One small step for brand: What marketers need to know about conscious—and increasingly skeptical—consumers
Sprout Social
OCTOBER 5, 2021
As your brand embraces corporate responsibility, here’s what marketers need to know about building trust with conscious consumers. Patagonia’s transparency on social crystalizes where they stand on issues that their company and consumers care about. And the proof that consumers trust the brand is on social. A lot learn from her.
Let's personalize your content