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Rethinking the influencer-brand relationship

Sprout Social

Let’s explore the layers of influencer-brand partnerships so you can build and nurture successful collaborations—and create content worthy of interrupting your audience’s scrolling time. What is an influencer-brand partnership? Some of the most successful examples of influencer marketing campaigns center on authenticity.

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Personal Branding 101: Power Up Your Business with the Authentic YOU FACTOR

Pam Moore

Do you need a personal brand as a working professional or business owner? Or is a personal brand only for narcissistic “online gurus” who yearn to be rich and super famous? News Flash: You have a brand regardless if you plan it or not. Your brand is what others think and say about you.

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Brand experience: Why it matters and how to build one that works

Sprout Social

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 111
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How to Build Your Personal Brand to Inspire, Connect and Grow Your Business in 2018

Pam Moore

One of the top questions I hear from business leaders, small business owners, executives, sales representatives, and everything in between is, “Pam, do I need a personal brand? Or is an investment in my personal brand only needed if I am looking to be some kind of super famous online social rock star or self centered narcissist?”

Brands 157
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8 Professional Speaker Tips to Ignite Trifecta Success for Audience, Event Hosts and YOU!

Pam Moore

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services.

Hosting 90
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Professional Keynote Speaker Tips for the Magic Trifecta Success with Your Audience, the Event and YOU!

Pam Moore

Amazing events don't just happen, they are planned. These things all impact the success or failure of the event. Prior to starting my own training and consulting agency, I spent 15+ years in corporate America working in startups to enterprise brands and focused mostly on enterprise technology, software, hardware and services.

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Five Ways to Boost Your Brand Value Using Social Amplification

Webbiquity SMM

Building a brand is more important than ever. Your brand is what differentiates you from your competitors. A solid brand identity can help you get more people to trust your products and/or services. A solid brand identity can help you get more people to trust your products and/or services. Guest post by Shane Barker.

Brands 159