Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. This way, you can set realistic and accurate performance goals, increasing your marketing ROI.

Metrics 52

Metrics Analytics YouTube Video 52

Sprout Social

SEPTEMBER 14, 2023

In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals. This is where customer marketing comes in. Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. What is customer marketing? In fact, it’s quite the opposite.

Strategy 120

Strategy Brands Content UGC 120

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. But which social media monitoring tool is the best for your brand? Similar to Keyhole and Brandwatch, this tool also lets you see your share of voice on social. Neil Patel describes it this way: “This tool (Keyhole) does a lot of things others can’t.

Tools 52

Tools Social Media Sentiment Price 52

Buffer Social

APRIL 13, 2023

Nothing says anyone can become a social media manager like Buffer’s resident music major turned SMM, Mitra Mehvar. However, the question is less can you become a social media manager and more should you pursue this career? What is a social media manager?

Social Media 86

Social Media Social Media Management Skills Survey 86

Keyhole.co

OCTOBER 16, 2023

In short, there is ample opportunity for anyone looking to engage the crossroads of social media and marketing. One of the most lucrative and rewarding ways to do so (and to be fair, one of the most competitive) is to launch a social media marketing agency. What is a social media marketing agency?

Social Media 52

Social Media Marketing How To Cost 52

Sprout Social

MARCH 29, 2023

As a result, using social media for HR functions like recruitment has become standard practice, further proving that social is no longer exclusively reserved for the marketing department. Partnerships between social and talent acquisition practitioners are mutually beneficial since they share multiple goals.

Social Media 97

Social Media Strategy Team Review 97

Hootsuite

MARCH 23, 2023

Try these 8 AI copywriting tools to save time and supercharge your marketing efforts (without making you redundant). pic.twitter.com/MBLSd3jsfG — Kaleigh Moore (@kaleighf) March 9, 2023 Creating and using tools is how humankind evolved , from prehistoric stone knives to the horse and buggy and now, microchips and computer software.

Tools 136

Tools HootSuite Price Template 136

Keyhole.co

MARCH 2, 2023

Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market. Hootsuite’s auto-schedule function takes care of timing for you.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 110

Analytics Sentiment Analysis Patterns 110

Social Media Strategies Summit

APRIL 21, 2023

But tapping into buzzworthy conversions isn’t a silver bullet for social media success. With that in mind, we gathered a panel of leading social media marketers to discuss everything you need to know about jumping on trends, including real-world examples of brands that got it right (and wrong).

Conversation 130

Conversation Brands Authentication Trends 130

Hootsuite

JUNE 29, 2023

It’s also important for maintaining the brand’s reputation. A social media style guide is a set of rules that dictate how your brand shows up on social. Content creators and marketers love style guides. Enhance brand reputation. It helps protect an institution from legal risk. Win, win, win!

Guidelines 79

Guidelines Template Templates Social Media 79

Sprout Social

NOVEMBER 29, 2021

Every facet of the customer experience has been peeled back, tested and tested again, resulting in an abundance of data marketers can use to optimize for conversions. Social commerce , on the other hand, is the next frontier. According to our data, 65% of participants have already made purchases directly through social media.

Buy 142

Buy Brands Survey Apparel 142

Keyhole.co

OCTOBER 10, 2023

One of the ways you can become better acquainted with your target market and discover their needs, wants, expectations of, and reservations about your brand and its products is through customer sentiment tracking. Explore social media platforms The quality of the data you collect will influence the accuracy of your analytic results.

Sentiment 52

Sentiment Analysis Brands How To 52

Hootsuite

JUNE 29, 2023

Before we dive into the nuts and bolts of brand reputation management, we want to apologize. You’re probably going to get a parody version of Joan Jett’s “Bad Reputation” stuck in your head at some point during the reading of this article, and we can’t help but feel it’s our fault. And if you have no reputation?

Reputation 107

Reputation Strategy Brands HootSuite 107

Keyhole.co

MARCH 24, 2023

Role in reputation management By tracking social mentions, brands can gain a better understanding of how they are perceived by their audience and identify any issues or areas for improvement. Brands can use this information to adjust their messaging and marketing strategies and address negative sentiment or feedback.

How To 52

How To Sentiment Reputation Hashtag 52

Keyhole.co

MARCH 7, 2023

Social media has become a vital aspect of marketing and communication strategies for almost all organizations. However, it is crucial to recognize that social media also comes with its fair share of risks, especially if it is not appropriately managed.

Social Media 59

Social Media Apple Trends Reputation 59

Ignite Social Media

FEBRUARY 22, 2023

From the rapid rise of short-form videos to leveraging the value of community building, here’s what we think is what's hot and what's not in social media so far in 2023. Social media is a hot spot for emerging trends — they come and go. What’s the Latest in Social Media?

Social Media 96

Social Media Social Media Management Influencer Trends 96

Social Media Strategies Summit

AUGUST 5, 2022

Chelsey Holts currently serves as the Director of Social Media for UNC Chapel Hill’s flagship accounts. In her role, she advises leadership on strategy and reputation and also works with a team to create and amplify engaging content for the school’s various audiences. Never stop experimenting and learning.

Collaboration 49

Collaboration Trends Instagram Team 49

Hootsuite

MAY 17, 2023

These Facebook ads are the “bread n’ butter” of real estate social marketing. Especially millennials, who spend about 14 hours a week looking at house listings on social media. Develops your reputation, especially if the award was specific to a type of property, client, or location. For $100,000 over asking?

Real Estate 103

Real Estate Examples HootSuite Facebook 103

Hootsuite

JUNE 27, 2023

Wouldn’t it be nice if you could wave a magic wand and have your social media marketing done for you? Realtors just need to invest in real estate social media automation to make it happen. In this blog, we’ll cover the benefits of social media automation for real estate agents.

