Jon Loomer

OCTOBER 2, 2020

One of the most common questions I get from advertisers is regarding the number of conversions that Facebook reports. Let’s take a closer look at the most common explanations for why the reported number of Facebook conversions may appear wrong… 1. Pixel Events and Custom Conversions Set Up Incorrectly.

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Oktopost

JANUARY 31, 2024

This blog post will delve into some of the metrics you should measure to demonstrate the business impact of employee advocacy. For some, engagement metrics such as likes, shares, and comments might be paramount, reflecting a focus on building brand awareness and community engagement.

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ROI Engagement Metrics How To 62

Social Media Network Marketing

MARCH 3, 2024

In today's digital age, Instagram has become more than just a platform for sharing photos and videos—it's a thriving community where individuals, brands, and organizations connect, engage, and build meaningful relationships. Let's dive in and discover how to create a vibrant and engaged community on the world's favorite visual platform. ?

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Communities Engagement Instagram Hashtag 56

Pam Hughes

NOVEMBER 1, 2021

Social media marketing must be conversion-focused for brands to thrive on social media. So how can you improve your conversion rate? Concentrate on engagement. The easiest way to generate engagement on social media is by creating content that provokes a response. You can apply this concept to social media conversion.

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Oktopost

DECEMBER 19, 2023

Oktopost’s X (Twitter) Threads enables you to seamlessly weave together a sequence of X Posts right from our Post Console, as well as schedule your Threads across the Publishing calendar, and measure their impact on your overall social engagement goals. For more information or to see it for yourself, contact your Oktopost CSM today.

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Engagement Case Study Overview B2B 69

Keyhole.co

JANUARY 20, 2024

In this article, we’ll go over some Facebook marketing strategies you can try to increase your customer engagement, build brand awareness, and drive sales. Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. And you could be one of these brands.

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Small Business Engagement Strategy Facebook 100

ProBlogger

MARCH 6, 2024

The post Engaging Your Audience: How Building on Reader Comments Can Fuel Your Blog’s Growth appeared first on ProBlogger. Maintaining Momentum in Blogging Series Blogging thrives on conversation. However, the nature of blogging means that conversations can quickly fade as new posts emerge.

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Comments Engagement Widget Communities 49

Social Media Strategies Summit

APRIL 11, 2024

But, successfully reaching, engaging, and converting your audience via social networks necessitates a strategic approach. Ensure you’re focused on using social media to engage with your followers. Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024.

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Jon Loomer

OCTOBER 2, 2020

One of the most common questions I get from advertisers is regarding the number of conversions that Facebook reports. Let’s take a closer look at the most common explanations for why the reported number of Facebook conversions may appear wrong… 1. Pixel Events and Custom Conversions Set Up Incorrectly.

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Conversation Facebook URL Report 153

Keyhole.co

OCTOBER 20, 2022

Engagement rate gives us an assessment of the quality of the content, independent from the number of followers an account has. Table of Content What is Engagement Rate? Why Should You Track Engagement Rate? How to Calculate Engagement Rate. What is Engagement Rate? Why Should You Track Engagement Rate?

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Engagement Metrics ROI Comparison 105

Oktopost

MARCH 20, 2022

As part of the platform, the new module will provide our customers with best-in-class tools to tap into social conversations that impact their businesses. Tracking customer conversations, industry trends, and influencers. Today, we’re happy to announce Oktopost’s Social Listening.

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agora pulse

FEBRUARY 19, 2020

Finally, both BERT and Google Hummingbird manifested one obvious trend: the move to conversational marketing. So Google’s moves aim at understanding and interpreting these “conversations” are helpful. Social media listening is the closest we can get to a real conversation that could be archived and acted upon.

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Social Media Strategies Summit

JUNE 3, 2021

With the plethora of social media channels and content formats available, finding creative ways to get that content out that will engage and inform can be challenging – but it’s also an incredible opportunity to share your agency’s work in unique formats. Engagement is a two-way street.

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Oktopost

JUNE 21, 2023

Tagging another brand or person in your content is more than just a nod—it’s an invitation to a conversation, a chance for further engagement, and a strategy to increase the exposure of your content. And when it comes to LinkedIn, the professional networking giant, these conversations can be truly game-changing.

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Features LinkedIn Engagement Social Media Management 62

Social Media Strategies Summit

JANUARY 28, 2021

Engagement is equally essential, if not more so. While having a high list of followers will get your content in front of more people, having better engagement gets those people to convert. Here are some practical tips for crafting powerful Instagram captions to boost your engagement. Clarify Your Brand Voice.

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Instagram Engagement Brands How To 130

Sprout Social

NOVEMBER 28, 2022

Instagram stories are a powerful feature to use to engage with your audience. And more opportunities to post means more opportunities to creatively engage with your audience. In this article, we’ll give you 39 engaging Instagram Story ideas to help spark more content ideas, without burning yourself out in the process.

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Koka Sexton

FEBRUARY 16, 2023

By sending targeted, personalized messages over time, you can keep your brand top-of-mind and ultimately drive conversions. But what goes into creating an engaging email nurturing campaign? Use metrics like open rates, click-through rates, and conversion rates to understand what’s working and what’s not.

