Pixlee

NOVEMBER 4, 2020

According to the video marketing trends in the 2020 report , people spend more time daily watching videos on social media channels than ever before. By simply having an influencer marketing and UGC platform in place, brands can be well-poised to leap on relevant content when it arises or inspire their own content with social media contests.

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Video Brands Repository Marketing 89

Later

DECEMBER 13, 2019

As we close out December, it’s time for our favorite blog post of the year — and it’s all about Instagram predictions for 2020! . We’re sharing insights from the Instagram pros and industry experts in our top 10 Instagram predictions for 2020: . Instagram Predictions 2020 #1: Words Will Be More Powerful than Images.

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Instagram Strategy Collaboration Influencer 75

Pixlee

AUGUST 10, 2020

TikTok marketing is one of the top new tactics for video-obsessed marketers to try in 2020. TikTok is a video-exclusive platform, and marketing on TikTok means authentic, relatable videos – regardless of your budget. User-generated content (UGC) goes a long way on TikTok. Creating Compelling Content on TikTok.

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Video Marketing UGC Hashtag 98

Pixlee

DECEMBER 10, 2020

Eventually, that’s how I moved into social and user-generated content (UGC). After parting ways with Olapic in early 2020, I sought out some consulting gigs and independent opportunities. . So I thought perhaps this would be a chance to renew my focus, as well as to join a smaller company, which I was also hoping to do. .

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UGC SMS Mobile Industry 80

Pixlee

AUGUST 2, 2021

In March 2021, 53% of weekly listeners spent more time with podcasts since the pandemic, up to 29% from July 2020. Well-researched and authentic content will always get more followers than pitching products. User-generated content (UGC) and influencer marketing are valuable tools for community-driven podcasting.

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Brands UGC Authentication Influencer 98

Buffer Social

JUNE 6, 2022

trinidad1967 ♬ original sound - user3761092853451 User-generated content (also known as UGC or consumer-generated content) is original, brand-specific content created by customers (at no cost to you) and published on social media or other channels. ” and “Consumers find UGC 9.8x People trust people.”

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UGC Content Case Study Influencer 71

Sprout Social

MAY 26, 2022

38% of US consumers plan on using TikTok in 2022 , more than double the 17% who planned on it in 2020. With branded hashtags, brands can encourage users to create original content or interact with the company in specific ways designed to increased engagement. Amplify user-generated content (UGC). TikTok boasted 1.2

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Pixlee

JULY 23, 2021

That’s where user-generated content (UGC) comes in. 84% of millennials report that UGC on company websites influences what they buy. That authentic content brings a product to life – and customers can rely on feedback from other customers to influence their purchasing decisions. . The best part? Live video shopping.

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Pixlee

AUGUST 17, 2020

Unfortunately, many companies lose customers because they cling to outdated social media tactics. These tactics present some key tone shifts you need to consider when crafting your social media strategy for success in 2020. Embrace Diversity and Authenticity. A post shared by Airbnb (@airbnb) on Aug 13, 2020 at 4:20am PDT.

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Social Media Authentication UGC Communities 96

Pixlee

JUNE 16, 2021

Sales in 2021 are expected to be nearly 27% higher than in 2020 – to rack up an astonishing $4.891 trillion worldwide. Total sales in 2020 on mobile devices reached $2.66 Check out how @aloyoga integrates UGC and influencer content with Pixlee to create an immersive mobile app experience! Ecommerce Isn’t Stopping.

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Social Media Strategies Summit

OCTOBER 1, 2020

In 2020, Charlene and Carly founded Canvas+Co to help more brands succeed in a video-first world. SMSsummit: You both spent several years developing great products as part of the YouTube team before you started your own company this year. In 2018, they built first-of-kind video production solutions for YouTube’s customers.

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Later

MAY 29, 2020

A post shared by Glossier (@glossier) on Mar 23, 2020 at 12:04pm PDT. A post shared by Paynter (@paynterjacket) on May 22, 2020 at 1:42am PDT. A post shared by Earl of East London® (@earlofeastlondon) on May 13, 2020 at 7:42am PDT. A post shared by CHAINS CHAINS CHAINS (@missomalondon) on May 15, 2020 at 7:04am PDT.