Real Estate 80

Real Estate Social Media Tools HootSuite 80

Hootsuite

JULY 17, 2023

In 2023, the best social media tools aren’t single-purpose — they’re multifunctional. Whether you’re a solo creator, part of a small marketing team, or tackling social at the enterprise level, there are plenty of social media tools out there for you to add to your tech stack.

Social Media 71

Social Media Tools HootSuite Price 71

Ignite Social Media

FEBRUARY 2, 2023

This audio recording, “15 Lessons That Took Me 15 Years to Learn” by Jim Tobin is the perfect resource for social media managers and brands alike. In this session, Jim shares his personal journey of success in the world of social media and influencer marketing. And I’ve written two books on it.

Influencer 85

Influencer Social Media Hubspot Travel 85

Hootsuite

JULY 20, 2023

Social media analytics is one of the most powerful tools a healthcare organization can use to improve external communications. Used right, social media analytics in healthcare can help administrators save time, identify patient trends, fight misinformation, and protect an organization’s reputation. Everybody wins!

Analytics 84

Analytics Social Media HootSuite Metrics 84

Keyhole.co

MAY 4, 2023

A sound social media listening practice is essential to every brand or business. It can help with reputation management, brand health, customer service, SEO, and market research. We’d go as far as saying that a good social listening practice is the key ingredient in having happy customers and an engaged audience.

HootSuite 52

HootSuite Price Sentiment Reputation 52

Keyhole.co

OCTOBER 31, 2022

In a world with an overflow of information, setting up social media marketing can be just the beginning of a complex process. Hashtag tracking can make this process much easier, and effective and it allows you to report your performance accurately – it’s basically a marketer’s dream.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

DECEMBER 13, 2022

Social media management has several moving parts: creating content, publishing it, monitoring the performance, creating performance reports and analyzing them, and much more. One of the notable social media management tools that help you streamline your social media strategy over a single interface is Agorapulse. .

Social Media Management 52

Social Media Management Price Hashtag Analytics 52

Keyhole.co

NOVEMBER 30, 2022

Learning about your competitors’ social media performance helps you identify your brand’s strengths and shortcomings while taking advantage of the market opportunities. There are umpteen social media competitor tools in the market that give you competitor insights and enable you to improve your social media strategy.

Analytics 52

Analytics Social Media Tools Price 52

Keyhole.co

OCTOBER 21, 2023

You’re in for a treat, whether you’re an experienced marketing manager, social media manager, dedicated brand manager, or just someone eager to increase their expertise in this field. Social media monitoring: What is it? You can save your reputation by acting quickly.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Sprout Social

DECEMBER 27, 2023

Juggling multiple social platforms is now a staple for brands. Marketers need shortcuts. Managing different networks is demanding and it’s no surprise putting your social media channels on autopilot seems like a tempting offer. Facebook, TikTok, Instagram—the list never ends. But is it as good as it sounds?

Brands 120

Brands Facebook Analytics Authentication 120

Keyhole.co

MARCH 4, 2024

Defining social media goals Social media goals are declarations of what a business wants to achieve with its social media activities. These targets allow every organization member to understand exactly what its marketing tactics aim to accomplish. Let’s use an example to explain.

Examples 52

Examples Social Media How To GPS 52

Keyhole.co

DECEMBER 10, 2022

And when it comes to comparing two marketing strategies or campaigns, numbers and data speak volumes, don’t they? It is a no-brainer that any modern marketing agency or a marketer, for that matter, needs an arsenal of tools under their belt to create, publish, monitor, and analyze their content. Sprout Social.

Social Media 52

Social Media HootSuite Sentiment Marketing 52

Hootsuite

MAY 15, 2023

A social media inbox is an important tool for all social media managers. Without one, social interactions are disjointed across platforms. Conversely, a unified social inbox allows seamless collaboration among social teams. Customer history and attributes are always at your fingertips.

HootSuite 89

HootSuite Survey Team Report 89

Hootsuite

JUNE 16, 2021

Your customers’ perceptions of your company affect everything from brand reputation and customer loyalty to your bottom line. But as those interactions increasingly move to social media, it’s important for your marketing team to pay attention to it too. Brands with unhappy customers don’t last long. Request a Demo.

Survey 116

Survey Insurance HootSuite Data 116

Sprout Social

JULY 17, 2023

“If significant stakeholders in social sit on other teams, which is often the case at enterprise companies, it’s essential to centralize your social media strategy,” says Kate Winick, former Senior Director of Social Media and Brand Marketing at Peloton. Or how you stack up to your competitors?

Social Media 78

Social Media Collaboration Team Metrics 78

Oktopost

JULY 10, 2023

It’s a similar story over at Zoom HQ; the company was voted a Best Place to Work in 2021 by Glassdoor, and enjoys a strong reputation among its users. Social hiring is a big part of running a successful business in 2023, and diversifying your impact on social media through employee advocacy is a powerful way to stand out from the crowd.

B2B 48

B2B Reputation Publishing Influencer 48

Keyhole.co

NOVEMBER 30, 2022

For social media agencies managing multiple clients, gathering and measuring data from different social media platforms is critical to evaluate the effectiveness of marketing strategies. One such social media analytics and management tool is Brandwatch. Brandwatch: A brief overview.

Social Media 52

Social Media Analysis Sentiment Analytics 52

Hootsuite

MAY 30, 2023

In fact, 71% of lawyers are currently getting clients from social media despite 43% of firms not having a marketing budget. That equals big opportunity for law firms willing to invest in social media. What are the best social media platforms for lawyers? What should you post? Why do you do that?

Social Media 80

Social Media HootSuite Template Templates 80