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The Convergence of Search and Social Part 7 – A Strategy Framework

Josh S Peters

The key is to always start with the goals, then the customer behavior, and then the content followed by SEO optimization and social activation being amplified by paid methods as necessary. Knowing this will inform your marketing, social media, SEO, and content strategies. Check out Forums, wikis, groups, blogs, etc.

Strategy 186
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6 Savvy Tips for Social Media Monitoring

Harp Interactive

In the world of social media marketing, we often hear of the importance of monitoring as the first actionable item. A recent study reveals that close to half of businesses surveyed don’t know how to use monitoring effectively for marketing purposes. A Wiki of Social Media Monitoring Solutions. Decide What to Monitor.

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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Yet a Bazaarvoice/CMO Club study showed that only 15% of CMOs could point to a “significant return&# from Facebook marketing efforts, while 9% report no ROI and 35% basically had no idea. The core of social media marketing efforts should be the corporate blog. What should they promote? Here are 20 ideas.

ROI 191
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Children and Facebook-15 links to Help Parents Learn

Direct Marketing Observations

I’m compiling an exhaustive list of blog posts and articles related to Facebook, children, and privacy and how it impacts all of us. Stay tuned for the wiki. Tags: Facebook SEO/SEM Social Networks Children marc meyer. I’m listening to the pushback from Facebook users and parents who are concerned about Privacy.

Wiki 214
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The Convergence of Search and Social – Part 1

Josh S Peters

Its the intersection of SEO, social media (SMO), and ZMOT with the last one often getting left out of the equation, but something that really needs to be paid attention to. and includes blogs, wiki’s, forums, it’s own set of ideologies, strategies, tactics, and more. CONSUMER BEHAVIOR – ZMOT.

SEO 170
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Are You A Business Or A Media Company?

Small Business Mavericks

Steve Rubel, who is a bit of an Internet pioneer, has an interesting take on marketing in this global Internet economy. These include forums, blogs, community websites where industry news can be published, wikis, etc. Even if you’re a local business. And I fully agree. The Internet is a huge place.

Company 142
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How My Creator Startup Made 4-Figures in 5 Months While Working a 9 to 5

Buffer Social

What I did have was years of startup experience, especially in marketing. This is why I  launched a blog as my content headquarters. I come from a marketing, accounting and finance background, focusing on making data-backed decisions. In five months, my blog has generated over 25,000 clicks and 1.62

Startup 61