Buffer Social

MARCH 27, 2018

Use your analytics. One of the best ways to find out what your audience likes (or what works for you) is to use your analytics. Your social media analytics can tell you what’s working and what’s not. Here’s how to find your top posts with the native analytics in Facebook, Instagram, and more.

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Content How To Overview Analytics 110

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook Analytics. You can track and monitor your Facebook posts engagement by using DrumUp analytics. Facebook Analytics. Facebook Analytics is a product of Facebook itself, and it helps users to monitor their efforts on Facebook marketing. It is difficult to export the data by Facebook analytics to a spreadsheet.

Campaign 88

Campaign Tools Social Media Facebook 88

Sprout Social

NOVEMBER 2, 2023

When coupled with social media market research , they help brands: Provide an overview of the resources your customers use. Use prospecting tools, content management systems (CMS) and behavior analytics tools to gather data. Don’t forget to integrate feedback mechanisms, such as customer surveys or user testing.

Examples 98

Examples Template Templates How To 98

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Here’s a quick video overview: Want to dive deeper into this subject? Advanced Analytics is available as an add-on to Hootsuite Enterprise plans. What are social listening tools?

Brand Monitoring 99

Brand Monitoring Tools HootSuite Brands 99

Hootsuite

MAY 15, 2023

Customer service satisfaction survey scores above 90%. Supporting franchisee success through sharing analytics results and coaching them on social media marketing best practices. Deep analytics insights: With all your franchisee accounts connected in Hootsuite, you can get a macro or micro view of key analytics with a few clicks.

Social Media 93

Social Media HootSuite Guidelines Marketing 93

Hootsuite

MAY 1, 2023

Better resource allocation: A clear overview of all tasks allows you to manage resources, like time and budget, better. Analytics and optimization: Monitoring analytics from each piece of content and optimizing future content. This helps promote collaboration while reducing redundancy and duplication of effort.

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Template Templates Social Media Tips 135

ProBlogger

MARCH 8, 2023

Reach Metrics Google Analytics: Unique Visitors (potential reach), Unique Pageviews (actual reach) Facebook Insights: Page Likes (potential reach), Lifetime Post Reach (actual reach) Email analytics: Total Subscribers (potential reach), Total Unique Opens (actual reach) Above is an overview of Facebook Insights Data.

Brands 32

Brands Metrics Blogger Survey 32

Oktopost

AUGUST 10, 2023

Jump to Section Get to Know Your Audience Social Listening Sentiment Analysis Community Management Social Analytics Proven Strategies. So how can we get to know our audience without bothering them with surveys, phone calls, or emails? But having analytics that dive deeper into conversions will show you which content really hits home.

Social Media 62

Social Media B2B Sentiment How To 62

Convince & Convert

OCTOBER 30, 2017

Here’s what they are monitoring with social listening tools: Customer requests, questions, and concerns: 86% (of businesses surveyed). Option two will constrict conversation to your products when your brand name is also mentioned, but you can get a consolidated overview for your brand’s various product lines. Competition: 77%.

Brands 194

Brands Sentiment Influencer Survey 194

Keyhole.co

MAY 9, 2023

A recent survey reveals Instagram is the “ #1 platform ” for building brand relationships. For instance, you can conduct product-specific surveys and ask the audience to share responses in comments. Count on Instagram analytics tools like Keyhole to streamline the analytics journey.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Hootsuite

MAY 3, 2023

In fact, a survey from Verizon Media found that 80% of people are more likely to watch a video when captions are available. SEMRush The Keyword Overview tool from SEMRush is incredibly useful for ranking in YouTube search results. Use captions Captions are an essential part of social media accessibility.

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SEO YouTube Embedding Hashtag 112

Hootsuite

JULY 15, 2020

Here’s a basic overview of how to learn about your audience. Gather this information from: Social media analytics , especially Facebook Audience Insights. Google Analytics. Google Analytics : See which social networks appear in your referral traffic report. Do thorough audience research. Stage of life.

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Template Templates How To Tourism 145

Hootsuite

DECEMBER 2, 2019

But remember that these demographics are just an overview. Then, dig deeper with social media analytics. According to a survey from Stackla , 86% of consumers say authenticity influences which brands they like and support. Hootsuite Insights provides a great overview of how well you’re capturing the conversation in your space.

