What Facebook’s News Feed Algorithm Means To Your Reach

Mindjumpers

Last week, Facebook once again made an update to the way stories are ranked in the news feed. Especially on mobile. To reach your fans, Facebook urges marketeers to resort to advertising to promote messages more broadly. Similar Posts: Facebook Updates News Feed.

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Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. Earlier this month, Facebook completed the launch of the Explore Feed.

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Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

Pam Moore

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. These changes impact every business, brand and publisher using Facebook for business purposes.

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Permanently Set Your Facebook Feed To Show Most Recent Instead Of Top Stories

SocMed Sean

Another strange one is the fact that Facebook loves to show you the “Top Stories” that it thinks are important in your life and while that works for some, there are those of us who prefer to see our feeds in chronological order. Facebook Featured Mobile Social Media

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Should We Be Worried about the Facebook Explore Feed?

agora pulse

Could the new Facebook Explore feed be the end of organic reach? Are we close to Facebook “Reach Zero”? What on Earth is the Explore feed? The Explore feed is a new tab on Facebook. In a statement , Facebook later called this “an experiment.”

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Mobile Install-App Ads, New Twitter Profile, Updates to Facebook’s News Feed Algorithum & More | Social Media Snapshot

Harp Interactive

Categories: Blog , Facebook , Google , Social Media Marketing , Twitter Tags: Bing , Facebook , Google , Groups you admin section , install-app ads , linkedin , MoPub , new twitter profile , news feed algorithum , rich LinkedIn snippets , Twitter , youtube Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.

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Facebook News Feed: Website Speed Gets Higher Priority

Jon Loomer

Facebook is constantly tweaking their news feed algorithm. The algorithm helps determine what users see and what they don’t, all in an effort to make the Facebook user experience as engaging and addicting as possible. News Feed Update Favors Website Speed.

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Best Practices for Mobile-First Social Video

Ignite Social Media

People scroll through feeds the height of the Statue of Liberty and are bombarded with thousands of marketing messages a day. With this much noise in the social space, marketers have almost no time to capture the attention of their audiences, so it’s important to meet people where they are in their busy feeds. One way to do that is with mobile-first video. What’s mobile-first video?

How to Target Specific Mobile Devices on Facebook and Instagram

Jon Loomer

Facebook has a variety of targeting options. For instance, a Facebook ad for an iPad case might not be useful if shown to a target customer who doesn’t own that device (unless of course they are looking for a gift for an iPad-owning friend.)

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Mobile-Only Facebook Use Climbs 23% Since March 2012

The Realtime Report

Out of Facebook’s mobile user base of 543 million, nearly 20% access the social network via mobile only. That’s 102 million people accessing Facebook every month only from mobile – a 23% increase over the 83 million mobile-only users in March 2012.

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Mark Zuckerberg Announces Major News Feed Changes

Myrland Marketing

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. Those of us who also use Facebook to communicate professionally haven’t been too happy about these changes.

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5 Facebook Ad Types That Improve Mobile Engagement

agora pulse

What’s the best way to engage mobile users on Facebook with sponsored content? Use at least one the following five Facebook ad types to improve mobile engagement and effortlessly build trust with your brand. Messenger Destination Facebook Ads.

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10 Ways Small Business Can Use Facebook Live Video Streaming

Pam Moore

Facebook Live video streaming enables brands and businesses of all sizes to tap into the power of video marketing and social media. Smart and savvy marketers know they can even use Facebook Live to conduct customer research as well as increase leads and sales!

Facebook advocates for short, engaging, mobile-optimized native videos for organic engagement

Socialmedia.biz

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos.

Life After the News Feed: Why Facebook is Shifting to Stories (And Why Your Business Should Too)

Buffer Social

The News Feed is one of Facebook’s marque innovations. Not to mention, it also played a pivotal role in Facebook’s march to advertising dominance. And just as popular culture, music, and fashion move on, Facebook should too. But Facebook has 2.2

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How to Run Your First Facebook Live

Later

Facebook Live is an interactive and fun way to increase engagement while speaking directly to your community — it’s a win-win for brands and audiences alike. Table of Contents: Why Use Facebook Live for Business. How to Use Facebook Live for Business: A Step-by-step Guide.

How to create mobile-friendly content with Google’s AMP

Socialmedia.biz

How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. AMP leads mobile publishing.

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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content!

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Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz

The Realtime Report

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. Was the campaign successful, and will Facebook partner with other brands in this way? . Walmart’s “mobile-ad blitz” ran for 72 hours.

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[SOLVED] Getting Rid Of Those Annoying Facebook Messenger Pop-Ups On The Desktop Site

SocMed Sean

A while back, I wrote a post about clearing the Facebook Messenger notification icon when there were actually no unread messages. If you use the desktop version of Facebook a lot AND you use Facebook Messenger, you’ll know exactly what she’s talking about.

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The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

Right now, the standards we expect on the web are being re-written for mobile. The rise of stories across Snapchat, Instagram, Whatsapp, Messenger and Facebook is the perfect example of this. The News Feed is outdated and stories are becoming the default for content consumption.

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10 Top Tips for Smarter Social Media Marketing with the Buffer Mobile App

Buffer Social

If you like creating and scheduling social media posts with your phone, we would love for you to try our mobile apps. In this post, you’ll learn more about the Buffer mobile apps ( Android and iOS ) and the top 10 features for smarter social media marketing. Facebook profile.

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With IGTV, Instagram is Becoming Television for the Mobile Generation

Buffer Social

From Facebook Watch to Twitter’s live video broadcasts, and most recently, the launch of IGTV , a new app for watching long-form, vertical video from your favorite Instagram creators, it’s clear that social platforms are vying to be — and likely will become – the next big broadcast channels.

