Social Media Strategies Summit

SEPTEMBER 14, 2021

One of the most challenging tasks is to define our brand voice and tone. After all, everyone wants to be relatable and engaging on social media. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. Brand Voice Must Evolve with Your Audience.

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Brands Meme Research Social Media 286

Later

MAY 24, 2020

In this blog post, we’re sharing some of the best free resources and mental health tips for social media managers so you can protect your mental health and take care of your wellbeing: Social Media and Mental Health During COVID-19. There’s no denying that social media managers have an “always-on” attitude.

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Social Media Management Social Media Tips Instagram 98

Sprout Social

AUGUST 16, 2023

Coupled with the unpredictable nature of social media and the looming economic downturn , many weary financial services executives see social media as a threat. But refraining from social media altogether only creates more room for crises to snowball and brand health to plummet.

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Social Media Banking Brands Sentiment 74

Later

OCTOBER 9, 2018

Social media managers, entrepreneurs, and influencers have a unique set of mental health challenges because they spend their days in the trenches of the internet. Self-care is an important part of mental health, and sometimes that means taking a break from social media, our phones, and technology.

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Social Media Strategies Summit

APRIL 21, 2023

With that in mind, we gathered a panel of leading social media marketers to discuss everything you need to know about jumping on trends, including real-world examples of brands that got it right (and wrong). Trends mean different things to different brands. Consumers crave authenticity.

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Conversation Brands Authentication Trends 130

Hootsuite

NOVEMBER 7, 2023

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What is social listening?

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Brand Monitoring Tools HootSuite Brands 98

Unmetric

MAY 31, 2019

The world yesterday realized that meme culture is well and truly alive in South India, for all of a sudden, social users everywhere were praying for a fictional South Asian character. A user on a Facebook memes page asked a harmless question about hammers, leading to a Tamil user making a reference to Nesamani. Who is Nesamani?

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Meme Insurance Brands Construction 103

Hootsuite

MARCH 1, 2024

So it’s no wonder that brands, organizations, and individuals quickly started looking for a way to schedule Threads instead of wearing their thumbs out posting on-the-fly. In fact, as a Meta Business Partner, Hootsuite is one of the first social media management apps to offer this functionality — and it’s super easy to use.

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Instagram HootSuite How To Social Media Management 107

Hootsuite

NOVEMBER 28, 2022

That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. For entertainment via memes, humor subreddits, or to discuss TV or movies. For example, instead of saying “the memes subreddit,” I’d say “r slash memes.”. Social listening.

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Sprout Social

NOVEMBER 28, 2022

Chicago brand Lost Girls Vintage created a countdown to promote their holiday dress shop—especially enticing for a company with exclusive, limited vintage stock where you have to shop fast. This also goes for sharing news about your company from other websites and media outlets. People want to see the faces behind a brand.

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Instagram Engagement Brands Avatar 126

Unmetric

JULY 29, 2019

Piggybacking on viral content that’s trending on social media has proven to be engaging for brands in the past , and once again, social media managers didn’t let another great opportunity pass them by. See the latest Rahul Bose Moment Posts by brands. Unmetric Analyze. TastiestPizzasAt99.

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Buffer Social

JANUARY 22, 2024

So, in this article, join me in exploring five themes for social media in 2024 through the lens of industry experts, unraveling their predictions and the reasons behind them. A new frontier for influencers and brands on LinkedIn LinkedIn hasn’t been the place to go “just to get a job” in a long time.

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Social Media Authentication LinkedIn B2B 101

Later

AUGUST 6, 2020

The feature can be used by brands, creators, influencers, and social media managers to spotlight positive comments, combat misinformation, answer FAQs, and more. They love your brand for a reason and if they’re happy to share, give them the spotlight! Were they donating to a social cause?

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Comments Brands FAQ Instagram 93

agora pulse

JUNE 5, 2020

If you manage brands on Instagram, it’s essential to monitor engagement metrics. Naturally, as a social media manager, you want to make sure your efforts help meet stakeholders’ social media goals. Brand relevance. Social proof. How to track engagement with a social media dashboard.

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Sprout Social

SEPTEMBER 23, 2021

Even major brands are taking note. 3 social-first fashion trends that made waves in 2021. 3 trend forecasting tips for retail brands. Keeping an eye out for relevant social media trends that align with your brand is a full-time job (or department) in itself, but we know a lot of brands aren’t there yet.

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Retail Trends Social Media Fashion 126

Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. It creates more opportunities to: Expand brand awareness. Social provides a view of culture at large.

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Campaign Social Media Social Media Management Team 141

Sprout Social

AUGUST 7, 2023

The launch of a new social network is typically met with equal doses of curiosity and concern. Brands and the social media managers that run them took to the platform with enthusiasm. However, social media managers can rest assured that we’ve shared the demand we’re already seeing among our customers.

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API Social Media Management Platform Instagram 92

Hootsuite

OCTOBER 25, 2021

There are many reasons to use social media to promote your business. But the tl;dr of all of them is: people are on social media. Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior.

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agora pulse

DECEMBER 9, 2020

Although the absolute perfect time to share content doesn’t exist, with some research and testing, you can find the best times for your brand to post on social media. For social media managers, publishing content that fails to generate likes, shares, or clicks is a worst-case scenario.

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Social Media Social Media Management Instagram Patterns 176

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. They don’t want to be sold to.