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Campaign Engagement Case Study Newsletter 78

Visually SM

OCTOBER 29, 2020

In this case, the platform becomes a way of generating awareness, conversions, sales, as well as boosting your Digital Marketing strategy. It could be to grow brand awareness , drive conversion and sales, improve customer interaction, or even turn existing customers into advocates. Engagement. Source: Hootsuite.

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Social Media Engagement Strategy How To 130

Pixlee

APRIL 26, 2021

Only 22% of businesses are satisfied with their conversion rates. Needless to say, identifying your website’s primary conversion drivers is crucial. Without identifying and later, testing, you can’t expect to improve conversions on a larger scale. Define Your Conversions. Identifying Conversion Points.

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Conversation UGC How To Analytics 98

Oktopost

DECEMBER 8, 2021

During that time he also founded a food and cooking blog that shared their experiences and invited friends to write as they explored their passion for cooking, including recipes, and tips. The conversations are real, raw, and authentic all while revealing to listeners the unfiltered, not-so-known truths of today’s most interesting marketers.

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Engagement B2B Apple How To 109

Oktopost

JANUARY 9, 2023

Are you using social media to engage with customers, but have no idea how to measure your success? You’re not alone—many marketers struggle with understanding social media engagement rates. This, on its own, makes it essential for businesses to track social media engagement rates and prioritize increasing them.

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Engagement Social Media How To B2B 62

Mindjumpers

OCTOBER 17, 2011

Tweet After a brand’s page is set up and the launch social media strategy is in place, the next task is to talk on behalf of the brand and start creating engaging conversation around consumer passion points. Earlier on our blog, we have written about how to write engaging updates and the tips for it.

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Meltwater

JUNE 27, 2019

How do we break the ice and start a conversation?

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Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. If yes, you definitely landed on the right blog post today.

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Conversation Template Templates Marketing 78

Kikolani

MARCH 24, 2016

You want people to comment on your blog, to subscribe to your newsletter, and to connect with you. After all, it’s why you started a blog in the first place. Your blog posts may not be the problem at all. The problem may instead lie in your blog’s personal touch, the personality your team brings to it.

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Engagement How To Team FAQ 109

Jon Loomer

NOVEMBER 14, 2023

In both cases, the objective is Engagement. I covered the first version in a blog post recently. Within the ad set, select the Facebook Group conversion location. If you don’t see that conversion location, you may assume you don’t have the ability to promote your Facebook group.

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Groups Groups Facebook Conversation 150

Keyhole.co

JANUARY 24, 2024

Let’s take a closer look at Wendy’s social media strategy to see how the brand maintains a top spot in online engagement. Plus, Wendy’s completely immerses itself in pop culture and active engagement with users. All its social media accounts have snippets of engaging and hilarious conversations and comebacks.

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Hootsuite

JUNE 22, 2021

But all is not lost, thanks to the Facebook conversions API. The Facebook conversions API another tool in your Facebook data toolkit that works with the Facebook pixel to ensure you get all the data you need. Read on to learn how to save your data, attribution and targeting with the Facebook conversions API. Page visits.

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API Conversation Facebook Marketing 91

Jon Loomer

JUNE 19, 2023

As of this post, campaign objectives are limited to the following six options: Awareness Traffic Engagement Leads App Promotion Sales How the Objective Influences Optimization The objective impacts optimization, but not in the way many advertisers think. Your objective will change what conversion locations and performance goals are available.

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Webbiquity SMM

MAY 1, 2018

In this article, we take a look at why engagement on your social media platforms is so important. One of the most important reasons to aim for enhanced engagement on your social media platforms for your next trade show is so that you can use those platforms to deliver key pieces of information. Facilitating Conversations.

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Platform Engagement Hashtag Eventful 152

Mindjumpers

JUNE 5, 2012

Today, we see an increasing number of brands jumping on board to create visual engagement with their fans by showcasing their products, services and events through mobile photo sharing on Instagram. How Threadless Engages its Community on Instagram. How to Create Engagement Through Facebook Timeline.

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Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. Organic conversations, feedback and reviews can’t quite literally be bought. Shout-outs. Positive comments.

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Conversation Review Marketing How To 137

Convince & Convert

JUNE 4, 2014

It’s something that comes up again and again: Your business has a blog, and a team of people responsible for the strategy, content creation, execution, and overall success of that blog. The team of people is actually one or two people partially allocated to the blog. They are the creatives behind the blog.

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Team Engagement Hubspot Newsletter 160

Pixlee

JUNE 30, 2020

What can often feel like a zero-sum game between database subscriptions and conversions, finding the right balance that engages your subscribers without pushing too many away is a challenge. But in 2020, engaging your audience digitally is crucial. Pro-tip: Want to boost engagement on these emails? Re-engagement Emails.

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ProBlogger

APRIL 17, 2024

The post Mastering Blog Post Creation: 10 Essential Steps to Enhance Your Writing Process appeared first on ProBlogger. It’s an idea for that KILLER blog post that is just bound to bring you all the traffic that you’ve ever dreamed of. It hits you like a TON of BRICKS! Taking time to dialogue can be very fruitful.

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Process Construction Publishing Blogger 52

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. A major component of a social media manager’s job is being attentive to numbers, tracking metrics like reach, engagement, click-through rates, and conversions. Focus on community engagement.

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Webbiquity SMM

MAY 9, 2023

It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement. For example, if your goal is to build community engagement, you need to identify them first and then encourage conversations with them.

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