Convince & Convert

JANUARY 28, 2014

A few months ago I was struck by the number of posts floating around that discuss digital marketing “fails,” and blogger outreach gone bad—so many posts that just focused on what not to do. I interviewed bloggers who had phenomenal experiences with PR pros and compiled this post. Finding the Right Bloggers. So I created one.

Blogger 153

Blogger Case Study Klout Influencer 153

Keyhole.co

FEBRUARY 9, 2024

There are things like paid ads, or if you’re not looking for paid sponsorships, you can opt for numerous free promotional strategies. However, these are highly effective methods for creating brand awareness and boosting your company’s sales with the right marketing strategy. What kind of content should you create?

Strategy 52

Strategy Facebook Marketing Groups 52

Later

NOVEMBER 5, 2020

In this blog post, LaterCon speaker Christina Galbato shares her top tips for creating content pillars that will drive the growth of your business , and how to apply them to your content strategy in a free video workshop: . Ready to create a killer content strategy? How to Use Content Pillars for Social Media.

Social Media 112

Social Media Strategy Hotels Content 112

Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. You could post on community review sites or live-stream it to the masses. You could post on community review sites or live-stream it to the masses.

Types 145

Types Social Media Microblogging Overview 145

SocialFish

MARCH 3, 2011

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Read Part 1 here.

Communities 221

Communities Collaboration Statistics Lurker 221

ProBlogger

AUGUST 30, 2023

The post 7 Tips for Busy Bloggers on Finding Time to Blog appeared first on ProBlogger. Whenever I ask ProBlogger readers “what’s the biggest challenge that they face as a blogger?”, ”, the answer I hear most is “ Time” Finding time to blog is something that all bloggers struggle with.

Blogger 47

Blogger Tips eBook Exercises 47

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 213

Case Study Library Communities Study 213

Sprout Social

MAY 9, 2024

Trendsetters and culture drivers like Lia have made influencer marketing an essential piece to social media strategies. Content like hauls, GRWM and live reviews, give consumers a chance to learn and engage in community while considering products or services their favorite influencers are raving about.

Industry 93

Industry Influencer Trends Marketing 93

Convince & Convert

JULY 9, 2013

Most of us are familiar with the concept of influencer marketing, i.e., marketing to a select group of individuals — such as journalists, bloggers, consultants, or industry analysts — who influence your buyers’ decisions. Ok, I admit it, Oprah is an extreme and unlikely example. Let me use OpenView Venture Partners as an example.

Influencer 160

Influencer Strategy Content Marketing 160

Social Media Marketing

FEBRUARY 25, 2018

In recent years, blogging has proven to be one of the most valuable tools within the digital marketing strategy of companies that want to grow and increase their sales in a productive and lucrative way. The forms of communication have changed over the years. How to create a Blogger? million posts are published. Amazing, right?

Blogger 90

Blogger How To Tips WordPress 90

SocialFish

MARCH 30, 2011

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

Case Study 168

Case Study Communities Study Committee 168

ProBlogger

SEPTEMBER 3, 2020

The post 7 Ways to Build a Community Around Your Blog appeared first on ProBlogger. Last week I talked about building a community around your blog , and how it can benefit you as much as it can your readers. Well, this week I’m going to give you seven practical tips and strategies on how you can go about building that community.

Communities 48

Communities Conference Patterns Blogger 48

Kikolani

SEPTEMBER 24, 2012

Blogger outreach is reaching out to the blogger community to create a relationship that involves you having regular, constructive and mutually beneficial contact with them. What this means is that you keep communicating with bloggers regularly and don’t just get in touch with them, when you want a guest blog to be posted.

Blogger 166

Blogger How To Directory Forums 166

Kikolani

SEPTEMBER 10, 2015

If you haven’t read about that many blog success stories , you may or may not know that it is in fact, the blogger’s attitude which plays a major role in the success of any given blog. As a blogger, your mindset defines your attitude. In any case, a blogger must always identify the end-goal before beginning a write-up.

Blogger 60

Blogger SEO Analysis Training 60

Techipedia: Tamar Weinberg

SEPTEMBER 8, 2011

If you have a brand or product for parents, targeting and partnering with mommy bloggers is a great way to get exposure. For example, if you have a product for teenagers you would not want to pick a pregnancy blogger. Mommy bloggers do not love broad press releases. Come to your mom blogger event?

Social Media 161

Social Media Strategy Jive StumbleUpon 161

Josh S Peters

FEBRUARY 5, 2013

When it comes to setting up a search and social strategy there is no end to the ways you can put the pieces together and it can be as simple or as complex to piece together as you want / need it to be. Simple Search And Social Strategy Framework. Knowing this will inform your marketing, social media, SEO, and content strategies.

Strategy 186

Strategy Wiki Sysomos Widget 186

Sprout Social

JANUARY 24, 2024

It has become a core element of marketing and sales strategies. Our Q3 2023 Pulse Survey revealed 81% of US-based social marketers consider influencer marketing an essential part of their social media strategy. Flannels, for example, partnered with influencers to promote its festive party wear collection on TikTok.

Metrics 93

Metrics Influencer Marketing Survey 93

Kikolani

JUNE 21, 2016

Not so long ago bloggers would have the mentality that if they would write quality articles, people will naturally find them and bring their blog lot of traffic. For example: On Facebook, Twitter and Google+ you can share your posts again after 2 weeks to be sure you’re being user friendly. Get influencers to write for you.

Strategy 93

Strategy Content Marketing Influencer 93

agora pulse

AUGUST 29, 2017

You might hear about an “Instagram engagement group,” for example. Once you have joined a pod, you are in a community of Instagrammers that are focused on helping each other. Some users are more public in how they look for community members for their pod. One is community. Gaming the system.

