Socialmedia.biz

JANUARY 14, 2020

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos. billion monthly users consuming 100 million hours worth of Facebook videos every day.

Mobile 90

Mobile Engagement Organization Video 90

Hootsuite

MARCH 16, 2020

With over 800 million monthly active users, businesses can’t ignore TikTok advertising. Here’s your complete guide on how to advertise on TikTok. Who should advertise on TikTok? . While searching for examples of effective TikTok ads, we found several major brands advertising on TikTok. TikTok ad options.

Advertising 141

Advertising Marketing Campaign Hashtag 141

Convince & Convert

APRIL 13, 2017

With new platform updates being rolled out seemingly everyday, a common question among online marketers is, “So what’s the one thing that’s totally crushing it on Facebook ads right now?” advertisers: Some of these features may not have launched in your area yet, but hopefully will soon. Here’s an important note for non-U.S.

Advertising 128

Advertising Features Facebook CPA 128

Jon Loomer

JANUARY 12, 2020

Facebook first started rolling out the ability to customize ad creative by placement more than two years ago. The biggest update is the ability to customize creative for an existing Facebook post. The impulse is to create your ad for the news feed. Desktop News Feed. Mobile Marketplace Feed. Instagram Feed.

Facebook 171

Facebook Aggregator Meme URL 171

Jon Loomer

DECEMBER 1, 2021

I’m doing something different, and it may be an easier way for you to consume my content about Facebook ads. Way, way, way back in 2013, I started The Pubcast (then The Social Media Pubcast) to talk about topics related to Facebook ads and entrepreneurship over a beer. I truly believe in the potential for this product.

Tips 193

Tips Facebook Apple Mobile 193

The Realtime Report

AUGUST 2, 2012

Out of Facebook’s mobile user base of 543 million, nearly 20% access the social network via mobile only. That’s 102 million people accessing Facebook every month only from mobile – a 23% increase over the 83 million mobile-only users in March 2012. ” What do you think?

Mobile 185

Mobile Facebook Social Networking Feed 185

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes. You need to do your research and get the facts.

Feed 167

Feed Feedly News Facebook 167

Webbiquity SMM

AUGUST 24, 2021

Women aged 35-64 are significantly more likely to click on Facebook ads than any other age/gender cohort. 70% of YouTube video views are on mobile devices. Facebook Facts and Statistics. Facebook advertising reaches 2.18 Facebook advertising reaches 190 million people in the U.S.,

Social Networking 217

Social Networking HootSuite Advertising LinkedIn 217

Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook has developed many tools, resources, and best practices to help you better reach and connect with your followers. Image Source: Facebook GPA.

Communities 231

Communities Engagement Facebook Authentication 231

Sprout Social

AUGUST 3, 2022

If you’re looking to increase brand awareness and reach for your business through online advertising, there’s no better platform to turn to than the Internet’s second largest search engine. In-feed video ads. An in-feed video ad appears at the top of YouTube search results as well as alongside related YouTube videos.

YouTube 110

YouTube Advertising CPA Cost 110

Sherrilynne Starkie

FEBRUARY 14, 2019

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups. Live video was a game changer for Facebook.

Facebook 150

Facebook YouTube iPhone LinkedIn 150

The Realtime Report

DECEMBER 20, 2012

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. Was the campaign successful, and will Facebook partner with other brands in this way? Was the campaign successful, and will Facebook partner with other brands in this way? . ” The result?

Mobile 149

Mobile Team Retail Journal 149

Jon Loomer

OCTOBER 3, 2020

As an advertiser on Facebook, you need to be aware of frequency. Use Daily Unique Reach to limit the times you reach Facebook users with your ad to once per day! First, if you use multiple placements, you may reach someone twice before Facebook is able to prevent it from happening again. Daily Unique Reach. goes down.

Facebook 195

Facebook Report Feed Feedly 195

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. Not to mention, it also played a pivotal role in Facebook’s march to advertising dominance. And just as popular culture, music, and fashion move on, Facebook should too. For nearly a decade, the News Feed was the jewel in Facebook’s crown.

Feed 111

Feed Feedly News Facebook 111

Webbiquity SMM

DECEMBER 22, 2015

Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. From short ads along the right pane to full newsfeed ads, the platform continues to expand its advertising opportunities, giving business new and exciting ways to reach their audiences. Image credit: Revinate. Carousel ads.

Advertising 100

Advertising Features Facebook URL 100

The Social Media Incubator

JANUARY 24, 2014

Have you noticed more ads in your social media feeds lately? Twitter has increased their ads since hitting the IPO scene, and Facebook introduces video ads to their news feed early on in 2014. An obvious reason to why these sites are increasing advertising is easy: results. It may be something you have to get used to.

Advertising 114

Advertising Mobile ROI Project 114

Jon Loomer

SEPTEMBER 18, 2023

The classic example is in your mobile Facebook news feed. You have the ability to control whether ads are shown on mobile or desktop (all devices by default). You have the ability to control whether ads are shown on mobile or desktop (all devices by default). Placements are selected within the ad set.

Feed 176

Feed Feedly Real Estate Instagram 176

Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform. Out of those 8.1

Strategy 52

Strategy Facebook Marketing Groups 52

agora pulse

DECEMBER 1, 2016

What’s the best way to engage mobile users on Facebook with sponsored content? Use at least one the following five Facebook ad types to improve mobile engagement and effortlessly build trust with your brand. 1. Messenger Destination Facebook Ads. Facebook Audience Overlap. Canvas Ads.