Small Business 145

Small Business Social Media Tips How To 145

Keyhole.co

SEPTEMBER 15, 2023

Based on a survey of 500 B2C and B2B marketers, Instagram Live is reported to have the highest ROI of any content format. Make sure to review your analytics after each livestream to evaluate its performance and leverage data science to ensure you can predict the best content to push. Why Instagram Live? Monitor your “Reach” Metrics.

Instagram 52

Instagram Brands How To Marketing 52

Buffer Social

APRIL 6, 2017

We also use Buffer analytics to inform us about our social media performance so that we can constantly refine our social media strategy. For a quick overview, here’re the categories of tools we’ll be covering below: Social media. From our State of Social Media 2016 survey results , we concluded that video is on the rise.

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Tools Marketing Survey Team 111

Keyhole.co

FEBRUARY 1, 2024

An overview of each social media platform Before we dive into the tips, it’s important to understand the unique characteristics and audience of each social media platform. Keep track of metrics like engagement, reach and conversions using social media analytics tools.

Social Media 52

Social Media Content Hashtag Authentication 52

Keyhole.co

MAY 24, 2023

As per recent surveys , 90% of the Fortune 500 companies use competitive intelligence to their advantage. 6 competitor analysis tools you can leverage right away It’s difficult to determine the exact category count of competitor analytics tools. Or are you absolutely clueless as to why competitors are outranking you?

Analysis 52

Analysis Types Tools Price 52

Sprout Social

FEBRUARY 18, 2020

At 78%, the majority of marketers that Sprout surveyed responded to a customer request within 12 hours. This all-in-one overview is useful for not just small businesses with an active social media presence but also for large, multi-location or multi-profile corporations. Have you ever Tweeted at a company and received radio silence?

Social Media 131

Social Media Strategy Brands Airlines 131

Buffer Social

AUGUST 24, 2017

Do you want analytics to measure your performance? Furthermore, the ability to get in-depth analytics on how our content is performing across our feed, Stories, and Live is a major value-add. The most popular topics among young adults on Instagram are fashion/beauty, food, TV/films, hobbies, and music, according to a Facebook survey.

Instagram 111

Instagram Cost Comparison Analytics 111

Keyhole.co

JUNE 9, 2023

Also, do check out your competitors’ analytics ! Hubspot did a survey with over 1000 social media marketers. Use Facebook Analytics Facebook Insights provides data on when your followers are online, which can help you determine the best time to post. Here’s the roundup of the best time to post on Facebook.

Facebook 52

Facebook Guidelines Activities Feed 52

Hootsuite

MAY 27, 2020

Social media analytics can also provide a ton of valuable information about who your followers are, where they live, and how they interact with your brand on social media. Check out our guide to using social media analytics and the tools you need to track them. Source: PEW Research Center. Know your competition.

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Template Templates Social Media Strategy 145

Sprout Social

JULY 31, 2018

Before reaching out to influencers on Instagram, get an overview of your current performance so it’s easier to set up benchmarks to compare before and after influencer campaigns. Advanced Analytics, Powered by Simply Measured How many unique users are you reaching on Instagram and other marketing channels? New visitors.

Influencer 77

Influencer Instagram Hashtag How To 77

Buffer Social

SEPTEMBER 20, 2017

Starting at the ground floor and building up, here is our overview of how to create a social media marketing plan from scratch. For the first part of this decision, you can reference the audience research and demographics from surveys like those conducted by Pew Research. It’s best to get a social media analytics tool.

Social Media 112

Social Media Strategy How To Marketing 112

Sprout Social

FEBRUARY 21, 2019

For an overview on social listening, check out our social listening guide and our article on the ROI of listening. In a 2017 survey , Clutch found that 25% of business use social listening to improve their products, 24% for attracting customers and 21% for providing better customer service. Value of social listening on Twitter.

Twitter 76

Twitter Sentiment Hotels Influencer 76

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. You can use it to access smart analytics that will give you an idea of what performs best and help you track your account growth over time. But Hootsuite is not just a social media publisher.

