Pam Moore

JULY 5, 2017

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Why you should setup the goals and conversions feature within Google Analytics?

Analytics 167

Analytics Google Metrics ROI 167

Proactive Report

OCTOBER 30, 2023

It’s time to start thinking about your 2024 marketing and PR strategies. Now is not the time to pull back on PR and marketing efforts. These PR and marketing trends can help you thrive in 2024. What are people saying about your brand when discussing CRM systems on social media? What hashtags are popular right now?

Trends 72

Trends Marketing Wikipedia Survey 72

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. Manual analytics are error-prone and don’t support growth.

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Metrics Analytics YouTube Video 52

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

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Influencer Tools Marketing Software 113

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. We’ve put together a guide to the industry’s three most important social media marketing tools.

Social Media 52

Social Media Tools HootSuite Marketing 52

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. Investing in video—and YouTube in particular—is key to a strong marketing strategy. If your business hasn’t started making video content , now is the time to start.

YouTube 52

YouTube Analytics Metrics Price 52

Sprout Social

APRIL 29, 2024

In this article, you’ll learn what an online reputation management service is, how they support businesses’ goals and our recommendations for the best providers in the market. Brand Keywords: This custom search helps you keep track of relevant Twitter/X discussions, even if users don’t tag your brand directly or use specific hashtags.

Engagement 62

Engagement 62

Sprout Social

JANUARY 26, 2023

Referral marketing is a powerful tool that can help you leverage your existing customers and fan base to build relationships with new ones. In this guide, we’ll cover everything you need to know about referral marketing, its benefits and how to create a successful referral marketing program.

Discount 126

Discount Marketing How To B2B 126

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools? Get in early on trending topics.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sherrilynne Starkie

JANUARY 22, 2019

This week’s must-know social media news for marketing and communications professionals includes headlines about Facebook’s attempt to clean up, support for journalism from Twitter and Google, the continuing importance of links in SEO and some new, clever features from LinkedIn. 4 Twitter is developing new analytics dashboards.

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Social Networking News Aggregator Journal 150

Social Media Marketing

APRIL 11, 2013

So I asked the PeekAnalytics team if they’d be able to run my account through their system. And of course, analytics aside, the good old @ reply is still the best way to engage with individuals on Twitter. Twitter analytics' They agreed. So what is it? Photo Credit: Kalexanderson (Flickr).

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Analytics Twitter Automotive Class 164

Sprout Social

JUNE 26, 2023

Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs. AI systems use machine learning to automate subtasks such as topic extraction, feature classification and text parsing necessary for text analysis and sentiment analysis.

Sentiment 104

Sentiment Analysis Patterns Price 104

Hootsuite

NOVEMBER 5, 2021

Extensibility: We’re deepening our focus on two-way integrations with the systems that matter most to you. As you level up your social strategy, we want to provide solutions for every team that uses social media—from social marketing to social selling and customer care. Dive deeper into your post analytics. Customer connections.

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HootSuite Notification Hashtag Upcoming 116

Keyhole.co

SEPTEMBER 12, 2023

billion people , social networking sites are a goldmine of sales and marketing opportunities. Keyhole Social media marketing is much more than fun posts and replying to comments. Besides auto-posting features and analytics, this nifty tool offers best-in-class social listening capabilities. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Sprout Social

JUNE 22, 2022

Sprout Social , an industry-leading provider of cloud-based social media management software, has been recognized by G2 ’s 2022 Summer Reports as a leader across six award categories: Social Media Monitoring, Social Media Management, Social Media Suites, Social Media Analytics, Social Customer Service and Hashtag Monitoring.

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Report Social Media Management Small Business Hashtag 97

Keyhole.co

NOVEMBER 13, 2023

Who could have guessed that a catchy jingle and a fifteen-second skit could revolutionize brand visibility in today’s digital marketing space? With an astounding 2 billion downloads , TikTok has transformed from a fun, spirited app into a substantial player in brand marketing and monetization. The answer is simple — TikTok SEO.

SEO 52

SEO Content Hashtag Trends 52

Hootsuite

FEBRUARY 22, 2022

Affiliate marketing is one of the oldest models for earning money online. Online referral marketing predates modern social media by more than a decade and a half. But social media affiliate marketing takes this old concept to a new level. What is affiliate marketing? Here’s how affiliate marketing works in a nutshell.

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Affiliate marketing Social Media Tips Marketing 130

Sprout Social

APRIL 16, 2024

In a bygone era, tapping into this data couldn’t be done without countless training sessions on everything from advanced analytics to structured query language (SQL). These queries can include keywords, hashtags, cashtags, mentions, phrases and even emojis, depending on your tool of choice.

How To 100

How To Sentiment Template Templates 100

Hootsuite

FEBRUARY 24, 2023

Salesforce Marketing Cloud Social Studio is a tool for managing, scheduling, and tracking social media posts across multiple social platforms. Like Hootsuite, Social Studio lets you plan and measure the performance of both paid and organic social marketing campaigns. Free 30-Day Trial What is Salesforce Social Studio?

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HootSuite Social Media Management Tumblr Hashtag 83

Hootsuite

OCTOBER 12, 2021

recommendation system) recommends content based on users’ actions, preferences and account settings. For You page recommendations can be based on sounds, hashtags and captions featured in TikTok videos. Check your TikTok analytics for details about the gender and location of your audience. Use the right hashtags.

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Tips How To Hashtag Trends 116

Hootsuite

JANUARY 18, 2024

Watching your own reels You might be thinking of ways to hack the system, like racking up your own views by replaying your reels. On a totally unrelated note: if you read to the end of this blog, you’ll get a recommendation for a hashtag AI tool that can predict the tags your audience will respond to! Is buying views worth it?

