Sprout Social

MAY 31, 2023

Here are three practical corporate communications applications that can help your team save time. With AI, communications teams can gain a deeper understanding of the customer’s mind through social media sentiment analysis. We’ll continue to find more applications for AI in communications, media and PR.

Sentiment 123

Sentiment Press Release Analysis Team 123

Sprout Social

JANUARY 9, 2024

For example, Sprout’s Listening capability will inform you of what topics are trending in social conversations about your brand, what related terms customers are using and the sentiment around those topics. These tools can seamlessly analyze all incoming messages and assign them sentiment so team members can quickly triage responses.

Analytics 114

Analytics Sentiment Analysis Patterns 114

Keyhole.co

DECEMBER 15, 2023

Sentiment analysis and reputation management: Brand management features help you understand audience sentiments about your brand and uncover ways to boost your reputation. It helps with collaboration and integrates seamlessly with other applications. Monitoring and sentiment analysis are some of the features Brand24 offers.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Sprout Social

JANUARY 16, 2024

Decoding those emotions and understanding how customers truly feel about your brand is what sentiment analysis is all about. But tracking sentiment is no piece of cake. You need a sentiment analysis tool for the job. What is a sentiment analysis tool?

Sentiment 97

Sentiment Analysis Tools API 97

Keyhole.co

MARCH 9, 2023

Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy. Hootsuite has useful features to help you track brand mentions, identify thought leaders and influencers, and track brand sentiment.

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Tools Sentiment Hubspot Price 84

Keyhole.co

JANUARY 15, 2024

Social listening involves monitoring online conversations, understanding sentiments, and extracting insights from social media platforms that are relevant to your brand. Your social listening radar picks up on changes in tone, sentiment, and mentions frequency, however subtle. What is social listening? What are social listening tools?

Sentiment 52

Sentiment How To Reputation Analysis 52

Keyhole.co

NOVEMBER 17, 2023

SoFi- Turning negative sentiment into positive advocacy SoFi is a fintech company that provides a range of personal finance services including student loan refinancing. Even though this sentiment wasn’t targeted at the company directly, SoFi saw the chance to create a new narrative and demystify these seemingly complex topics.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

JANUARY 18, 2022

The social applications for corporate communications are unique, so you’re better off tailoring your development plan to your business or team need. While there are a ton of creative ways to use social listening , there are two use cases that can help you refine your strategy: audience insights and brand sentiment. .

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Skills Sentiment Team Press Release 128

Oktopost

APRIL 21, 2022

Monitoring social media sentiment and staying in active communication with your audience can make a big difference in your social media engagement. Any successful application of your products or services is free marketing, and even a quick response from you will put that content in front of a wider audience.

Content 118

Content FAQ Sentiment Hashtag 118

Sprout Social

FEBRUARY 7, 2023

Of the 1,000+ marketers we asked, those that had an advocacy program stated their top three objectives were increasing brand awareness, attracting qualified job applicants and having more control over brand messaging. Advocacy expands your candidate pool and generates positive social sentiment and buzz that increases your application volume.

Buy 94

Buy Curation Statistics Survey 94

Bill Hartzer

NOVEMBER 17, 2023

echoed the sentiment, emphasizing the positive influence of joy Snapchatters feel while using the app on how they view business messages. The extensive participant pool and global reach ensured that the study’s insights were robust, representative, and applicable across a wide spectrum of audiences and markets.

Social Media 95

Social Media Survey Study Collaboration 95

BeingOptimist

AUGUST 8, 2023

Comprehending the significance of FTFY requires a delve into its origins, its application in our day-to-day digital interactions, and the cultural impact marked by this shift in communication and language-use. They provide a quick and efficient way to convey a sentiment or response that would otherwise take longer to type out.

