Keyhole.co

FEBRUARY 3, 2024

If you were to visualize it, it might look something like the market share graphic below: ( Image Source ) Why is measuring share of voice important? Social media reach : An indication of how your content is being viewed by a large public (e.g., So, always check the conversations surrounding your brand. How to do that, you ask?

Social Media 59

Social Media How To Metrics Sentiment 59

Keyhole.co

MARCH 9, 2023

Here’s a full roundup of the top social listening tools for marketers and agencies, updated for 2020: 1. Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. HubSpot HubSpot is an all-in-one stack of marketing, sales, and service tools.

Tools 84

Tools Sentiment Hubspot Price 84

Oktopost

MARCH 7, 2022

There is no shortage of imperative marketing tactics that if you don’t do right now, your B2B organization will crash and burn. As marketers, we know the MarTech space is crowded. We also know the world of social listening is one that can make or break our brand’s reputation. Social Monitoring: What’s the Difference?

B2B 155

B2B Sentiment Analysis Reputation 155

Keyhole.co

DECEMBER 15, 2023

Mentionlytics makes use of advanced AI for social listening and brand monitoring. From start-ups to small businesses and large enterprises to public figures, Mentionlytics can help manage a brand’s reputation and social media. This platform works for almost anyone seeking to establish an online presence.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

JUNE 15, 2020

However, the impact of GDPR on digital marketing is ongoing and businesses in the EU aren’t the only ones affected. Marketers should take the time to understand the implications of GDPR, privacy laws and what it all means when it comes to social media. How does GDPR affect marketing on social media? Good question!

Social Media 131

Social Media Privacy Marketing Policies 131

Keyhole.co

JANUARY 17, 2024

Social listening provides insights into how your brand compares with competitors, identifies growth market trends , and uncovers opportunities to differentiate and improve. You can refine your marketing strategies by evaluating the success and impact of ongoing campaigns. Tools used in social listening 1.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Keyhole.co

MAY 31, 2023

You want to see how you’re doing on social media compared to other clothing brands that target the same audience. So, look at your competitors’ social media profiles and compare things like the number of followers, the engagement rate (likes, comments, shares), and the type of content they’re posting.

Social Media 52

Social Media Strategy How To Analysis 52

Keyhole.co

OCTOBER 13, 2023

The modern labor market and recruiting system are changing very fast. Also, this type of recruiting includes employer branding and influencer marketing. Variety of content A wide variety of content can be created for social media. When choosing a new job, the reputation of a company is often crucial for candidates.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Oktopost

DECEMBER 22, 2019

In an interpersonal scenario, active listening means you’re really trying to understand the person speaking to you, and it’s no different when we’re talking about social media marketing. Keeping an eye out for mentions and Google Alerts and the like is just social media monitoring, and you can miss out on a lot of nuance and context.

Tools 116

Tools B2B Sentiment Notification 116

Oktopost

NOVEMBER 16, 2023

Discover what interests them, the content they enjoy seeing, their pain points and frustrations. Ultimately, brands can leverage social data to optimize marketing strategies, manage reputation, foster better customer relationships, and sustain profitable growth. If not, it could be time to change your content pillars.

Analysis 71

Analysis Data Sentiment Metrics 71

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

Reputation 108

Reputation Strategy Brands HootSuite 108

Keyhole.co

MAY 16, 2023

Media monitoring is beneficial for individuals and big brands alike because it allows them to track and analyze mentions of their brand, competitors, and industry keywords across various media channels, including social media, news outlets, blogs, and forums. This way, you can optimize your brand profile and content better.

Tools 52

Tools Sentiment Analysis Metrics 52

Hootsuite

MAY 16, 2023

And that’s why social media reputation management is so important. Reputation management isn’t about controlling the narrative. It’s about listening to what customers say, learning from their feedback, and responding in a way that builds trust in your brand. What is social media reputation management? The stakes are high.

Reputation 109

Reputation Social Media HootSuite Sentiment 109

Keyhole.co

DECEMBER 13, 2023

Managing your brand’s online presence and reach can be a challenging task. Social media marketing keeps evolving with each new social app. The brands that get it right do so by leveraging social monitoring and listening. Mention is a good example of a platform helping brands track and post to social media apps.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Josh S Peters

JANUARY 9, 2013

The content created for branding and awareness is often what gets shared more since they are typically more engaging and designed to be interesting and shareable on social networks which can give them a bump in the search results. Protect Brand Reputation. That is when you enter the land of hippies and gurus.

Social Media 188

Social Media Reputation SEO Engineering 188

Firebelly

SEPTEMBER 2, 2010

Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17.

Social Media 190

Social Media Paid Search Reputation SMS 190

Hootsuite

JUNE 22, 2020

Caring for your brand means embracing the art and science of brand monitoring. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. What is brand monitoring? Brand monitoring vs. social media monitoring.

Brand Monitoring 142

Brand Monitoring Tools Brands HootSuite 142

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials 12 Reasons Your Business Needs a Social Media Marketing Program YESTERDAY 1. This will attract the attention of new customers interested in your industry and increase your reputation as an expert in your field.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Firebelly

AUGUST 18, 2010

Learn how to make data-driven decisions about content by using Insights, launch "legal" contests and promotions via the Wildfire application, and create an engaging landing tab for your Page with Static FBML. Saturday, August 21 11:30 AM Online Reputation Management Duncan Alney Your reputation online can make or break you.

