The Realtime Report
FEBRUARY 10, 2014
Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, LinkedIn and Foursquare: Facebook’s Look Back movie now has edit options. Foursquare.
Sherrilynne Starkie
JUNE 22, 2013
With Foursquare, a user could look to find people who are close by, like a woman in a nearby bar for instance. Luckily, this data integration feature has now been disabled by Foursquare. Jana uses airtime rewards as currency and conducts consumer research, product promotions and consumer loyalty campaigns. Related articles.
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Convince & Convert
SEPTEMBER 28, 2011
Thoughtful research genius Tom Webster wrote an interesting post a couple weeks ago about where the location-based business could head , moving beyond the momentary check-in toward more nuanced and relevant customer interactions, using location data as the raw materials. And he’s absolutely right. But you know why they aren’t?
Convince & Convert
DECEMBER 23, 2014
In December, we heard from MarketingProfs’ internal marketing expert; high-end realty company Corcoran Group ; and Gartner’s digital marketing researcher. But they are united by the importance of analytics and integration in digital marketing. But Foursquare, as a brand awareness tool, is used differently and the goal changes.
Firebelly
APRIL 18, 2011
It opens up endless opportunities for market and competitor research, content inspiration and, obviously, network building. Your LinkedIn company page gets listed in Google’s and LinkedIn’s search engines, allows others to follow your company’s updates, gives you a place to promote services and products and even reports analytics.
Adam Cohen
JUNE 8, 2010
Attribution of revenue from interactive marketing tactics like paid search, display advertising and landing pages now need to factor social tactics (shared links, social content on site) to understand the impact to analytics and optimization. 10 Reasons Market Research is Critical to Social Media (6). The Digital Five Tool Player (7).
Freelance Social Media
MARCH 12, 2008
Usually the most effective way to determine what would work would be to conduct extensive market research through surveys or focus groups, both of which take a great deal of time and resources. Google’s Website Optimizer puts the power of the large consulting firms into the hands of the site owner.
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