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2019 Influencer Marketing Trends for Brands

Pixlee

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel. What does this mean for brands?

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Adidas Social Media Strategy: Sporting Online Traction Globally

Keyhole.co

This iconic footwear and sports apparel brand is well-known, no matter which part of the world you’re from. million Twitter: 4.38 million Their football-specific and apparel accounts also have millions of followers. million Adidas Originals on Twitter: 4.1 million Adidas Originals on Twitter: 4.1

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The key to Victoria’s Secret social media success

Unmetric

But the itch remains, more so than ever, to get their hands on the latest brand apparel. Victoria’s Secret is one of the most followed brands across all major social media networks such as Facebook, Instagram, Twitter, YouTube, Pinterest, and LinkedIn. Influencer marketing. Sign up for a demo. Overall social media strategy.

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Visual Analytics: Find Your Brand’s Visual Influencers

Talkwalker SM

Images and videos play an ever increasing role in the way people interact on social media, as attested by the rise of visual-oriented platforms such as Instagram, Pinterest and Snapchat, and the increasing visual focus of giants such as Twitter and Facebook. Do you want to see what these influencers are posting about your brand?

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How companies use video content on social media

Visually SM

Twitter, on the other hand, revealed that tweets that contain videos are nothing less than 10 times more engaging. When you go for the interview format, you can invite specialists of the market, influencers, team members, or even customers. Here is a cool and inspiring example, brought to you by apparel brand Everlane: Instagram.

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How to reach younger consumers: 9 legacy brands adapting for new audiences

Sprout Social

Identify relevant partners Collaborating with content creators and influencers who have a trusting relationship with the people you’re trying to reach can have a halo effect for your brand. Leverage their expertise to create influencer marketing campaigns that will resonate with target audiences.

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Under Armour #WhatsBeautiful Campaign Targets Women Via Social Media

The Realtime Report

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. Hoping for a high level of feedback, Under Armour is engaging heavily with the @UAWomen Twitter account, as well as #IWill and #WhatsBeautiful.

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