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Marketers Take Note: Facebook is Changing its Ad Format from Next Month

Social Media Today

Facebook has announced a significant change to its mobile News Feed ads, which marketers need to be aware of

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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Google, Facebook, Instagram and LinkedIn LOVE Irresistible Content!

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Strategy Note: Facebook F8 2019

Ignite Social Media

This week, Facebook held its annual developers conference to announce the road map for their suite of products and platforms. The focus of the F8 announcements supported this statement and how Facebook is building a more privacy-focused social platform.

Top Five: Facebook ads are getting smarter

Sherrilynne Starkie

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Facebook Merges Instagram Direct with Page Inbox, Allows Page Access to Groups.

Is Setting Your Facebook Profile To Private Really Enough To Protect Your Privacy?

SocMed Sean

Today, Cassie shares some insights about privacy issues related specifically to Facebook. You can also check out some of Cassie’s other tips on Twitter at @SecureThoughtsC Facebook Privacy is an on-going concern.

Facebook Growth in Numbers

Mindjumpers

On its Facebook page, Facebook has recently released a photo album with 12 photos containing some of the platform’s major growth numbers in the past year. The new news feed gives Facebook room for more engagement potential. Photos: Facebook.

The Ultimate Guide to Facebook Analytics

Later

Facebook analytics is an incredibly effective resource for leveling-up your social media strategy and running successful marketing campaigns. Table of Contents: Facebook Analytics: What They Are and How to Access Them. Facebook Analytics: What They Are and How to Access Them.

How Campbell’s Go Targets Millennials On Facebook, Tumblr, Spotify, BuzzFeed And Mobile Games

The Realtime Report

The campaigns reaches across multiple social platforms, including Facebook, Tumblr, BuzzFeed, Spotify and mobile gaming. Other social media efforts for Campbell’s Go include: Tumblr: Campbell’s Go has its own Tumblr page, which features similar content to the Facebook page.

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New Facebook Ads Placement: Marketplace

Jon Loomer

Facebook has opened up a new placement for advertisers to reach their potential customers: Marketplace. Facebook first announced Marketplace in October of 2016. ” Consider Marketplace Facebook’s response to Craigslist. Facebook Ads for Marketplace.

UPDATE: Customize Facebook Ad Creative by Placement

Jon Loomer

Facebook first started rolling out the ability to customize ad creative by placement more than two years ago. The biggest update is the ability to customize creative for an existing Facebook post. The impulse is to create your ad for the news feed. Desktop News Feed.

17 Stellar Stats and Facts for Facebook Fans

Webbiquity SMM

Facebook is, for marketers of all types, the social network that can’t be ignored. From the business side, long gone are the days when Facebook was looked at as only suitable for brands, bands, and bars. Even defense contractor Lockheed Martin has a Facebook page.

Why brands need to rethink Facebook

Sherrilynne Starkie

Organic engagement on Facebook pages has decreased by half over the past year, according to a study conducted by Buffer and BuzzSumo , the online content insights provider. Key findings include: Facebook Pages are being updated more than ever before. Rethinking Facebook Marketing.

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What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

With today’s relaunch of the Google+ mobile apps for iPhone and Android, it’s gotten even easier to let customers and clients keep tabs on your day to day, and give them a glimpse of the faces that make your company work. Mobile Community Controls.

Facebook Dynamic Formats and Ad Creative

Jon Loomer

Facebook has released an advertising feature for e-commerce companies that allows them to show different formats and creative to people based on what they’re most likely to respond to. It’s called Facebook Dynamic Formats and Ad Creative.

How To Think About Mobile Advertising

Twist Image

Mobile ads are not Internet ads. Mobile ads are not like other ads. As a consumer, how often have you clicked on a mobile ad. Still, what we, primarily, see when it comes to measuring advertising on mobile platforms is the same as advertising on the Web. Does this make any sense for mobile? This fails dramatically when it comes to mobile devices. They''re not staring at a computer screen, they''re flicking their way through a mobile experience.

Facebook Attribution Tool: The Ultimate Introduction

Jon Loomer

Facebook recently announced the launch of the Facebook Attribution Tool , a free tool “designed to give marketers a more holistic view of the customer journey, both on and off Facebook.” What Is the Facebook Attribution Tool?

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Your Facebook Page Organic Reach is Dropping (But Not Really)

Jon Loomer

Today, Facebook announced an update to Facebook page organic reach reporting that will result in numbers that will be up to 20-percent lower than what is normally reported. The way Facebook reports organic reach will change. Facebook says 10 people commented on a post?

How to Use Facebook Groups to Grow Your Business

Later

Facebook Groups are an effective way to create a community, drive engagement, and improve customer relations for your brand or business. Ready to build a successful Facebook Group for your business? What are Facebook Groups. Why Create a Facebook Group for Your Business.

18 Things About Facebook Rankings To Remember

Small Business Mavericks

Once upon a time, a business could utilize the organic reach of their Facebook Page posts and show up on the news feeds of interested followers. Chris Crum has put together Everything Facebook Has Said Over The Past Year About News Feed Ranking on WebProNews. He has 18 points from their series of “News Feed FYI” announcements since August of 2013. Here they are: Facebook only highlights “major” updates — August 2013.

How To Turn Off Comments on Facebook Post (New Version)

BeingOptimist

Here is a straight forward guide to finding out how to turn off comments on Facebook post. Here, I have explained a clear procedure to disable or turn off comments on Facebook posts on several platforms. Related Topic: How To Unhide a Post In Facebook.