Posterous 75

Posterous Sentiment Forums Trends 75

Keyhole.co

DECEMBER 13, 2023

The wide range of integrations and cross-industry applications of this service could benefit most businesses. Awario Awario is another reliable alternative to Mention, with its advanced sentiment analytics and real-time social insights. Lack of sentiment analysis or hashtag tracking features. Go beyond scheduling with Keyhole 5.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Dave Fleet

DECEMBER 20, 2010

Many people seemed to share the sentiment of my friend Jeremy Wright, who tweeted : FB has a fundamental responsibility to not disrupt their platform the week before Xmas. I don’t blame him – companies are sinking big money into Facebook nowadays. However, you don’t own them.

Social Media 360

Social Media Delicious Yahoo Sentiment 360

Sprout Social

OCTOBER 4, 2021

For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results. Learn how your audience feels about your brand using sentiment analysis. Sprout’s tagging feature makes this type of analysis easy. Benchmark against competitors.

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Data Metrics Sentiment Analytics 124

Mindjumpers

AUGUST 31, 2012

The business will thus be able to monitor who is posting what about their brand (both positive and negative sentiments), identify and interact with loyal customers and participate in the conversation instantly by showing appreciation, responding to suggestions and collecting feedback.

Tools 228

Tools Foursquare Brands Sentiment 228

Mindjumpers

JANUARY 25, 2011

The Sponsored Story will be rolled out from today and has four specific tupes of user actions that can be turned into ad stories: likes, checkins, application actions and page posts.

Facebook 254

Facebook Sentiment Advertising Feed 254

Oktopost

APRIL 11, 2022

Analyzing sentiments around different brands will help you understand how your image differs from those of your top competitors. Many social listening tools also offer an analysis called social media sentiment. Like with any other skill, effective social listening comes from consistent practice and real-world application. ?

Analysis 118

Analysis Price Influencer Sentiment 118

Sprout Social

JULY 12, 2022

As is true in most cases, social media should be used to amplify key information, monitor brand sentiment and increase customer access to the company during times of crisis. In February 2022, a widespread outage occurred at Slack, an online messaging application, during which many users were unable to access the platform.

Examples 112

Examples Brands Sentiment Reputation 112

Sprout Social

SEPTEMBER 22, 2021

Social listening helps us track sentiment and conversations around specific campaigns and major events throughout the years. Using social analytics, I could see how many people were clicking through to our program landing pages, report back to our Player Affairs team and compare those metrics with the upward trend in applications.

Campaign 121

Campaign Hashtag Analytics Metrics 121

Keyhole.co

FEBRUARY 13, 2023

SMM, or social media marketing, is the process wherein you can do marketing using various social media applications like Facebook, Instagram, TikTok, Twitter, etc. Sentiment: This measures how the viewers respond to your brands, hashtags, and work. Dig deeper to know more about sentiment. Keep reading! Are you up for SMM?

Social Media 52

Social Media Strategy Marketing Metrics 52

Sprout Social

MARCH 30, 2023

Going forward, the work of tech giants will make AI functionality widely accessible and applicable to a variety of industries, functions and needs. At Sprout, we have a foundation of proprietary machine learning that users benefit from, through features like Optimal Send Times, sentiment analysis and explicit content filtering.

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Software Training Energy Team 120

Keyhole.co

SEPTEMBER 12, 2023

Once you’re done with the above steps, set the applicable Filters — replies and links. You can search Tweets in specific geographies, dates, or a specific sentiment (like in the screenshot above). Here, you can enter the account name you’re searching for, the account that was mentioned, or the account someone replied to.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Sprout Social

AUGUST 10, 2022

Analyze consumer sentiment and brand health. Analyze consumer sentiment and brand perception. Review and approve influencer applications. Sprout’s listening tools help you track and analyze conversations, brand mentions and industry trends so you can identify influencers and brand advocates. Key features. Key features.

Influencer 113

Influencer Tools Marketing Software 113

Convince & Convert

NOVEMBER 16, 2023

AI’s Limitations Despite the multitude of sessions on AI tools and applications, a consistent theme emerged: AI isn’t the silver bullet. Keynote speakers like Elizabeth Banks, Ann Handley, and Andrew Davies echoed this sentiment, emphasizing the irreplaceable human element.

