Hootsuite

SEPTEMBER 14, 2023

Collecting data Once you’ve identified relevant social media conversations, the next step is to collect data to help inform your analysis. Data can range from demographic information, such as age and gender, to user behavior, sentiment analysis, trends, and more. This is where data analysis comes in. New to data analysis?

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Keyhole.co

FEBRUARY 4, 2023

Monitoring your LinkedIn analytics gives you scope to experiment with your go-to strategy. What are LinkedIn analytics? LinkedIn analytics refers to metrics that tell you how your posts perform on the platform. LinkedIn analytics refers to metrics that tell you how your posts perform on the platform.

LinkedIn 52

LinkedIn Analytics Metrics Overview 52

Social Media Strategies Summit

MAY 27, 2022

You want to spend your precious resources on the tasks most likely to drive fantastic results — things like analysis and strategy — but labor-intensive drudge work bogs you down. And while it can’t schedule Instagram Stories and TikTok videos, you can set mobile notifications to remind your team when it’s time to share the next post.

Team 219

Team Tools Social Media HootSuite 219

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analytics Predictive analytics understands patterns in customer behavior to anticipate future customer needs.

Sentiment 105

Sentiment Analysis Patterns Price 105

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. As a little bonus, we have included more than 19 free social media analytics tools in this post! Chapter 1: 19 Free Social Media Analytics Tools. Chapter 3: 5 Paid Social Media Analytics Tools. Google Analytics.

Analytics 111

Analytics Social Media Tools Klout 111

Keyhole.co

MARCH 9, 2023

Keyhole offers social media listening and analytics for Twitter, Instagram, Facebook, YouTube, and other online media sources all in one easy to use dashboard. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Ignite Social Media

DECEMBER 16, 2016

The analytics tools behind some of the most popular social media platforms can be surprisingly limited. With an increasing number of businesses using social media for marketing, many platform analytics leave something to be desired. While some platforms excel in certain aspects of analytics reporting, others fall short.

Analytics 60

Analytics Platform Social Media comScore 60

The Realtime Report

AUGUST 16, 2021

Move on from Google ads: Google ads are a thing of the past! Facebook ads along with the power of analytics can grow your business at a compounding rate. Maximum users like to read reviews on Google My Business listing profiles besides the other reputed review websites like Indeed, Yelp, Glassdoor, etc.

Strategy 172

Strategy Marketing Guidelines Review 172

Hootsuite

MARCH 24, 2021

Research from Google and Forrester found half of marketers are struggling to manage their data. It can be anything from a bare-bones listing of numbers in a spreadsheet to a spiffy slide presentation packed with analysis. If you’re going to focus primarily on numbers, you can create a template in Excel or Google Docs.

Template 145

Template Templates Report Social Media 145

Waxing UnLyrical

DECEMBER 24, 2020

Ok, many of us still zoned out in front of our screens – those on our mobile devices – but at least we did that outside…!). I had no idea, when I enrolled in the Harvard Business Analytics Program , just how much I’d start living what I was learning. I could go on and on, but you get the picture.

Data 265

Data Wikimedia Analytics Aggregator 265

Hootsuite

NOVEMBER 30, 2023

They also allow for better collaboration, tracking, analysis, and communication. If you want to dive deeper into the best times to post for each platform , check out the heat maps in Hootsuite Analytics to see a detailed chart of when your audience is online for each platform. Content marketing is a big job.

Tools 104

Tools Content HootSuite Marketing 104

Pam Hughes

OCTOBER 27, 2021

This is why it’s critical to rank on the first page of Google — if your site appears on page two or beyond, you’re practically invisible. The top 3 Google search results get 75.1% Google Pagespeed Insights. Google Pagespeed Insights checks the speed and usability of your site on multiple devices. Google Analytics.

SEO 65

SEO Tools Brands Analysis 65

Writtent Blog

JULY 22, 2013

The difficulty of success means that competitive marketing analysis is more crucial than ever. Without well-defined points of comparison, and continual analysis, you’ll never know whether your marketing strategy is really working, or allowing you to capture a greater share of your market. What About SWOT Analysis?

