Josh S Peters

JANUARY 9, 2013

Protect Brand Reputation. Over the years we have seen countless examples of how social media can make or break the reputation of a brand. Build Community. That is when you enter the land of hippies and gurus. Enhance Public Relations. Any PR effort you’re putting forth can be enhanced by social media.

Social Media 188

Social Media Reputation SEO Engineering 188

Keyhole.co

JUNE 19, 2023

This allows them to enhance brand awareness, stimulate engagement, and foster a sense of community around the brand. It is a type of content form, including videos, photos, reviews, blogs, and social media posts that users create and features a brand or a product. And the most prominent of all is UGC.

Social Media 52

Social Media UGC Content Loyalty 52

Firebelly

SEPTEMBER 2, 2010

In today’s competitive environment, it takes a fierce marketing strategy to position your company and communities ahead of the competition; and this session will equip you to make-over your existing marketing plan into a Super Model of success.

Social Media 190

Social Media Paid Search Reputation SMS 190

Firebelly

FEBRUARY 25, 2010

Hart - builders, developers and managers of distinctive apartments communities in the Indianapolis area, Bloomington, IN and Dayton, OH - launch the Show The Love sweepstakes for both their residents and non-residents alike. Hart Apartment Communities Facebook Page. Hart has truly embraced social marketing. Hart in 2010.

Facebook 103

Facebook Paid Search SMS Syndication 103

Firebelly

JUNE 10, 2010

  The article, Appealing to Community , focused on how not-for-profits are reaching out to younger donors with social media while keeping older supporters in the fold. 

Social Media 156

Social Media Paid Search SMS Syndication 156

Firebelly

AUGUST 18, 2010

You can find Firebelly speaking at the following sessions. Saturday, August 21 10:15 AM Facebook for Business Chad Richards Develop a strategy and establish success metrics for your business Facebook Page.

Paid Search 135

Paid Search Reputation SMS Conference 135

Saying It Social

JUNE 3, 2010

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. It’s important to claim your brand name across all the major social media platforms.

Social Media 159

Social Media NoFollow Marketing Social Bookmarking 159

Firebelly

JUNE 24, 2010

Before jumping in to a starting a social community, start off with a good alternative like Facebook Pages. You can bring together all of the fans of your brandusing an account that they already have, and it offers a lot of great features that can easily rival other communities. Each could do wonders for any brand.

Social Networking 121

Social Networking MySpace Paid Search SMS 121

Firebelly

FEBRUARY 2, 2010

Instead of spending $15 million (like they did for Super Bowl spots in 2009) the company shifted ad dollars to an online marketing effort called Project Refresh that will award more than $20 million in grants to "those presenting the best ideas to improve the communities we call home and, perhaps, transform the society we call America."

Social Media 100

Social Media Paid Search URL SMS 100

Firebelly

JULY 22, 2010

link] Through the experience of engaging my community online, I found MyCar Doc, a local gig that all of my friends use for their auto repair solution. In my instance the company's policy, which is special to Firestone and not to the industry as a whole, stood in the way. Sadly, Firestone won't change, but I will.

Social Media 188

Social Media Paid Search SMS Syndication 188

Firebelly

NOVEMBER 12, 2009

twitterrhea: the act of sending too many Twitter messages Next time you hear a Twitterer use a Twitter termincorrectly, hand them this list to aid in the twiteracy (Twitter literacy) ofthe tweeple in the growing twitosphere.   If we’re all on the same page, it reduces the risk of getting lost inTwitlation.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Firebelly

MAY 21, 2010

Falling in love with just one social media community can be very limiting to your strategy and the type of engagement you are looking to implement. A lot of times, just because you love a particular platform or community and feel comfortable there, doesn’t mean that your customers or audience is there.

Social Media 101

Social Media Facebook Mobile Newsletter 101

Firebelly

MARCH 5, 2010

As it escalates, however, it unlocks opportunities that are commensurate with the community’s assessment of its value. In the same regard, the community will not support or reward lackluster, opportunistic, also-ran, or hollow engagement in the long term.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Firebelly

FEBRUARY 26, 2010

And to ensure they’re made to feel a strong part of your online community. The secret is to create a fan page with the right blend of ingredients that resonates most with your ideal fans.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Firebelly

MARCH 16, 2010

March 17th Are You Ready For The Social Revolution?

Upcoming 100

Upcoming Engagement Marketing Paid Search 100

Hootsuite

JUNE 29, 2023

Thinking ahead about how to respond when a troll or PR nightmare comes along will help your brand appear as level-headed as possible if trouble starts brewing. Ask your community questions and shout-out major contributors. Of course, not all brand-building happens online. An engaged community leads to better sales outcomes.

Reputation 106

Reputation Strategy Brands HootSuite 106

Firebelly

JANUARY 13, 2010

@Doug: I agree that Facebook has lifted Twitter's "@" concept (although the @ is not actually displayed), but the RTs and #s are creations of the Twitter community. Those have not been developed or adopted by the FB community. To sum it up, I guess I think "When in Rome."