Paid Search 135

Paid Search Reputation SMS Conference 135

Keyhole.co

OCTOBER 10, 2023

Consequently, you’ll have a more accurate analysis of the mood and content of the data you’re reviewing. Aspect-based sentiment analysis Aspect-based sentiment analysis is an advanced technique that generates more precise results by drilling down into the sentiments surrounding specific features of your brand, product, or service.

Sentiment 52

Sentiment Analysis Brands How To 52

Hootsuite

JULY 17, 2023

Your brand reputation can make or break you. Which is why online reputation monitoring tools are an essential component of any social media manager’s software setup. Think of it like modern, ethical eavesdropping: online reputation monitoring tools allow you to be a savvy social media super-spy.

Reputation 72

Reputation Tools HootSuite Sentiment 72

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. Table of contents What is crisis management?

Press Release 91

Press Release Banking Reputation Marketing 91

Keyhole.co

MAY 12, 2023

But that in no way means ruling out reputation management from your to-do list. You can use several ingenious online reputation management tools to save yourself from wildfire. In case you are curious to know what these online reputation management tools exactly do, continue with your tread. What is online reputation management?

Reputation 52

Reputation Tools Sentiment Review 52

Razor Social

SEPTEMBER 27, 2017

Are you proactively building and managing your reputation? In this article, we share some actionable tips on how to track and manage your reputation online. The key to effective online reputation management is acknowledging the mentions of your brand so you can minimize the negative comments and amplify the positive ones.

Reputation 111

Reputation How To Review Social Media 111

Firebelly

NOVEMBER 19, 2009

As a college-educated journalist who has taken intense communications law classes, I know the designer will have to prove a few things to win her case, including that Love’s statements are, in fact, false and that they caused damage to her reputation and/or business. Hit me with them! This prevents automated programs from posting comments.

Paid Search 100

Paid Search SMS Syndication YouTube 100

Firebelly

OCTOBER 22, 2009

Digitalia | Indianapolis Social Media Marketing « social media marketing might be for you (and it might not) | Main | Five Reasons Why I Love Wordpress » October 22, 2009 You can’t fight the power of video. Many of the videos, especiallyon Youtube , aren’t marketing a product or brand;they’re just for fun.

comScore 100

comScore Video Apple iPhone 100

Keyhole.co

JULY 20, 2023

Most of the social media monitoring tools out there come with a pricey tag, making it seem like a luxury. Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Its sentiment analysis helps gauge the sentiment associated with brand mentions.

Industry 52

Industry News Google Brands 52

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it? Management of brand reputation Your brand’s most valuable asset is its reputation.

Social Media 52

Social Media Sentiment Reputation Analysis 52

The Way of the Web

MARCH 3, 2012

As much as I can have respect for the people who get caught up in debates about what PR, Social Media Marketing, Content Marketing, Transmedia, SEO, etc all should mean exactly, the simple fact is that noone cares. I market my own projects. I market other people’s projects. I host my own websites.

Project 40

Project SEO Reputation Training 40

Sprout Social

FEBRUARY 29, 2024

When marketing your brand on TikTok, you want to maximize your potential reach and overall performance. The best way to do this is through keeping a close eye on your TikTok analytics —monitoring your most popular videos, analyzing your audience demographics and using your findings to adapt your strategy. Pricing: Free to use.

Analytics 97

Analytics Tools Strategy Price 97

Webbiquity SMM

APRIL 12, 2022

On the other hand, if your social media reputation is damaged, consumers may feel they have a social and ethical responsibility to avoid your brand. That will help protect your brand image and preserve your corporate reputation. Failing to comply with copyright laws will tarnish your reputation.

Social Media 189

Social Media Policies How To Guidelines 189

Keyhole.co

AUGUST 24, 2021

Content curation means more than rummaging through the internet for what to post on a slow day. This guide will cover the basics of content curation as well as the benefits it can bring (spoiler alert: a lot). What does curated content mean? How much content should you curate? How much content should you curate?

Curation 64

Curation Content Collaboration Trends 64

Keyhole.co

OCTOBER 31, 2023

To leverage this appeal, businesses have also flocked to the platform for social media marketing. Let’s find out — Historical analysis By accessing your old tweets, marketers can run historical analyses and identify past trends and patterns that drove engagement. What benefits will you get for conducting this seemingly complex process?

Data 52

Data Twitter How To Reputation 52

Keyhole.co

APRIL 20, 2023

Every day, there is new content coming your way. Although news sounds vague, for marketers, it is a specific approach to leverage when they want to promote or publicize a product, an event, or their business in general. With this, many marketers believe in the power of news, leading them to coin the term newsjacking.

Aggregator 52

Aggregator News Trends Social Media 52

Keyhole.co

JUNE 21, 2023

Knowing your industry, brand reputation, and competitors is vital to your continued success. It can’t as of now monitor social media mentions, which is a huge part of gauging public conversation around your industry or brand. So typing: “Tulsa OK Real Estate Market” will get results for that exact term as written.

Real Estate 52

Real Estate Google How To Brand Monitoring 52

Keyhole.co

MARCH 4, 2024

These targets allow every organization member to understand exactly what its marketing tactics aim to accomplish. For example, increasing brand awareness is among the top priorities for social media marketers. While most people can grasp the concept of brand awareness, what does it actually mean in terms of goals?

Examples 52

Examples Social Media How To GPS 52

Keyhole.co

MAY 24, 2023

At the same time, 56% of executives keep an eye on their potential competitors and make plans to conquer new markets in the following three years. These power stats reveal how crucial competitor analysis is as a part of rudimentary marketing. Identify market gaps Discover gaps in the market that your brand can fill.

Analysis 52

Analysis Types Tools Price 52