Analysis 106

Analysis BuzzStream Marketing SEO 106

Keyhole.co

NOVEMBER 30, 2022

A social media analytics tool helps compare the social media performance to the overall goals, making you aware of what strategies are working and what needs to be changed. One such social media analytics and management tool is Brandwatch. It also allows you to report the analytics in real-time to different stakeholders.

Social Media 52

Social Media Analysis Sentiment Analytics 52

Convince & Convert

AUGUST 8, 2019

mobile users in the U.S. analytics Click To Tweet. For The Atlantic , Madrigal wanted to know a ballpark estimate on dark social shares, and together with their web analytics firm came up with a relatively straightforward way to show how much traffic was falsely attributed to “direct.” According to a recent estimate , 12.1%

Brands 154

Brands Analytics Consultant Data 154

Keyhole.co

MAY 3, 2023

Measure your hashtag performance Luckily, there are several hashtag analytics tools that can take the load off your shoulder. And if it’s not clicking with your country of choice, you can use a hashtag analytics tool to seek out hashtags that are popular in that country. Segment Your Audience This is one most people miss.

Hashtag 52

Hashtag Social Media Sentiment How To 52

Sprout Social

JUNE 7, 2023

It also means a unified experience across all the channels you use such as your website, social media, mobile apps, advertising or physical stores. Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight.

Brands 114

Brands Sentiment How To Analysis 114

Hootsuite

JANUARY 24, 2022

Twitter tools for analytics. Twitter Analytics Dashboard. Every Twitter account has free access to the Twitter Analytics Dashboard. Hootsuite Analytics. Get real-time data about your key Twitter metrics using Hootsuite Analytics. Get real-time data about your key Twitter metrics using Hootsuite Analytics.

Directory 145

Directory Tools HootSuite Twitter 145

Oktopost

APRIL 22, 2019

Facebook Vs. Google. Combined, Facebook and Google dominate 58% of digital ad spending. However, the most common attribution platform, Google Analytics, has no idea what happens in Facebook ads, and Facebook Analytics has no understanding of the Google programmatic exchange. Reasonable pricing.

Software 101

Software Marketing Analytics B2B 101

Razor Social

APRIL 23, 2020

Analytics and/or Google Search Console not setup. Without the analytics set up you can get a good idea of your performance by counting the cash you collect through your website. Google Search Console is a report that Google shares with you on how your website is doing. Surely you want to see this?

How To 113

How To Mobile Patterns Issues 113

Sprout Social

JULY 11, 2022

Besides providing a go-to hub for ever-popular video content, YouTube videos have the potential to show up first in Google search results to grow your brand’s reach, presence and authority. Pro tip: With around 70% of YouTube traffic coming from mobile , make sure your banner is mobile-friendly. Create engaging video thumbnails.

YouTube 95

YouTube How To Analytics Metrics 95

Keyhole.co

DECEMBER 13, 2023

Keyhole With over 6,000,000,000+ posts analyzed, Keyhole boasts of big-wig brands such as Google, Spotify, L’Oreal, and Mashable. Profile analytics : Use this alternative to Mention to understand your growth and engagement better, monitor competitors, and modify social media strategies accordingly. Go beyond scheduling with Keyhole 5.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Webbiquity SMM

JULY 15, 2014

Google, Yahoo! Virtual reality seems to be one of the hottest trends: Google has Google Glass , Facebook bought Oculus VR (which makes the virtual reality gaming headset Oculus Rift), and Yahoo! They bought Adometry , a marketing analytics and optimization platform. Guest post by Clayton Wood.

Yahoo 195

Yahoo Marketing Apple Analytics 195

Tweaklibrary

MAY 21, 2020

“Analytics is used to analyze the A to Z of active viewers of your business sites and blogs.” SaaS analytics tool can monitor your customer activity, increase your client’s engagement with the site, and can enhance customer satisfaction with your service. Best Saas Analytics Tools: 1. Google Analytics.

