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American Apparel: “We’ve made as much as $50K in one flash sale on Twitter”

The Realtime Report

Twitter has proven itself to be a valuable marketing tool for edgy clothing brand American Apparel. In an interview recently posted on the Twitter blog , American Apparel’s Director of Marketing Ryan Holiday discusses a single flash sale on Twitter that earned $50,000 for the clothing brand. ” Consistently Engaging.

Apparel 161
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4 Lessons from Responsive Design for CMOs

Buzz Marketing for Technology

Since the mobile marketplace is extremely dynamic and the mobile consumer is ever changing, don’t become complacent just because you launched a responsive-design site. Moreover, 20 percent of mobile users use it as their primary device. Moreover, 20 percent of mobile users use it as their primary device. touch, swipe).

Apparel 236
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3 Trends in Digital Marketing Creative

Convince & Convert

This year, our criteria focused around innovative execution, smart content, and mobile-awareness. We looked at brand communications that spanned email, mobile, social, display, and the web and collected the designs that we believe embody the highest standard of creative excellence.

Apparel 163
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Under Armour #WhatsBeautiful Campaign Targets Women Via Social Media

The Realtime Report

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. This time, women can enter by using the website or mobile app; both allow them to set goals and share their progress.

Campaign 180
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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity SMM

Surprising: apparel brands are the least engaging. 10 Mobile Marketing Stats. 94% of CMOs plan to use mobile applications within the next 3-5 years. Over half of all mobile searches lead to a purchase. 78% of Facebook users are mobile-only. 64% of decision-makers read their e-mail via mobile devices.

NewsCred 279
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6 Tips to Make Your Email Marketing More Effective

yMarketingMatters

In terms of industries, the top performers are travel, hardware/software, electronics, apparel, food, home furnishings, gifts/flowers and sporting goods. Mobile, Tablet or PC: How are people reading my email? . Make sure your email is mobile and tablet friendly. 44% of U.S. 25% of U.S. 44% of U.S. 25% of U.S.

Tips 216
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Social Media Sites Rank Lowest For Customer Satisfaction

The Realtime Report

Apparel, Athletic Shoes (combined) 81. Twitter Users Log In Via Mobile, #RLTM Scoreboard Smartphones Surpass TV in Time Spent with Media. Property & Casualty Insurance 83. Limited-Service Restaurants 82. Food Manufacturing, Soft Drinks, Breweries (combined) 82. Automobiles & Light Vehicles 81. Life Insurance 81. Airlines 80.

Sites 177