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Social Media Meme Advertising Strategy 220

Pixlee

SEPTEMBER 9, 2019

Brands have been jumping in on relevant events for years, but it’s easier now more than ever for them to jump in on other trends that may not be completely relevant to their organization’s offering. Trendjacking is the practice of jumping in on trending topics, hashtags, events, or memes. Jumping in on the Trendjacking Train.

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Brands Meme Trends UGC 55

Ignite Social Media

JANUARY 27, 2021

In a time of continuous ups-and-downs globally, it is more important than ever to pay attention to what your brand is posting on social. Below we outline some best practices when it comes to going dark on social media. . When to Go Dark on Social Media. When to Resume Social Media Activities.

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Sprout Social

JANUARY 14, 2021

In actuality, when executives only solicit ideas from their peers, it holds brands back from reaching their true potential. The problem for many brands, however, is their own hierarchy gets in the way of bringing those creative ideas to life. — sheeta verma (@sheetaverma) November 30, 2020. Hear me out….

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Hootsuite

JANUARY 22, 2020

Many small businesses don’t have the time or the wherewithal to manage social media accounts—let alone the budget to hire a dedicated social media manager. But that doesn’t make social media management any less important. How are people talking about your brand?

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Social Media HootSuite Template Templates 145

Sprout Social

APRIL 16, 2020

Few people experience the same level of verbal abuse that social media managers see on the regular. Social media managers find themselves on the receiving end of everything from customer complaints to racist and sexist comments to straight-up death threats. Acknowledge the good and the bad. Support them.

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Social Media Social Media Management Exercises Policies 145

Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

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agora pulse

FEBRUARY 11, 2020

Reels allows users to create engaging, fun, and short videos using a catalog of music and user-generated Reels media on Instagram. . In this post, we’re going to go over everything you need to know about Reels, including what they are, whether they really matter for your brand, and how to use them. Let’s dive right in! .

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Instagram Meme Upcoming Authentication 146

Sprout Social

DECEMBER 19, 2019

Social media is always changing and evolving, whether it’s social media demographics , the latest trends and memes or new algorithm updates. Not only that, but the platform has also allowed for landscape video content , making it even easier to share existing video content your brand has already created.

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Trends Instagram Meme Authentication 93

Sprout Social

MARCH 12, 2020

Social media monitoring means so much more than just keeping an eye on your brand’s mentions. It’s an immediately reactive strategy and enables you to hear all kinds of talk about your brand: reviews, product questions and even service complaints. Why brands need a social media monitoring strategy.

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Data Skills Meme Social Media Management 101

Buffer Social

AUGUST 10, 2020

It’s difficult to find something that does it all, ” explains Tim Urch, Social Media Manager at Huel. Tim Urch, Social Media Manager at Huel But working with Buffer has enabled Huel to connect with its audience — and grow its presence — across platforms. But there’s a balance that Urch aims for. “

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Social Media Instagram Social Media Management Team 96

Sprout Social

FEBRUARY 16, 2023

“I don’t think of social as exclusively a brand or marketing activity,” says Dietrich. A strategic, social-first brand presence can serve as an entry point into the valuable conversations that are moving the needle for your brand. On social, the same tactics can only yield the same results for so long.

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agora pulse

JANUARY 14, 2020

Now, it’s a huge place of opportunity for social media marketers and managers. A lot of social media managers and marketers don’t know what to do with TikTok. TikTok is for sharing fun, meme-related videos. How Can Brands Use TikTok? No, TikTok isn’t just for teens anymore.

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UGC Hashtag How To Meme 139

Mindjumpers

JANUARY 12, 2011

Here, we will go through the winners of this year’s Awards Gala: Best Social Media Management Tool: HootSuite. Most Creative Social Media Campaign: Stand Up For WWE. Best Social Media Customer Service sponsored by BlackBerry : Eurail.com. Best Internet Meme sponsored by Dynadot : Bed Intruder.

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API Technorati Foursquare iPad 212

Oktopost

JUNE 30, 2021

Though it’s still the most widely-used social network in the world , B2B marketers don’t always see it as a viable platform for generating leads. It’s easy to dismiss Facebook as a place for sharing memes and getting into arguments with your least favorite uncle when LinkedIn is right there, ready to get down to business.

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B2B Facebook How To Campaign 118

Hootsuite

MARCH 11, 2020

LinkedIn is the biggest social platform that caters directly to business professionals. It doesn’t matter if you’re looking to share great content for your brand, looking for talent, or reaching a new audience—it’s a powerful platform. In fact, 45% of LinkedIn users are in upper management. LinkedIn general demographics.

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LinkedIn Social Media Marketing HootSuite 138

Sprout Social

OCTOBER 25, 2021

It’s easy to assume that flashy brand campaigns, celebrity musings and of-the-moment memes wear the crown on social media. There is no dedicated social media manager behind Orkney’s online presence—existing library and archival staff have shaped the strategy since day one, which contributes to its charm.

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Library Team Social Media Feed 123

Ignite Social Media

NOVEMBER 5, 2020

Now, people are using social media to educate themselves about what’s happening in the news, find information about local establishments, keep themselves connected to friends and family, and more. The need for brands to have an active and engaging social media presence is essential now more than ever. Purge often.

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Social Media Tips Curation Feed 171