Analytics 24

Analytics Tools Hubspot Software 24

Hootsuite

JUNE 17, 2019

Whether you’re looking for scheduling support, analytics aids, or photo and video editing help, we’ve rounded up the essential tools that every social marketer should have in their Instagram toolbox. Instagram posts and videos can be scheduled and published directly from Hootsuite’s dashboard and mobile app. PromoRepublic.

Instagram 111

Instagram Tools HootSuite Hashtag 111

Keyhole.co

MARCH 7, 2022

According to Google and Forrester’s research , half of the marketers struggle with managing loads of data. Here are some awesome social media reporting & analytics tools you can start using. With proper analysis, you can identify the real reason and increase the effectiveness of your content. Twitter Analytics.

Report 52

Report Social Media Metrics How To 52

Buffer Social

JULY 3, 2023

Both tools offer unlimited post scheduling, review management, analytics and reporting, engagement features, iOS and Android mobile apps, and paid promotion analytics. Buffer supports a wider range of social channels, including Google Business Profiles and Mastodon, two channels that Sprout Social does not offer.

Social Media Management 68

Social Media Management Social Media Tools Comparison 68

Keyhole.co

NOVEMBER 13, 2023

It is becoming more and more popular for search, with 40% of Gen Z using TikTok for search instead of going to Google Maps or Search. What are Google ranking factors? While TikTok has its own unique ranking factors, it’s also essential to understand Google’s ranking factors.

SEO 52

SEO Content Hashtag Trends 52

SocMed Sean

JULY 23, 2018

From the time we wake up in the morning, to the time we reluctantly go to bed with our mobile phones still in our hands, a large part of our waking hours is spent on the internet. While a lot of this time might be spent browsing websites or using apps, the clear winner as far as time spent is concerned, is social media.

Social Media 242

Social Media Avatar Virtual World Metadata 242

Hootsuite

OCTOBER 30, 2023

Start free trial Available on both desktop and as a mobile app, Hootsuite gives you full access to your social media content calendar both at the office and on the go, so you can schedule and adjust your content plans at any time. Like Google Sheets, however, this is an organizational tool rather than an integrated social media tool.

Organization 98

Organization Social Media Tools HootSuite 98

The Social Media Hat

JUNE 20, 2016

With the help of Google Analytics you can determine all this and more. For the purposes of content analysis, following are among the most important metrics that you can uncover with Google Analytics. With the help of Google Analytics, find out: How long are the visitors spending on the site?

Content 108

Content Metrics Analytics Mobile 108

Keyhole.co

DECEMBER 10, 2022

But how do you choose the best social media analytics tools when there are far too many available currently? Keep reading ahead to know the top social media competitor analytics tools (including some Emplifi alternatives) and which will suit your needs and budget. Start Your FREE Trial. Sprout Social. Brandwatch.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Hootsuite

SEPTEMBER 9, 2020

Start by opening a Brand Account on Google. You can create a YouTube channel with your regular Google account, but if you do, only you can access it. predominant age range ( 81% of 15–25 year-olds ), and viewing preferences ( 70% of watchtime is on mobile). Source: Think With Google. Next up: Competitive analysis.

YouTube 145

YouTube HootSuite Marketing Video 145

The Realtime Report

FEBRUARY 3, 2014

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter and Foursquare: Facebook launches mobile app Paper.

Foursquare 150

Foursquare News Social Media Twitter 150

Oktopost

AUGUST 3, 2021

Web analytics dashboards. Google Adwords campaign dashboards. Oktopost includes pre-made dashboards and exportable reports that streamlines cross-team data analysis. Google Data Studio. Google Data Studio. It also allows for an easier learning curve, and simplifies importing data from tools like Google Sheets. .

B2B 62

B2B Marketing Metrics Adwords 62

Keyhole.co

MAY 12, 2023

You can use tools like Google Alerts or Keyhole to track brand mentions. Reviews: Monitor reviews of your products or services on platforms like Google My Business, Yelp, and Amazon. Search engine results: Regularly search for your name or brand on search engines like Google to see what comes up.

Reputation 52

Reputation Tools Sentiment Review 52