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Communities Instagram UGC How To 78

agora pulse

DECEMBER 13, 2018

Studies show that 92% of consumers have a more positive image of a company when it supports a social or environmental issue. Live Streaming Gets Authentic. 2019 will see a demand for more authenticity and personalization. Takeaway: Embrace authenticity (and do it live). And they can seriously boost your revenue.

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Pixlee

JUNE 30, 2020

But in 2020, engaging your audience digitally is crucial. Even more, these brands are using user-generated content to create authentic, timely, and relevant messages that resonate with the audience no matter the point in the customer journey. Use UGC! . Promotional Email. The most popular type of email is the promotional email.

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Pixlee

SEPTEMBER 3, 2020

ThirdLove, which launched in 2013, is a lingerie company created in response to the frustration the co-founders (and countless other women) felt when trying to find bras that fit real bodies. Dove is one of the brands under the umbrella of multinational consumer goods company Unilever. ThirdLove .

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Hootsuite

AUGUST 19, 2020

— Coors Light (@CoorsLight) April 28, 2020. — Coors Light (@CoorsLight) April 12, 2020. A post shared by Destination British Columbia (@hellobc) on Apr 29, 2020 at 8:11am PDT. A post shared by Tourism Kelowna (@tourismkelowna) on Mar 25, 2020 at 5:30pm PDT. — Destination BC (@HelloBC) April 14, 2020.

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Campaign Social Media Travel Hashtag 145

Pixlee

OCTOBER 12, 2020

Creating the best user experience on an ecommerce website means the content has to be relatable, authentic, and informative. User-generated content can fill a lot of this niche and pairs nicely with 3D Modeling, which presents many new opportunities for brands to get high-quality UGC. . Something that’s worth sharing. .

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Later

MAY 29, 2020

A post shared by Glossier (@glossier) on Mar 23, 2020 at 12:04pm PDT. A post shared by Paynter (@paynterjacket) on May 22, 2020 at 1:42am PDT. A post shared by Earl of East London® (@earlofeastlondon) on May 13, 2020 at 7:42am PDT. A post shared by CHAINS CHAINS CHAINS (@missomalondon) on May 15, 2020 at 7:04am PDT.

Communities 60

Communities Instagram UGC How To 60

Sprout Social

APRIL 21, 2020

— Shedd Aquarium (@shedd_aquarium) March 16, 2020. Lean into authenticity and empathy, and remind your audience that your relationships on social are more than just transactional. — Hot Pockets (@hotpockets) April 13, 2020. — Sprout Social (@SproutSocial) April 3, 2020. pic.twitter.com/VdxN3oQAfe.

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How To Social Media Management Metrics Team 125

Later

AUGUST 21, 2020

A post shared by MeUndies (@meundies) on Mar 2, 2020 at 11:29am PST. Brands with purpose also see a boost internally — a study in 2018 found that thriving employees are 3x more likely to work for a company with a strong sense of purpose. Brew Dr. Kombucha is not your average kombucha company. this is only the beginning.

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Instagram Brands Communities Loyalty 104

Later

JULY 15, 2020

A pizza company could survey their community’s favorite toppings, and use the feedback to help them develop a new recipe. A post shared by CALPAK (@calpak) on Jun 23, 2020 at 5:58pm PDT. Kombucha company (and Later customer!) A post shared by Brew Dr. Kombucha & Tea (@brewdr) on Apr 14, 2020 at 9:47am PDT. The result?

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Later

FEBRUARY 16, 2021

Apparel brand Knix tapped into the power of community for their Swim 2020 social media campaign. Despite having their photo shoot canceled due to COVID-19 restrictions, the company, known for championing body positivity, quickly pivoted their strategy. UGC is a great way to humanize your brand. View this post on Instagram.