Instagram 92

Instagram HootSuite Hashtag Embedding 92

Sprout Social

MAY 2, 2022

If your brand is using TikTok for marketing , you’re probably looking for ways to gain traction on the platform. The TikTok algorithm is a system that makes content recommendations personalized for each user. The information on the video itself such as captions, hashtags and sounds also helps TikTok understand how to rank the content.

Hashtag 125

Hashtag Sports Trends Engagement 125

Keyhole.co

NOVEMBER 16, 2023

Think about that the next time you’re preparing yet another polished marketing campaign to attract potential employees. You can, on the one hand, develop an ATS system to simplify the hiring process and improve communication with candidates. Employee testimonials are far more valuable than sugar-coated marketing facts.

Brands 52

Brands Reputation Hashtag Social Media 52

Hootsuite

OCTOBER 11, 2022

you ask, frantically coming up with hashtags to find The One that will put you back on the map. Well… maybe it’s not about the hashtags you’re choosing. Don’t use banned hashtags. A banned hashtag means Instagram has deemed it problematic and decided to hide or limit content that uses it from search and other areas.

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Instagram Guidelines Hashtag HootSuite 117

Keyhole.co

AUGUST 2, 2023

YouTube is the biggest video marketing platform in the world, with over 2.6 In this blog, we look at ideas to group your YouTube channel and the social media marketing software to supercharge that growth. Virtually all marketing tactics except SEO will provide a short-lived surge in views and engagements.

YouTube 52

YouTube Tips Collaboration Training 52

Keyhole.co

SEPTEMBER 28, 2023

Use hashtags – Make sure you’re always reaching the right people. Hashtags help you to find people that are likely to be interested in your Reels. Monitor analytics on a regular basis As mentioned, data is king on social media. To get the best insights, you need the right analytics tool.

Instagram 52

Instagram Hashtag Patterns Analytics 52

Keyhole.co

NOVEMBER 6, 2022

Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform. Customizable alerting system. Brandwatch.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

JULY 29, 2020

So, for instance, if users often search for a particular hashtag or enjoy content with a specific sound bite, they’re more likely to see videos with the same hashtag and sound. One thing is for sure though – you need to be compelling despite having a 150-character limit (including any hashtags you add). Use the correct hashtags.

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Hashtag How To Trends Remix 145

Hootsuite

APRIL 6, 2022

This system was tedious and ineffective. Here, you’ll be able to add hashtags, edit the cover image, choose who can see your video, and set privacy settings. Click Business Suite , then Analytics. Keep in mind that these analytics represent your followers as a whole, not just your organic audience. Here’s how.

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How To Analytics Privacy Authentication 128

Sprout Social

APRIL 6, 2020

When it comes to marketing to these graduates, in addition to the monthly mailer or newsletter, there are now multitudes of social media channels that colleges can take advantage of. LinkedIn can help you help you get the word out about your college’s accomplishments and market to new students along the way. Link affiliated Pages.

Education 102

Education LinkedIn Hashtag Communities 102

Keyhole.co

OCTOBER 13, 2023

The modern labor market and recruiting system are changing very fast. Also, this type of recruiting includes employer branding and influencer marketing. To find the right social network, HR managers can use analytics. This is a company that deals with automated social media analytics.

Social Media 59

Social Media Reputation Social Networking Hashtag 59

Keyhole.co

OCTOBER 20, 2023

Instagram has become every marketer’s favorite channel. Whether it’s a small venture or a multi-billion dollar designer brand, the photo-sharing platform’s pivot to a marketing tool gives creative exposure. Use Instagram analytics to identify areas of improvement and tweak your strategy accordingly.

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Instagram Badge Authentication How To 59

Hootsuite

JANUARY 24, 2022

One of social media’s greatest advantages for marketers is the ability to gather data in real-time. Over time, it provides more detailed insights about your business and your industry, so you can make the most of the time and resources you invest in social marketing. Which hashtags is your audience most likely to engage with?

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Data Social Media HootSuite Template 94

Hootsuite

FEBRUARY 16, 2021

Rather than cross-posting the exact same content on every social platform , you can edit handles, hashtags, language and links to make each post appropriate for its intended audience. Two things in marketing have remained true through the years: excellent photography requires skill and money; and image licensing is confusing.

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HootSuite Features URL Template 140

Likeable

JUNE 18, 2019

Marketing has created a dizzying array of abbreviations and somewhat esoteric terms. How can my average session duration only be 0:01 in so many cases in Google Analytics? In Google Analytics, that is rounded up to 0:01, even if in fact the user spent time reading or watching content on your page. That’s all junk, isn’t it?”.

Metrics 72

Metrics Marketing Analytics Video 72

Hootsuite

OCTOBER 19, 2021

Add hashtags to your videos. Hashtags are a powerful tool in your TikTok arsenal. Hashtags are also essential for helping users discover your content via search. Going niche with specific hashtags relevant to your audience and topic is one angle to take. 14 ways to get more TikTok views. noodles.thefrenchie.

Strategy 139

Strategy How To Hashtag Trends 139

Keyhole.co

DECEMBER 9, 2022

Social media marketing is extremely crucial to create a sustaining brand image in people’s minds to stay in the competition. One billion TikTok users from 154 different countries led to making this platform a ground for marketing businesses. So, many are now lining up to market products and services here. Source: Wiz | Utopian.

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How To Analysis Comparison Metrics 52