Mobile 60

Mobile Types Engagement Facebook 60

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`

Instagram 106

Instagram Facebook Marketing Features 106

Jon Loomer

OCTOBER 3, 2020

When you select placements in your ad set, Facebook displays some basic requirements. Facebook also provides a resource that lists out all of the minimums, maximums, and other requirements associated with each format and placement. Facebook Feed. Maximum Number of Cards: 10 (up to 200 for Dynamic Ads on mobile).

Facebook 215

Facebook Types Video Feed 215

Jon Loomer

FEBRUARY 25, 2021

If Facebook is right, we’re in the process of entering a very different online world. Privacy as the goal, advertising will suddenly seem very “different” to users. This prompt, most importantly for Facebook advertisers who run ads for mobile web, will be shown for Facebook and Instagram app users.

Privacy 163

Privacy Advertising Facebook Mobile 163

Jon Loomer

JUNE 30, 2017

Facebook has announced several metrics that will give marketers better insights into user engagement with their ads and page. Click engagement often confuses advertisers. When promoting a link to an external website, advertisers regularly misunderstood a click to mean any click to their website.

Metrics 160

Metrics Engagement Facebook Advertising 160

Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook has developed many tools, resources, and best practices to help you better reach and connect with your followers. Image Source: Facebook GPA.

Communities 130

Communities Engagement Facebook Authentication 130

Small Business Mavericks

SEPTEMBER 10, 2013

Social media advertising is a sweet blend of pay per click advertising and social media. Business Insider recently observed that both Facebook and Twitter have surpassed the 50% revenue mark from mobile users. That’s not surprising given that mobile usage is going up by the day.

Advertising 98

Advertising Social Media Patterns Mobile 98

Twist Image

JANUARY 16, 2015

Mobile ads are not Internet ads. Mobile ads are not like other ads. Marketers can say whatever they want about advertising. As a consumer, how often have you clicked on a mobile ad. Still, what we, primarily, see when it comes to measuring advertising on mobile platforms is the same as advertising on the Web.

Mobile 40

Mobile Advertising How To Analytics 40

Jon Loomer

OCTOBER 3, 2020

When you select placements in your ad set, Facebook displays some basic requirements. Facebook also provides a resource that lists out all of the minimums, maximums, and other requirements associated with each format and placement. Facebook Feed. Maximum Number of Cards: 10 (up to 200 for Dynamic Ads on mobile).

Facebook 172

Facebook Types Video Feed 172

Oktopost

JULY 31, 2019

Succinct writing is a necessary skill of every good advertiser. By decreasing ad display size,the upcoming change to Facebook ads on mobile will be putting this skill to the test. . Facebook announced these design updates as an effort “to simplify our formats and improve the consistency of our mobile experience.”

Facebook 90

Facebook Upcoming Skills Statistics 90

Jon Loomer

SEPTEMBER 4, 2018

Facebook’s unpublished posts, also referred to as “dark” posts, are actively used by advertisers. The “Info & Ads” tool has pulled back the curtain on just how frequently advertisers are utilizing this feature. A published post means that the post appears on the Facebook page associated with the post.

Publishing 163

Publishing How To Facebook Advertising 163

Jon Loomer

NOVEMBER 3, 2019

There are reasons you may want to edit your Facebook ad destination URL by placement. And since you can’t run a campaign exclusively to Audience Network (you have to also select at least a Facebook feed placement), some additional trickery was necessary. Facebook URL Builder. Note that Facebook offers this, too.

URL 154

URL Facebook How To Sample 154

Hootsuite

MARCH 16, 2021

Facebook Stories is no exception. The visual, immersive appeal of Stories has won over a wide range of demographics, including those who continue to use Facebook as one of their go-to social media channels. Approximately 500 million people are using Facebook Stories daily. What are Facebook Stories? Source: Facebook.

Facebook 145

Facebook How To HootSuite Template 145

agora pulse

JANUARY 27, 2021

BONUS MATERIAL: Free “Facebook 101” ebook. You can set up a Facebook Business Page and content in less than an hour. Find out how to create a Facebook Page and optimize your account. billion daily active users, Facebook is the world’s biggest social media platform—and a great place to promote your business.

Facebook 91

Facebook How To URL Template 91

Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. The use of Facebook has evolved through the years so it’s important for marketers to be up to date on the newest statistics. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats.

CPC 111

CPC Facebook Marketing Advertising 111

Jon Loomer

MAY 10, 2016

If you advertise on Facebook, there were a series of announcements made today about features that could improve the effectiveness of your ads. Let’s take a closer look… Facebook has made big updates to Dynamic Ads and Website Custom Audiences. Dynamic Product Ads Are Now Dynamic Ads. Dynamic Ads for Travel.

Hotels 113

Hotels Travel Facebook Advertising 113

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Simple: Facebook Live is a fantastic way to increase social media engagement. How to use Facebook Live.

Video 145

Video Facebook Notification API 145

Jon Loomer

OCTOBER 3, 2020

As an advertiser on Facebook, you need to be aware of frequency. Use Daily Unique Reach to limit the times you reach Facebook users with your ad to once per day! First, if you use multiple placements, you may reach someone twice before Facebook is able to prevent it from happening again. Daily Unique Reach. goes down.

Facebook 97

Facebook Report Feed Feedly 97

Waxing UnLyrical

OCTOBER 24, 2012

Facebook has been struggling since its IPO in May. Facebook was not initially built to monetize; it was built to go viral. The company is betting on huge advertising growth in the next five years, and many people, including myself, are skeptical. Guest post by Kate Endress. Cutting through the crap. Networking. The bottom line.

Sites 256

Sites Facebook Aggregator Mobile 256