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Campaign Social Media Brands Apparel 91

Hootsuite

JULY 4, 2022

While TikTok users favor authentic, low-production content, there’s still an investment involved in executing clever and engaging videos. 38% of TikTok users said a brand feels authentic when teaching them something. with its funny, authentic videos that feature its staff, mascots, and trending audio tracks.

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Questions Banking Insurance HootSuite 104

Sprout Social

JULY 6, 2020

People expect the companies they shop with and the organizations they support to take a stand—in fact, 70% of U.S. To do that successfully, we need to focus on both internal and external steps to ensure the efforts are authentic, sustainable and helpful. a McBride (@mcbridesisters) on Jun 10, 2020 at 5:03pm PDT. Still True!

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Strategy Social Media Organization Education 145

Hootsuite

JANUARY 12, 2022

Initially launched in India on Sept 14th, 2020, and rolled out across the U.S. Ideal for reaching consumers with shorter attention spans, YouTube Shorts is the perfect solution to drive more engagement for your channel, grow your subscribers, and showcase your brand’s authentic side. Why try YouTube Shorts? So, get creating!

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YouTube How To Authentication HootSuite 136

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

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UGC Content Instagram Hashtag 60

Keyhole.co

OCTOBER 30, 2023

Some companies might maintain a cool distance on online platforms or do just the bare minimum for audience engagement. Take this tweet from 2020 , for example. Social proof and authenticity Nothing boosts peoples’ trust in a brand as much as social proof does. They showcase their authenticity. million Indonesia: 1.7

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Engagement Social Media Strategy Meme 52

Pixlee

NOVEMBER 12, 2020

This interview explores the nuances of social media coaching, the state of authenticity on social media, and some core ways for you to grow your personal brand on social media. We started to leverage Facebook to host events for my friend’s t-shirt company that he had started. And that’s not authentic.

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Social Media Authentication Social Media Management Trends 98

Hootsuite

SEPTEMBER 24, 2019

marketers used Instagram in 2016, more than 75% will do so by 2020. This Instagram marketing tips for 2020 cheat sheet will help rev up your Instagram strategy, whether you’re just getting started or you’re already a seasoned pro. Regrams and UGC: User-generated content is by nature authentic and compelling.

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Instagram Tips Marketing Hashtag 112

Later

NOVEMBER 28, 2019

2019 has seen a shift towards authentic and mindful content, with a whole spate of new features to make Instagram Stories more instantaneous and engaging. From homemade memes to the no-edit edit, discover where the Instagram Aesthetic is Heading in 2020 in this recent blog post ! . So what does this tell us?

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Review Instagram Meme Trends 70

Pixlee

DECEMBER 30, 2020

I had interned at ABC my last year of college, which led me to my first job working for the newly launched FOX Interactive Media company in Beverly Hills. Throughout my time at Yakima, we’ve really been able to capitalize on the user-generated content (UGC) features from Pixlee. Sylvia Choi: Sure, of course.

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Features Brands Influencer Travel 52

Sprout Social

OCTOBER 13, 2022

— Shedd Aquarium (@shedd_aquarium) March 15, 2020. According to the 2022 Sprout Social Index™ , company alignment with personal values is 74% more important to consumers than it was in 2021. All about the “a” word: authenticity. Authenticity is more than a buzzword: it’s an essential aspect of every viral post or campaign.

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How To UGC Authentication Campaign 142

Sprout Social

OCTOBER 13, 2021

But be careful: Millennials and Gen Z only want to buy from brands that are authentic and transparent. Shoppable UGC. Feature shoppable UGC gathered from customers, showcasing them on your own social feeds, website homepage and product pages. This is a grand opportunity for brands to capitalize on these emerging trends.

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Buy Brands Apparel Content 139

Techipedia: Tamar Weinberg

MARCH 17, 2010

In no particular order, here they are: Make Friends In the Industry Community Managing is super easy when you’re working for a well-known tech company in the middle of Silicon Valley. But what if you’re Community Managing for a company that makes matchbooks? Who are the heavy hitters? An audience just sits and listens.

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Communities Twitter Web 2.0 ROI 237