Content 78

Content Marketing B2B SEO 78

SocMed Sean

MAY 1, 2012

Laura currently works on behalf of Sentiment Metrics, a leading provider of social media management software. A free application is Tweetdeck , which means you can write only one post and send it to all of your social media platforms at once and also let you see your mentions. But how do you know if someone has posted about you?

Engagement 279

Engagement Social Media Tweetdeck Reputation 279

Hootsuite

SEPTEMBER 21, 2023

You’re solely responsible for use of any content generated using this tool, including its compliance with applicable laws and third-party rights. Thumbs up ( ) = Positive sentiment. Currently taking applications for a personal chef, laundry fairy, and motivation guru. What are Instagram emoji? Red heart ( ) = Love, affection.

Instagram 99

Instagram Energy HootSuite Meme 99

Razor Social

MARCH 30, 2016

Sentiment Analysis. Here’s the Wikipedia explanation of sentiment analysis: “ Sentiment analysis (also known as opinion mining) refers to the use of natural language processing, text analysis and computational linguistics to identify and extract subjective information in source materials.” Social Analytics.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Mindjumpers

JANUARY 10, 2013

Monitoring brand mentions, share of voice, sentiment etc. You witness your brand being used NOT as intended in others, which leads to new applications of your product to include in your communications.”. are the essentials of analysing what is being said about your brand online. You witness your brand being used as intended, in some.

Brands 264

Brands Aggregator Curation Hashtag 264

Bill Hartzer

SEPTEMBER 30, 2014

It has a “learning engine” in the background, as well as “sentiment analysis” They figure out what people are asking, what they’re looking for–and they show you the Tweets all in an easy-to-read format. You can then respond personally to each of these people, or you can choose to delete.

Software 144

Software Real Estate Twitter Vimeo 144

Net-Savvy Executive

OCTOBER 25, 2012

Its sentiment analysis engine provides 120% accuracy in 38 languages, and its graphics are so well designed that whole new awards contests have been created for it to win. At the low end, applications such as Flipboard generate personalized media based on activity in the user's social media accounts and selected topics or sources.

System 79

System Flipboard Crowdsourcing Sentiment 79

Social Media Strategies Summit

JANUARY 22, 2021

Not to be confused with A2P (Application-to-Person) messaging, P2P is by definition incredibly personalized as it is required to be by law: messages have to be sent one-by-one, versus en masse via an A2P provider. Your emails, by contrast, will likely only get read 20% of the time and responded to 6% of the time. P2P Texting Campaign Results.

Strategy 211

Strategy Marketing SMS Mobile 211

Pixlee

SEPTEMBER 22, 2021

Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Use social sentiment data to determine potential holes in your customer service strategy. You should leverage this data to create an accurate buyer persona when targeting customer segments.

Data 52

Data Social Media UGC Sentiment 52

Pixlee

SEPTEMBER 22, 2021

Aim to understand your customer’s needs, habits, and sentiments to incorporate them in your social media strategies effectively. Use social sentiment data to determine potential holes in your customer service strategy. You should leverage this data to create an accurate buyer persona when targeting customer segments.

Data 52

Data Social Media UGC Sentiment 52

Sprout Social

FEBRUARY 18, 2020

Monitoring helps you with your brand perception and sentiment. If applicable, be sure your review sites like TripAdvisor are also connected. Industry hashtags, if applicable. At 78%, the majority of marketers that Sprout surveyed responded to a customer request within 12 hours. Reviews across various platforms. Brand hashtags.

Social Media 136

Social Media Strategy Brands Airlines 136

Hootsuite

MAY 1, 2023

to make sure it meets the brand’s standards and any applicable regulations. Community manager: Community managers interact with the audience, respond to comments and messages, monitor for negative sentiment, and answer customer questions. Review: The content is reviewed by various stakeholders (e.g.,

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Template Templates Social Media Tips 134

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. If you’re choosing relevant, brand-applicable hashtags, they’re a surefire way to increase impressions on your posts. Fans beget more fans.

Strategy 131

Strategy Brands Hubspot Survey 131