Syndication 101

Syndication MySpace Paid Search Social Media 101

Keyhole.co

JUNE 30, 2021

The solution is to change the format – for example, if you have a text post, you can make infographics out of it or a video explainer or something else. You can use Lumen5 to turn texts into videos, for example – it’s really easy to do. For example, you want to test the virality of two different videos.

Data 108

Data Social Media Strategy CPC 108

Webbiquity SMM

SEPTEMBER 12, 2011

19 Social Media Best Practices [VIDEO] by Social Media Explorer. Mark Smiciklas presents his “infographic inspired list of 19 social media best practices&# in this entertaining and creative four-minute video. Social Media and Online Video. percent of viewers discovered videos by going to a video site (i.e.,

Social Media 257

Social Media Trendrr SM2 Alterian 257

Keyhole.co

DECEMBER 5, 2022

You’ll notice how posting videos works way better than mere pictures. This is because videos are more informative, which their audience needs to drive purchase decisions. Do they actively engage with their online community? Is it being used by the community too? Use a brand monitoring tool to stay updated.

Analysis 52

Analysis Social Media How To Sentiment 52

Webbiquity SMM

APRIL 12, 2022

Use hashtag monitoring tools to search for tags such as #cancel*brandname* or #boycott*brandname*. Check what blogs and articles are saying about your brand. A brand monitoring tool like BrandMentions digs into every corner of the Internet for mentions your brand.

Social Media 189

Social Media Policies How To Guidelines 189

Keyhole.co

MARCH 1, 2023

The solution here is to change the format – for example, if you have a text post, you can make infographics out of it or explainer videos. Tools such as Lumen5 convert text into videos, and it’s really easy to do. For example… They’ve engaged with your ads or community before.

Data 52

Data Social Media Strategy CPC 52

Sprout Social

DECEMBER 20, 2023

And if YouTube is your focus, BuzzSumo’s video marketing feature helps analyze and optimize your videos, surface popular video content by topic, ID gaps on competitor channels and more. With a focus on Instagram, X and the web, this tool helps you uncover influencers and creators who post about topics relevant to your brand.

HootSuite 112

HootSuite Brands Price Collaboration 112

Keyhole.co

DECEMBER 26, 2022

Recently, the brand partnered with actress and writer Mindy Kaling. For the partnership, Mindy will star in a four-episode video series titled “Meals with Mindy.” The brand’s Instagram influencer marketing campaign strategy is to collaborate with a wide audience through its Insider influencer program.

Influencer 52

Influencer Campaign Instagram Data 52

Webbiquity SMM

SEPTEMBER 22, 2015

Based on one of his conference presentations, Ian Anderson Gray showcases seven tools “that can help you be more effective and efficient” at managing your social media marketing activities, such as Friends+Me (which is “similar to Buffer but allows you to repost to your Google+ profiles, pages, communities and collections.

Review 100

Review Tools Social Media HootSuite 100

Keyhole.co

MARCH 18, 2024

Overall, the brand manages to charm audiences easily with clear, consistent messaging and engaging content. Nestlé gets its edge by leveraging brand monitoring to stay informed and address gaps in its online engagement.Keep reading to learn how Nestlé’s social media strategy keeps the magic alive for online browsers.

Engagement 64

Engagement Social Media Strategy Brand Monitoring 64

Hootsuite

SEPTEMBER 2, 2020

Maintaining a happy, engaged community. As well as posting images and video, the beauty brand creates fun, graphic elements to change up how its followers interact with the account. Dove #InstaBingo #TakeCareBeSafe #PowerOfYou #Care #Community #Bingo #StayPositive #WereStayingIn. Blocking trolls and handling spam.

Instagram 143

Instagram How To HootSuite Geotagging 143

Webbiquity SMM

FEBRUARY 13, 2017

Curalate also has community management capabilities that allow you to discover uncovered conversations about your brand.” A measurement platform for digital video advertising: measure and benchmark against your competition, track audience attention for social videos, and optimize campaigns in real time. 9) Mention.

Tools 207

Tools Social Media Netvibes Sample 207

Buffer Social

FEBRUARY 9, 2017

Social listening – Do you need social listening/brand monitoring capabilities? YouTube – a search for these keywords will turn up some great video reviews: best social media marketing tools , best social media management tools , and social media tools for business.

Social Media 40

Social Media Tools Marketing How To 40

Keyhole.co

AUGUST 15, 2023

There’s a platform for everything, from short- and long-form write-ups to images, reels, and lengthy videos. Other tools, such as those for graphic design and video editing, help in the actual content production process. Movavi video editor Price: Annual subscription: $49.95, Lifetime subscription: $69.95

Social Media 52

Social Media Tools Module Marketing 52

Webbiquity SMM

APRIL 20, 2021

Video isn’t just for consumer marketing; according to Thomas Publishing , more than half of engineers and technical professionals say they spend at least one hour per week watching videos for work, with pros younger than 45 watching even more. ” Another 29% unfollow because companies ignore brand mentions and comments.

B2B 222

B2B Social Media Vimeo Brands 222