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How To Organize A Brand Hackathon (And Why) – Interview With Betabrand’s Chris Lindland

The Realtime Report

This led to a series of email exchanges with Betabrand founder and CEO Chris Lindland, who pointed me to a number of other campaigns the brand has done–some of which were created at a series of hackathons that Betabrand hosted this year. Asking your customers and fans to hack your brand is about as social as a social business can get.

Brands 192
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The 4 Best Ecommerce Platforms for Selling in 2023

Hootsuite

If you have a brick-and-mortar location, you’ll want to make sure your ecommerce store is cohesively branded and gives the consumer an experience consistent with your physical store. Typically, these platforms are hosted solutions instead of open-source. Do you have a brick-and-mortar location?

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Social Media On The Farm: Crisis Management, Market Research, Education And APIs

The Realtime Report

A group called Open Food is collaborating on an open source API to share data about food. As more farmers discover the benefits of actively using social media, will we start seeing more brands use social media, like John Deere did earlier this year , to reach out to them?

API 178
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How to craft an effective AI use policy for marketing

Sprout Social

Brands actively adopting AI tools are likely going to have a greater advantage over those who are hesitant. Given this steep upward trajectory in AI adoption, it is equally necessary to address the risks brands face when there are no clear internal AI use guidelines set.

Policies 109
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India's Buzziest Media Brand

The Marketing Blog

11 am India’s Buzziest Media Brand Jump to Comments Times of India has been given the ‘Buzzy 10 Award’ for catering to the consumer in a complete 360 degree way. Home About In the Media Cab Drivers as Word-of-Mouth Marketers? Google Spreadsheets Update: Blessing in Disguise for Marketers… February 15, 2008.3:11

Web 2.0 100
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Battling burnout as a social media manager

Sprout Social

a leading technology company that provides enterprise open source solutions. When the world can see anything your brand posts, the pressure is on to craft the perfect message and not make a misstep. . In the 2019 Sprout Social Index , we found that about 56% of consumers would unfollow a brand due to poor customer service.

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Marketing, Social Media & Branding Blogs in India

The Marketing Blog

37 am Marketing, Social Media & Branding Blogs in India Jump to Comments What XML feed of some of the best Social-media, Marketing and Branding blogs in India Why Thoughts inspired by Age of Conversation’s Douglas Karr. Primarily, there was a need for an XML/OPML file for india focussed blogs. The list has just begun.