Instagram 156

Instagram Real Estate Groups Groups 156

Hootsuite

JULY 6, 2022

Within those billions of users, Instagram fosters niche communities. Shared common interests bring these smaller communities together. People feel much more connected to a brand that actively engages their community. Article, for example, uses their Instagram bio to ask folks to use their branded hashtag to post their UGC.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. For example, search for “London,” “Manchester,” “Edinburgh,” or “Birmingham” to identify local influencers.

Influencer 96

Influencer Instagram Brands Fashion 96

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

Is your company’s social media strategy really working? So why not spice up your social media strategy and make it work even harder for you? For example, you might have launched a Twitter account hoping it would drive tons of customers to your e-commerce site quickly. This is a guest post by Jennifer Mattern.

Social Media 249

Social Media Strategy How To Foursquare 249

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Kikolani

MAY 31, 2012

For example, you could: Borrow some of your website traffic Run a promotion with larger, established partners Send an update to your large email list Cross-promote from another social network. For example, BlogcastFM runs a focus group on their Google+ page , while SEOmoz creates unique video content that you can’t find anywhere else.

Blogger 141

Blogger Social Media Tips ROI 141

Rebekah Radice

MARCH 16, 2015

With 97% of consumers using the Internet as a resource , building your social media presence is a critical component in your overall marketing strategy. Below you’ll find the presentation — along with ideas to help you jumpstart a new social media campaign or reinvent your current strategy. Get Noticed on Social Media.

Small Business 132

Small Business Social Media Strategy Hashtag 132

Koka Sexton

MAY 14, 2011

Online Community Guidelines. Blogger Policy. Compilation of Legal Actions Against Bloggers. Shift Communications. Web and New Media Strategy. Guidelines for Participation in Online Communities. Community Guidelines. Template Twitter Strategy for Government Departments. Community Guidelines.

Policies 111

Policies Social Media Examples Liveworld 111

ProBlogger

SEPTEMBER 8, 2022

As bloggers, social media is a key tool of the trade for us. It allows us to grow our blogs, interact with readers, build communities and stay in touch with current events and news in our niche. There are two different ways that I see social media impact bloggers’ productivity negatively. Create a social media strategy.

Products 49

Products Social Media How To Blogger 49

Laurel Papworth

APRIL 8, 2010

For example, if your Page includes content not suitable for minors, you will use your Page to block minors from accessing your Page. If you want a really obvious example – even if Twitter shuts down, Facebook removes my account, and Foursquare/Flickr/YouTube and so on disown me, people can still find me on this blog.

Communities 111

Communities Facebook Widget Web 2.0 111

Kikolani

JUNE 21, 2016

Not so long ago bloggers would have the mentality that if they would write quality articles, people will naturally find them and bring their blog lot of traffic. For example: On Facebook, Twitter and Google+ you can share your posts again after 2 weeks to be sure you’re being user friendly. Get influencers to write for you.

Strategy 60

Strategy Content Marketing Influencer 60

Social Media Strategies Summit

NOVEMBER 30, 2020

Brands can maximize revenue by incorporating sales campaigns into their social media marketing strategies. It remains one of the best places to market your brand online, reach a broader target audience, gain a loyal following, and build a growing community of engaged fans around your brand. Improved Marketing Strategies.

Products 163

Products Instagram Brands How To 163

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. For example, search for “London,” “Manchester,” “Edinburgh,” or “Birmingham” to identify local influencers.

Influencer 61

Influencer Instagram Brands Fashion 61

Pixlee

JULY 20, 2020

While on the one hand, brands saw their foot traffic come to an unthinkable halt, ecommerce has flourished, and influencers have proven to be essential in maintaining and increasing community engagement. . Influencers who are able to tap into their audience’s desire for a community right now are leading the way in brand communications.

Influencer 73

Influencer Trends Marketing Authentication 73

The Marketing Blog

JUNE 11, 2008

18 am Services & Tools for Bloggers Jump to Comments Ever since the philosophy of blogging has become popular a lot has happened in the blogosphere planet. There was a time when traditional bloggers used to rely on ms-word because of comfort factor and less exposure with web-based blogging clients.

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Blogger Tools Web 2.0 Startup 100

Pixlee

DECEMBER 6, 2021

Fortunately, there’s one marketing strategy you can employ to increase your sales, conversion rates, and level of brand loyalty all in one go. . That strategy is ambassador marketing. An ambassador creator strategy is a two-way street. Audit Your Existing Community Content.

UGC 52

UGC Marketing Influencer Loyalty 52

Laurel Papworth

JUNE 22, 2010

If you have the relationship with the community, and they like and respect you, it’s tough to turf you out and go with a competitor agency. Build and manage the community and you automatically take on a “public relations manager&# role. Seeking Australian mum bloggers to write about what they love to write about. ?What

Communities 78

Communities Social Media Web 2.0 Social Networking 78

Hootsuite

JUNE 15, 2021

None of this would be possible without engaged communities following these furry personalities online. Key takeaway: Use your platform to give back to the community. Famous Instagram dog #4: Bulldog Blogger (2.2 Russia’s most famous dog influencer, the Bulldog Blogger, loves pop culture. View this post on Instagram.

Instagram 145

Instagram HootSuite How To Influencer 145

Social Media Strategies Summit

OCTOBER 21, 2021

And for another, the business community seems to like it too. But there are also plenty of good examples of CEOs using social media. Wherever he posts, Scudamore’s social presence is universally upbeat, offering personal insights, strategies, and motivational messages that have played a part in his business success. Aaron Levie.

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Social Media Startup LinkedIn Telecommunications 211