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2012 Acquisitions in Social Media Analysis

Net-Savvy Executive

I've been tracking acquisitions in social media analysis for years. This year, I thought I'd do something new: I wrote a recap of the activity, which you can find at The Year in M&A, Social Media Analysis 2012. The companies that offer turnkey platforms for monitoring social media are easy.

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Finding a Social Media Analysis Tool With Specific Capabilities

Net-Savvy Executive

Quick, name a social media monitoring tool that can monitor Instagram. I launched Social Media Analysis in 2009 to move industry news coverage from my personal blog to its own site. SMA's directory has its own search feature, which knows a few tricks, such as finding companies based on a search for their old names.

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Language Support in Social Media Analysis

Net-Savvy Executive

Does your social media program include foreign language requirements? Even if your company does business in only one country, you might need multiple languages. We were talking about monitoring Arabic-language social media, and someone pointed out that their analysts know Arabic.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265
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5 best TikTok marketing agencies in 2023

Sprout Social

Before we get started, here is a tip: learn from the agencies who’ve already branched into TikTok by looking at TikTok’s official marketing partners directory. Who they are: Headquartered out of Nova Scotia, Dash Hudson is a social entertainment marketing software company. Dash Hudson. Case study: Mecca. Case study: Chupa Chups.

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29 Best Social Listening Tools To Stay Ahead Of Competition

Keyhole.co

There are tons of social listening tools out there and it’s hard to choose the one that’s right for your company. If you’re looking for a social media listening tool in particular—one that can track what people are saying about your brand—then you’ve come to the right place. You can view all Keyhole pricing plans here.

Tools 84
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Eight Tools to Grow on Instagram During the COVID-19 Outbreak

Webbiquity SMM

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Every social media service has its pros and cons.

Instagram 159