DONTs of ChatgGPT for social media. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. ChatGPT prompts for content creation Don’t let content creation bottleneck your brand. New to ChatGPT?

Products 92

Products Real Estate Tourism Fashion 92

Later

NOVEMBER 28, 2019

As a brand, there’s a lot to learn from the high-flying celebrities on Instagram and how their social strategy is paying off. The video, which has been watched over 38 million times, showed the egg cracking due to “the pressure of social media,” and encouraged viewers to talk to someone if they were struggling too. .

Review 70

Review Instagram Meme Trends 70