Real Estate 80

Real Estate Social Media HootSuite Instagram 80

Kikolani

NOVEMBER 5, 2010

Anatomy of a search marketer – great information from the 2010 SEO survey, plus a neat infographic. Search Engines / SEO / Analytics. 9 Google Analytics features you aren’t using but should be – each including a video tutorial and addtional resources. Link Building.

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Mashup Resources System Products 140

Buffer Social

FEBRUARY 7, 2017

If you want a quick overview of all the video metrics across all the platforms, check out our handy video metrics spreadsheet or the infographic below: 1. Facebook videos are one of our favorites here at Buffer and also for the 1,252 marketers we surveyed last year. Analytics dashboard for videos? Overview and Top Videos.

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Metrics Video Instagram Twitter 40

Hootsuite

MARCH 26, 2020

According to a survey conducted by Open the Government , more than half of voters want to see more authenticity and transparency in their government. Here’s a quick overview of Hootsuite’s permission capabilities for organizations with multiple people—or even teams—that are responsible for social media. Build public trust.

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Social Media HootSuite Education Social Media Management 143

Sprout Social

FEBRUARY 21, 2024

Once you’ve fine-tuned your NPS survey process, you can then establish a structured approach to following up with detractors. With enough data, AI analytics tools can predict churn patterns and provide recommendations for intervention, contributing to a stronger overall customer experience.

Survey 84

Survey Loyalty Data Aggregator 84

ProBlogger

JUNE 5, 2016

Google Analytics: Unique Visitors (potential reach), Unique Pageviews (actual reach). Email analytics: Total Subscribers (potential reach), Total Unique Opens (actual reach). Above is an overview of Facebook Insights Data. Another way to get a more specific profile of your most loyal readers is to survey them annually.

Brands 20

Brands Metrics Blogger Survey 20

Hootsuite

JANUARY 6, 2020

One surveyed Facebook user said he would only wait 10 minutes for a response before moving on to another brand. This video provides an overview of how to set up a Facebook ad campaign. We’ve got all the details in our beginner’s guide to Facebook Analytics. Facebook Messenger bot).

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Facebook How To Marketing HootSuite 145

Buffer Social

JULY 27, 2017

To find out what your readers want, you could study the performance of your existing blog posts or ask your readers directly through on-page surveys like Hotjar Polls. We use the monthly calendar to help us organize our editorial schedule and give us a quick overview of the following few weeks. How we come up with blog post ideas.

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Publishing Metrics Instagram Research 111

ProBlogger

OCTOBER 14, 2014

For example, at 123ContactForm (the company I work for – an online form and survey builder), we do run a blog where we try to imagine all kinds of use cases for various form types, so that our customers can see the full potential of a form they’d like to use. Establish participation guidelines and think of the submission mechanics.

Strategy 51

Strategy HootSuite Ensembli Survey 51

Razor Social

DECEMBER 21, 2016

Analytics and Testing. Testing, analytics, and optimization of your marketing activities are critical to success. Testing, analytics, and optimization of your marketing activities are critical to success. Google Analytics. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns.

Tools 40

Tools BuzzStream Marketing Template 40

Buffer Social

NOVEMBER 16, 2016

Business Analytics. Here’s what a Product Hunter has to say: — From our recent State of Social Media survey, we found that 83% of marketers would like to create more video content if there were no obstacles like time, resources, and budget. Price: Free or $99/month with advanced analytics. Basketball. Bass Fishing.

Tools 40

Tools Social Media Curation How To 40

Sprout Social

SEPTEMBER 5, 2023

Here are a few highlights of the Analytics tools that help put insights into action: Profile Performance Reports: Access a high-level overview of performance across all connected profiles to quickly evaluate social growth, and how that growth correlates with key initiatives.

Social Media 125

Social Media Social Media Management Team Collaboration 125

Oktopost

OCTOBER 26, 2020

According to the same survey, 84% of company decision-makers are using social media to support a purchase decision. Insightful analytics and reports . Robust B2B integration options including Salesforce, Act-On, Marketo, Hubspot, and Google Analytics . How to choose the social media management tool for you. Lack of free trial.

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Social Media Management Social Media Tools Hubspot 159